1. Creative and strong marketing
profile, passionate communicator
and digital wiz with graphic flair ”
Mette Olesen
26818906 metteo87@gmail.com linkedin.com/in/mettekolesen Marstrandsgade 32, st
8000 Aarhus C.
”
Feb. 2016 - Head of Marketing, Communication and B2B
Job Vision A/S
I continued with the responsibilities mentioned below. In addition, the position included:
• Communicating about my area of responsibility to the management group
• Creating marketing strategy and budget
• Responsible for coordinating B2B initiatives
• Responsible for recruiting and managing student assistant
Communication Consultant
Job Vision A/S
Main Responsibilities
• Campaign development and launch (1 per month – addressed to the employment- and HR-area)
• Developing and updating marketing material (brochure, flyers, invitations, sales presentations)
• Developing content for social media, website, and intranet
• Planning and coordinating fairs – Beskæftigelsestræf, Træfpunkt Human Resources 2015,
JobCamp (stand material, competition, communication and visual look)
• Development and launch of new intranet (SharePoint)
• Developing an overall graphic identity
• Designing and ordering merchandise
• Graphical tasks
Main Results
• Creating and developing site structure for B2B on website
• Enhancing followers on LinkedIn profile (1662 to 3196)
• Creating and implementing overall graphic identity
• Arranging and coordinating 4 fairs stands
• Creating and launching 15 sales campaigns
Jan. 2015 -
Jan. 2016
Hi there!
In short, I love developing excellent and creative communication and marketing which I am often able to
combine with my passion for online media and graphic work. My inner digital nerd has resulted in a solid
digital experience within online marketing, social media, CMS and different software. Personally I am posi-
tive, creative and a proactive team player who can coordinate and follow through.
If this sounds intriguing - go on!
About Me
Professional Experience
2. Jan. - Sep.
2014
Mette Olesen
Marketing Manager
Fractum Aps
Main Responsibilities
• Coordinate all activities related to marketing and communication
• Development of a marketing strategy, including a marketing budget, a plan of project
activities and sequence
• Project manager on full redesign of website
• Development of editorials and whitepapers
• Development and execution of social media strategy
• Development of e-mail campaigns for potential clients (South America and Africa)
• Signing of deals with advertisers and development of new advertisements
• SEO
Main Results
• Launch of fully redesigned website in English, German, Chinese, Spanish (French, Russian)
• Production and translation of 3 editorials
• Production and graphical design of whitepaper/company brochure
• 6 publications in South African and global mining magazines
• Coordinate all activities related to marketing and communication of new intranet
Communication and web manager, Cafe Cope (time limited)
Cafe Cope
• Head of developing a strategy for social media (Facebook, Twitter)
• Involved in developing a marketing strategy and press plan
• Development of marketing material in the café and for the press
• Optimisation of text for the website (WordPress)
• Optimisation of LinkedIn profile
• Translation assignments (English/Danish)
• Event coordination
Sep. - Dec.
2013
Native and
professional level
2010-2013
MA in Corporate
Communication
Aarhus School
of Business
2007-2010
BA in English and
European Studies
Aarhus School
of Business
2013
Online Marketing
(13 week course)
Bigum & Co
School-level
3-4 years
SOCIAL
MEDIA
FREEDOM ON A BIKE
PHOTOGRAPHY
2016
PL1 Project Leader
Education
Mannaz
EXPERIENCING CULTURES
GOURMET HOME & AWAY
BEING WITH LOVED ONES
INTERIOR DESIGN
Education
Skills
Personally