Mobile: Disrupting How People Learn and Connect
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Mobile is disrupting many facets of life as we know it. From how we consume content and music to how students learn and connect. In this presentation, Michael shares insights about mobile as the great disruptor from his background as the Founder and former CEO of Blackboard and his new venture as CEO of SocialRadar (www.socialradar.com). Delivered at CTIA 2013 as a keynote on May 22, 2013.
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PT PLN (Persero) is an electrical service provider in Indonesia. With a vision to be a "recognized as a growing, superior, and trusted world class company which is relying on Potensi Insani", PT PLN (Persero) is committed to electrify the entire archipelago. We believe that human potential is the greatest asset and our future, so we are investing heavily to get the future leader candidates who will develop PT PLN (Persero) became a World-class company and face the future business challenges.
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A survey of university of ilorin students’ use of mobile phone in lecture roo...
CALL for a New Literacy: New Tools and Rules of Engagement
CALL for a New Literacy: New Tools and Rules of Engagement
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Here's how the traditional approach to marketing and sales works:
Step One. Get people to your website.
Step Two. Once people are on your website, get them to convert on a form.
Step Three. After they fill out a form, nurture them with emails and phone calls until they buy from you, unsubscribe, or even worse -- do absolutely nothing, forever.
Yes, I dramatically oversimplified the process, but stick with me for a minute.
Now that we laid out how traditional marketing and sales work, take a second and think about the way that you buy and behave as a consumer.
If you're anything like me, when you're thinking about buying something, I bet the last thing you want to do is fill out a form or talk to a sales rep.
You try to avoid those things at all costs. Because these days, we can find out just about everything we need to know before making a purchase, and many times, we can buy things or get the information we need without ever having to talk to sales at all.
But in our jobs in marketing and sales, we stick to those traditional methods. That's how we do marketing and sales every single day -- because that's how it's always been done. That's how everyone does it.
But there are already examples of companies that have broken the mold of traditional marketing and sales.
Companies like Slack, Buffer, Trello, MailChimp, Zapier, InVision, Shopify, Quip, and others. They let us buy things the way we want to buy them -- on our own time.
Want to try before you buy? Go for it.
Want to buy something without ever talking to sales? Great.
Have a question and need to talk to someone? Yep. You can do that, too.
As Shopify’s chief sales scientist Loren Padelford said about the future of sales: “Our job is to do what our customers want. Customers are in control of the sales process now. We need to customize to the customer process, not to the sales company process.”
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We think that there are two paths forward for businesses from here:
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2. They can follow the lead of those modern businesses and change the way they do marketing and sales to match the way that people actually want to interact with a business today.
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My presentation slides I used at JavaLand 2024
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
The typical problem in product engineering is not bad strategy, so much as “no strategy”. This leads to confusion, lack of motivation, and incoherent action. The next time you look for a strategy and find an empty space, instead of waiting for it to be filled, I will show you how to fill it in yourself. If you’re wrong, it forces a correction. If you’re right, it helps create focus. I’ll share how I’ve approached this in the past, both what works and lessons for what didn’t work so well.
Main news related to the CCS TSI 2023 (2023/1695)
An English 🇬🇧 translation of a presentation to the speech I gave about the main changes brought by CCS TSI 2023 at the biggest Czech conference on Communications and signalling systems on Railways, which was held in Clarion Hotel Olomouc from 7th to 9th November 2023 (konferenceszt.cz). Attended by around 500 participants and 200 on-line followers.
The original Czech 🇨🇿 version of the presentation can be found here: https://www.slideshare.net/slideshow/hlavni-novinky-souvisejici-s-ccs-tsi-2023-2023-1695/269688092 .
The videorecording (in Czech) from the presentation is available here: https://youtu.be/WzjJWm4IyPk?si=SImb06tuXGb30BEH .
AppSec PNW: Android and iOS Application Security with MobSF
Mobile Security Framework - MobSF is a free and open source automated mobile application security testing environment designed to help security engineers, researchers, developers, and penetration testers to identify security vulnerabilities, malicious behaviours and privacy concerns in mobile applications using static and dynamic analysis. It supports all the popular mobile application binaries and source code formats built for Android and iOS devices. In addition to automated security assessment, it also offers an interactive testing environment to build and execute scenario based test/fuzz cases against the application.
This talk covers:
Using MobSF for static analysis of mobile applications.
Interactive dynamic security assessment of Android and iOS applications.
Solving Mobile app CTF challenges.
Reverse engineering and runtime analysis of Mobile malware.
How to shift left and integrate MobSF/mobsfscan SAST and DAST in your build pipeline.
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
A Mix Chart displays historical data of numbers in a graphical or tabular form. The Kalyan Rajdhani Mix Chart specifically shows the results of a sequence of numbers over different periods.
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Mobile: Disrupting How People Learn and Connect
- 1. Mobile:Disrupting How People Learn And How People Connect
- 2. The Blackboard Story Born from education in 1997 Brought to market a eLearning system in 1998 Extended product lines Serves 20,000+ institutions 30m+ users Acquired other eLearning providers
- 3. Two Things Helped Me Keep It All in Perspective perspective
- 4. …but you’re not a Doctor #1. – My Mom
- 5. #2. – That just like the internet disrupted education, the next disruptor is always right around the corner. Mobile is that disruptor.
- 6. MUSIC
- 8. BOOKS
- 9. Online Programs Brick & Mortar College EDUCATION
- 11. MOBILE: DISRUPTING THE WAY PEOPLE LEARN
- 12. I am entirely certain that twenty years from now we will look back at education as it is practiced in most schools today and wonder how we could have tolerated anything so primitive. JOHN W. GARDNER, Education Secretary to President Lyndon Johnson, 1965-1968
- 16. I believe by using your online learning tools, gradebook and quizzes teachers can be more efficient and effective in delivering education. And with the new mobile tools teachers can respond to their students whenever they have a problem both inside and outside of class. Dr. Betty Shiffman, Associate Professor of English 1. Mobile is becoming a core piece of the education experience
- 17. I feel that I must tell you that your software is ruining the educational experience that students are supposed to have in college. With your built in plagiarism detection it’s as if the teachers no longer trust the student’s work. And now with the ability to get everything on our mobile device there is no excuse to ever miss an assignment. Thanks for helping take the fun out of college. 1. Mobile is becoming a core piece of the education experience
- 18. 2. The price of education continues to raise
- 19. 3. Content can now successfully be distributed on mobile devices.
- 20. 4. MOOCs are showing you can teach thousands of students at once.
- 21. When you bring these four items together you have successfully lowered the barriers and cost for students to achieve a higher education thus disrupting the entire education system. So what this means is…
- 22. MOBILE: DISRUPTING THE WAY PEOPLE CONNECT
- 23. 1. Most college students have a smartphone (a location beacon) and a profile on the web.
- 24. 2. Students are comfortable sharing their profile and their location.
- 25. 3. Students have thousands of friends online – it is difficult to remember who they all are and how they know them.
- 26. So what this means is… When you bring these three items together you allow for people to walk into a room and be aware of the people and connections around them thus disrupting the way people interact with each other, meet and make connections in person.
- 27. Let me show you what that technology looks like. SocialRadar Demo
- 28. Mobile is going to disrupt two of the most fundamental pieces of our society – the way people learn and the way people connect.
- 29. Email: michael@socialradar.com Twitter: @michaelchasen Instagram: MLChasen Facebook: Michael Chasen
Editor's Notes
- Look at the music industry. It wasn’t long ago when they were in a fight with technology and new sharing sites like Napster. There was a lot of upheaval over digital rights management and illegal downloading. But over time lots of people were working together to figure out new models for delivery and engagement. And the situation is much better for users. Today they have access to the next generation of music programs like iTunes and Spotify and Pandora.
- Here are a couple of quotes that seem to capture what a lot of people today are thinking about education…The first is from the President’s Education Secretary…and while it sounds like something Arne Duncan would say, this is actually a quote from Lyndon Johnson’s Education Secretary in the 1960s.The next quote comes from the President of Indiana University and hits on the question of whether education is really worth it. Except the quote isn’t from the current Indiana president, but the one from the beginning of last century.So we’ve struggled with education for a long time. But are today’s challenges any different? And what do the current changes happening in technology and business and lifestyle mean for higher education?
- I think part of the reason is that if you look at today’s classroom, it doesn’t really look that much different than it did 100 or 200 years ago.It’s often said that if Ben Franklin were alive today, the only thing he would recognize from his own lifetime is the inside of a classroom because it has changed so little.