The document describes OpsVeda, a business execution platform powered by SAP HANA that simplifies operational execution. It provides case studies of two companies - Genentech and Global Brands Group - that used OpsVeda to streamline complex decision making in their manufacturing and sales operations. OpsVeda integrates data from multiple systems, provides role-specific dashboards, and enables one-click access to key metrics and exceptions. This helped the companies make faster, more informed decisions and better adapt to changing business demands.

2. Simplify operational execution with OpsVeda,
powered by SAP HANA
Andrew Adamson, Genentech, Inc.
Sanjiv Gupta, OpsVeda, Inc.
SESSION CODE: CS2496

3.  Simplify Operations with OpsVeda, powered by SAP HANA
 Life Sciences
 AFS, Retail
 Focus on Business End Users, Managers and Execs, in that order
 Get early success – FAST deployment with 1 week POC, 4 week Live.
LEARNING POINTS
“We used to run multiple reports in SAP to find out what we needed to do…
Today, OpsVeda simply tells us what we need to do!”

4. Supply Chain
 Deeper
 Farther
Data Sources
 Abundant
 … And increasing
Collaboration
 Best ever
 And improving
“More Spreadsheets than Ever to Drown In”
Data Availability does NOT
Guarantee Optimal Decisions
OIL FOR A FEW… NIGHTMARE FOR THE REST

5. OPERATIONS ~ COMPLEXITY & URGENCY
“Imagine a Cat having to work out the Physics before it hits the ground”
… Operations Users carry out a Similar Act Everyday

6. Competitive and Cost Pressures
Stringent Fulfillment Conditions
Demand Volatility
Increasing Product Variations
Shorter Product Life-cycle
Resource Scarcity
Regulatory Requirements
 Batch Discrepancy Assessment
 Time-phased Fill Rates
 Container Prioritization
 Bulk Order Management
 Alternate Allocation Scenarios
 Alternate Labels/ Configurations
 Oversold, Undersold, Seasonality
COMPLEX EVERYDAY
OPTIMIZATIONS…PEOPLE!
NOT the typical BI, Analytics or Big Data Problem… Self Service BI does not cut it.
Complexity of Process is the Primary Issue… Business Execution at its core.
BUSINESS COMPLEXITY SET TO INCREASE

7. SIMPLIFICATION ~ SPEED AND SCALE
 CONTINUOUS ACCESS TO CURRENT DATA
 ROLE SPECIFIC WORKBENCH | ADAPTIVE DECISIONS
 REAL TIME ANALYSIS | DATA DISCOVERY SIMPLIFICATION
Normal High-level BI reports will not work… Need Tool Built for Operations User
Need Single Click Access to PROBLEM SPECIFIC INPUTS for Decision

8. THE BUSINESS EXECUTION PLATFORM
On Premise or On Cloud
CONTINUOUS | RELEVANT | ACTIONABLE…

9. LIFE SCIENCES INDUSTRY
CUSTOMER CASE STUDY

10. AT GENENTECH INC. (A MEMBER OF THE ROCHE GROUP), we state our purpose
as "Doing now what patients need next". We believe it is urgent to reliably
deliver medical solutions right now – even as we develop innovations for the
future.
We are a world leader in biologics manufacturing, with more FDA-approved
manufacturing capacity for the production of biotech medicines than any
other company.
Business Problem:
 Manufacturing operations users traverse many systems, screens & fields to make routine decisions.
 Proliferation of systems due to compliance requirements and to ensure a reliable supply chain
- Complexity increased risk of sub-optimal decisions and was a drain on productivity.
 Some of the tasks impacted include Batch review process, Production planning conflict resolution, and
Process health tracking.
CUSTOMER CASE STUDY
LIFE SCIENCES INDUSTRY

11. SOLUTION:
 OpsVeda’s Manufacturing Cockpit delivers a single
window to a complex process
 It spans multiple systems—ERP, Track wise
discrepancy management & various spreadsheets.
 The cockpit is updated with current data from
various systems & provides role-specific
dashboards that help users pin-point the batches and
transactions that need attention
BUSINESS VALUE:
 Early identification of conflicts between
Manufacturing, Quality and Maintenance tasks.
 Effective shift change-over through identification of
overdue production & quality tasks.
 Single click review of batch genealogy in seconds,
versus error prone batch review across users.
 Early mitigation of batch discrepancies, &
avoidance of expensive rework/ recall.
“The fact that the platform could integrate different systems that we had identified,& analyze the information from them in real-time,
presented an opportunity to coordinate our complex daily work activities in a brand new way…OpsVeda architecture & in-memory lineage
of SAP HANA are having a positive impact...With OpsVeda, we are confident of putting our complex decision making rules into the
system.”
- Andrew Adamson—Associate Director, Genentech Inc.
CUSTOMER CASE STUDY
LIFE SCIENCES INDUSTRY

12. Manufacturing Process Health Indicators!
Note: Customer specific storyboard could
differ, and can be configured on the fly!

13. Batch Genealogy
Note: Customer specific storyboard could
differ, and can be configured on the fly!

14. Schedule Gantt across manufacturing, quality,
maintenance and external processes
Note: Customer specific storyboard could
differ, and can be configured on the fly!

15. AFS AND RETAIL INDUSTRY
CUSTOMER CASE STUDY

16. GLOBAL BRANDS GROUP (GBG) is one of the world’s leading branded
apparel, footwear, fashion accessories & related lifestyle product companies,
with annual revenues exceeding $3.3B.
GBG designs, develops, markets & sells products across a diverse portfolio
of owned & licensed brands. Customers include retailers, specialty retailers
& e-commerce channels in the Americas, Europe & Asia.
Business Problem:
Sales operations decision making delay – unable to adapt to the speed of business
 Complex data-model in the Apparel & Footwear industry
- dependence on manual spreadsheet based analysis for decisions
 Quick decisions necessitated by the dynamic nature of the business
- volatile demand, product substitution choices, reduced availability of slots at ports
 Oversold? Undersold? Container Prioritization? What needs attention?
CUSTOMER CASE STUDY
AFS AND RETAIL INDUSTRY

17. “Built on the fast SAP HANA in-memory database platform, OpsVeda delivers real-time analysis for our operational needs... Users no
longer have to collate, compare and tally multiple spreadsheets to make routine decisions. OpsVeda serves as the execution workbench
for sales operations, allocators, & managers… This should help bring Simplicity and Scale into Operations.”
Farrukh Awan—SVP-Business Applications, Global Brands Group
SOLUTION:
 A single near real-time execution workbench with drill-
down into sales, supply, inventory & allocation
 Efficient, role specific views enabling ‘Manage by
Exceptions’ paradigm for allocators and managers
 Visibility to at risk transactions & mitigation support
 One click access into: Shippable, lateness, bulks/
contracts w/o reference, duplicates, approaching start
dates, past cancel, shipment status…
BUSINESS VALUE:
 Efficient and quick situation analysis through a real-time
workbench instead of manual outdated spreadsheets.
 Review of alternative allocation scenarios, suggestions
around alternate SKUs, labels & ship locations
 Revenue & cost management through analysis of
undersold, oversold, time phased fill rates & container
prioritization.
CUSTOMER CASE STUDY
AFS AND RETAIL INDUSTRY

18. End User Storyboard – 1 click to everything!
Note: Customer specific storyboard could
differ, and can be configured on the fly!

19. Overview – Allocation Preview, Delivery in Process,
Exceptions, Fill rates…
Note: Customer specific storyboard could
differ, and can be configured on the fly!

20. Management Storyboard - Progress against Target,
Inventory Aging…
Note: Customer specific storyboard could
differ, and can be configured on the fly!

21. In context drill-down/ exceptions/ download/ annotate/
email…
Note: Customer specific storyboard could
differ, and can be configured on the fly!

22. BEST PRACTICE - TRANSFORMATION
OpsVeda - Dawn of a new era for Operations
https://youtu.be/I9Ce0gfEWxA
Simplify Operations with OpsVeda
https://youtu.be/PB2nQFd8k4s
http://scn.sap.com/community/hana-in-memory/use-
cases/blog/2015/04/03/opsveda--dont-touch-the-process-just-simplify-it
http://scn.sap.com/community/hana-in-memory/use-
cases/blog/2015/04/04/bringing-real-time-operational-intelligence-to-the-
genentech-dna
-dont-touch-the-process-just-simplify-it

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SESSION CODE: SU2477
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info@opsveda.com