SlideShare a Scribd company logo
Building Community Pride and Reputation
• Volunteers

• Meet and Greet Committee

• Carnival Cruise Line’s Bay of Fundy 4-Day Cruise

• $1 Million + in Marketing and Promotion
     • Cruise has given Saint John and the Bay of Fundy region an opportunity
       to showcase itself to the world.
     • Featured on every cruise line’s website, brochure and print material.
     • Advertising campaigns
     • Travel Agent promotions
     • Media Coverage
Carnival Cruise Line’s Bay of Fundy E-Mercial
Cruise and Lifestyles Magazine
Return Visits By Land
Benefits to the Tourism Industry

• Development of new products that will benefit all tourism sectors and
  markets.

• Allows tourism suppliers and tour operators to test new products.

• Allows tourism suppliers to extend the season in to the shoulder seasons.

• The economic influx to businesses helps sustain year round operations.
Benefits to the Community

• Contributions to the cultural community
   • Opportunity to showcase local artists
   • Opportunity to showcase new, young and emerging artists


• Benefits to local Charitable Organizations
   • Churches
   • The Nature Trust of New Brunswick
   • Canadian Breast Cancer Foundation
Investment and Immigration

•   New Brunswick Provincial Government recently invested $1.2 million
    in a Saint John based company. Company President Phil Friedman
    first became aware of Saint John when he visited on a cruise ship.

•   Ship Captain buys a home and moves to St. Andrews, NB after coming
    on a cruise ship
THANK YOU
QUESTIONS ??

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Cruise And The Community Helen Jean

  • 1.
  • 2. Building Community Pride and Reputation • Volunteers • Meet and Greet Committee • Carnival Cruise Line’s Bay of Fundy 4-Day Cruise • $1 Million + in Marketing and Promotion • Cruise has given Saint John and the Bay of Fundy region an opportunity to showcase itself to the world. • Featured on every cruise line’s website, brochure and print material. • Advertising campaigns • Travel Agent promotions • Media Coverage
  • 3. Carnival Cruise Line’s Bay of Fundy E-Mercial
  • 6. Benefits to the Tourism Industry • Development of new products that will benefit all tourism sectors and markets. • Allows tourism suppliers and tour operators to test new products. • Allows tourism suppliers to extend the season in to the shoulder seasons. • The economic influx to businesses helps sustain year round operations.
  • 7. Benefits to the Community • Contributions to the cultural community • Opportunity to showcase local artists • Opportunity to showcase new, young and emerging artists • Benefits to local Charitable Organizations • Churches • The Nature Trust of New Brunswick • Canadian Breast Cancer Foundation
  • 8. Investment and Immigration • New Brunswick Provincial Government recently invested $1.2 million in a Saint John based company. Company President Phil Friedman first became aware of Saint John when he visited on a cruise ship. • Ship Captain buys a home and moves to St. Andrews, NB after coming on a cruise ship