This document discusses strategies for credit card marketers to capture today's digital consumer. It begins with an agenda that includes insights from Mintel on digital credit landscape trends and new Experian analysis. It will then discuss an integrated digital credit marketing approach and allow for questions. The document provides statistics showing growing digital channels for new credit card applications and declining mail volumes. It analyzes specific issuer marketing campaigns across digital channels like social media, email, mobile apps, and direct mail. The document advocates for an integrated cross-channel approach to targeting consumers and emphasizes the importance of data integrity, technology, customer experience, and regulatory compliance for digital credit marketing.