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Creativity involves changing or transforming existing ideas into new ones. The creative process involves preparation, incubation, insight, evaluation, and elaboration. Sources of creativity include belief, lack of judgment, observation, questioning, stillness, self-knowledge, objectivity, supportive environments, knowledge, experience, and flow. To make oral communication creative, one should analyze the audience, find relevant material, appeal to them, review the speech, and use visual, vocal, and verbal elements to support it.




