Creative degrees that get down to business
•Download as PPTX, PDF•
1 like•104 views
Our creative Industries courses offer opportunities to engage our local community and work on live projects that meet industry standards. Presented by the School of Humanities and Communication Arts.
Recommended
More Related Content
Similar to Creative degrees that get down to business
Similar to Creative degrees that get down to business (20)
More from Western Sydney University
More from Western Sydney University (20)
Recently uploaded
Recently uploaded (20)
Creative degrees that get down to business
- 2. Course Overview • New course introduced in 2017 • This course is for those wishing to build a career in the creative industries, working in small business environments, and creative media communications organisations • Combines studies from Communication and Arts, with Business studies in innovation and entrepreneurship and introduction to Law • Students work in small collaborative teams alongside community and industry organisations • Students develop a portfolio of works that include project management, planning, and creative outcomes • Available at Parramatta, and some units at Penrith and online from 2017 • 3 years full time
- 3. Course Relevance “Creative employers are telling us that they look for practical software skills, collaborative group working skills, artistic talent and an understanding of the practicalities of business.” (CITYAM.COM (London), 23 February 2016) Dr Holly Harrison DOCTOR OF CREATIVE ARTS “It’s one thing to write music, and an entirely different thing to present your music in the public sphere. As a composer, it’s imperative to have the know-how to attract commissions, initiate projects and collaborations, make industry contacts, and market your brand, both nationally and internationally.”
- 4. “Parramatta Now” – research project introduced by Professor Paul James PARRAMATTASite of Creative Industries in Western Sydney – ‘Parramatta Now’ – research engaging with the community Clip 4
- 5. Bachelor of Creative Industries DURATION: 3 YEARS Core: 140 cps Major: 80 cps OR 2 Sub Majors Electives: 20 cps Majors /Sub Majors • Advertising • Creative Writing • Cultural and Social Analysis • Digital Cultures • Enterprise Innovation • Journalism • Law and the Creative Industries • Literature • Media Arts Production • Music • Public Relations
- 6. YEAR 1 Autumn Writing Ecologies Enterprise Law Media Cultures & Industries Intro Major Spring Data, Mediation, Power Enterprise Leadership Visual Storytelling Alt Intro Major YEAR 2 Autumn Media, Law and Ethics Major 1 or SM 1 Major 2 or SM 1 Elective Spring Financing Enterprises Major 3 or SM 1 Major 4 or SM 1 Creative Teams 1 YEAR 3 Autumn Enterprise Innovation & Markets Major 5 or SM 2 Major 6 or SM 2 Elective Spring Professional Project or Creative Internship Major 7 or SM 2 Major 8 or SM 2 Creative Teams 2 Course Structure – Bachelor of Creative Industries Students take 2 Intro Major units in Year 1
- 7. How You’ll Learn: • Combine communication, media, arts, business, and law studies • Find your area of interest through project work • Actively participate in team-based, problem-based learning in community and professional contexts
- 8. Core studies provide an invaluable skill set for employability The core includes studies in communication and media theory, digital writing, and introduction to law and business skills around entrepreneurship and innovation From year 2, students work in Creative Teams units, in tandem with small business partners on actual industry projects Core skills include problem solving, design thinking, collaborative team roles, project management, public communication and speaking, plus digital skills for business interaction Students exit this course with a digital portfolio reflecting the quality of their creative industry project work and specialisation
- 9. Possible major/ sub major combination examples: All students select 2 Intro Majors in Year 1 – this means they have the option to take one Major OR 2 Sub-majors from Year 2 Some possible Sub-major combinations are: • Creative Writing / Advertising • Literature /Journalism • Media Arts Production/ Music • Public Relations/Enterprise Innovation • Cultural and Social Analysis /Law and the Creative Industries • Music/Enterprise Innovation • Literature / Enterprise Innovation • Advertising /Culture and Society
- 11. Double Degrees – Arts, Communication, Music, Design, Business, Engineering • New courses introduced in 2017 and 2018 • Combines studies from Communication and Arts, with Business studies in innovation and entrepreneurship and introduction to Law • Students work in small collaborative teams alongside community and industry organisations • Students develop a portfolio of works that include project management, planning, and creative outcomes • Available at Parramatta, with some units at Penrith and online from 2017 • 4 years full time
- 12. YEAR 1 Autumn Text and Traditions Enterprise Law Analytical Reading & Writing Intro Major CI Spring Australia and the World Financing Enterprises Contemporary Society Intro Major Arts YEAR 2 Autumn Understanding Visual Culture Arts Major CI Major CI Major Spring Enterprise Leadership Arts Major CI Major Experimental Writing & Electronic Publication YEAR 3 Autumn Arts Major Arts Major CI Major Creative Teams 1 Spring Arts Major 1 Arts Major CI Major CI Major YEAR 4 Autumn Enterprise Innovation& Markets Arts Major CI Major Creative Teams 2 Spring Professional Project or Creative Internship Arts Major CI Major Culture, Discourse & Meaning 80 cps Arts Core 80 cps Arts Major 80 cps CI Core 80 cps CI Major BA / B Creative Industries 4 years FT
- 13. ARTS SPECIALISATIONS • Anthropology • Creative Writing • Criminology and Criminal Justice • Cultural and Social Analysis • Digital Cultures • Economics • English • Geography and Urban Studies • Heritage and Tourism Studies • History and Political Thought • Indigenous Australian Studies • Innovation and Change (innovation focused units from economics, management and marketing)
- 14. ARTS SPECIALISATIONS (CONT’D) • International Relations and Asian Studies • Islamic Studies • Linguistics • Philosophy • Psychology • International Business • International English • Musicology • Music Performance • Organisations and Work (human resource management) • Peace and Developments Studies • Sociology
- 15. LANGUAGE SPECIALISATIONS • Arabic • Chinese • Indonesian • Japanese
- 16. YEAR 1 Autumn Writing Ecologies Enterprise Law Media, Cultures & Industries Intro Major CI Spring Data, Mediation, Power Financing Enterprises Visual Storytelling Intro Comm Arts YEAR 2 Autumn Media, Law & Ethics Comm Major CI Major CI Major Spring Enterprise Leadership Comm Major CI Major Professional Writing & Editing YEAR 3 Autumn Comm Major Comm Major CI Major Creative Teams 1 Spring Comm Major Comm Major CI Major CI Major YEAR 4 Autumn Enterprise Innovation& Markets Comm Major CI Major Creative Teams 2 Spring Professional Project or Creative Internship Comm Major CI Major Media Memory B Communication/ B Creative Industries 4 years FT 80 cps Comm Core 80 cps Comm Major 80 cps CI Core 80 cps CI Major Communication Majors • Advertising • Journalism • Media Arts Production • Public Relations
- 17. YEAR 1 Autumn Design Histories & Futures Enterprise Law Media, Cultures & Industries Image Design Spring Web & Time-based Design Financing Enterprises Visual Storytelling Intro Major CI YEAR 2 Autumn Researching the Visual Illustrating narrative Interactive Design 1:Apps CI Major Spring Enterprise Leadership Illustrating popular culture Interactive Design 2: Games Australian Design YEAR 3 Autumn CI Major Photomedia: Photographic practice Motion Design Creative Teams 1 Spring CI Major Photomedia: Fashion & Identity Data Visualisation CI Major YEAR 4 Autumn Enterprise Innovation& Markets CI Major Ci Major Creative Teams 2 Spring Professional Project or Creative Internship CI Major CI Major Graphic Design: Developing a Personal Portfolio B Design (Visual Communication) / B Creative Industries 4 years FT 160 cps Design Core 80 cps CI Core 80 cps CI Major
- 18. YEAR 1 Autumn Basic Composition Craft and Theory Intro to Sound technologies Intro to Music Performance Enterprise Law Spring Free and Notated Music Performance Composition Craft and Theory Sound Synthesis and the Sound Environment Intro Major CI YEAR 2 Autumn Cultural Paradigms and Music Music Composition: Concepts and Creativity Music History 1 CI Major Spring Enterprise Leadership Financing Enterprises Music History 2 Introduction to the Sound Studio YEAR 3 Autumn CI Major Collaboration and Live Music Performance Sound and Performance: Expanded Practice Creative Teams 1 Spring CI Major Sound Composition for Screen Media Sound Technologies and Machine Musicianship CI Major YEAR 4 Autumn Enterprise Innovation& Markets CI Major CI Major Creative Teams 2 Spring Professional Project or Creative Internship CI Major CI Major Music Project B Music/ B Creative Industries 4 years FT 160 cps Music 80 cps CI Core 80 cps CI Major
- 21. Master of Creative Industries The contemporary media landscape is characterised by the breakdown of traditional media silos and the transformation of media production & consumption practices. Creative industries professionals in media, software, marketing and business are now required to understand and connect with their audiences across broadcast, online, mobile and other channels and to integrate new platforms such as AR, VR & social media into their mix.
- 22. Master of Creative Industries Year 1 Media Project Proposal Strategic Communication Students may exit with the Graduate Certificate in Creative Industries at this point. Media Project Production Foundations of Media Arts Production (PG) Convergent Media Internship Students may exit with the Graduate Diploma in Creative Industries at this point. Year 2 Autumn session Adaptive Leadership, management and Team Work Innovation and Entrepreneurship Media Research Project Mobile Media Researching Convergent Media
- 23. Master of Creative Industries o MCI classes are small and you get a good chance to develop your own concepts and research outcomes oWe foster a multi-generational, multi- cultural and cross-disciplinary studio environment. oTeaching staff have extensive industry expertise
- 24. UNLIMITED.
Editor's Notes
- The Bachelor of Creative Industries from Western Sydney University offers a unique opportunity for you to acquire the creative and business skills that are so necessary to prosper in the contemporary innovation landscape. The World Economic Forum’s 2016 report on the future of jobs hailed the start of a fourth industrial revolution inspired by the disruptive influence of technologies. It predicted a profound shift in work practices towards remote working, co-working and an ever-smaller pool of full-time employees, backed up by external consultants and contractors. And with creativity at the centre of Australian Government’s Innovation Agenda, the jobs of the future will depend on collaborative thinking and devising innovative solutions to complex problems. Meanwhile market indicators suggest a robust set of external circumstances underpins growth in the Creative Industries sectors, especially in Greater Western Sydney. Western Sydney University’s new Bachelor of Creative Industries partners with creative industries to provide an interdisciplinary, experiential degree that combines a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photomedia. You will study a unique mix of creative, business and law units and, through the use of incubators and co-working spaces, will work with emergent and established creative industry partners to develop innovative solutions to real problems. This course is designed for those who wish to pursue a creative practice while gaining the business and legal acumen to become a successful part of the creative economy on their own terms. There are opportunities to develop projects with real creative industries and deliver solutions across a range of platforms. You may also undertake an in-depth practice-led research project or intern professionally in the field. You will be supported with first-rate technical facilities. Graduates’ skills will be relevant to growth in investment in the creative economy, particularly research and development around start-ups, where creative businesses act as external resources in the process of taking innovation to market.
- The Bachelor of Creative Industries from Western Sydney University offers a unique opportunity for you to acquire the creative and business skills that are so necessary to prosper in the contemporary innovation landscape. The World Economic Forum’s 2016 report on the future of jobs hailed the start of a fourth industrial revolution inspired by the disruptive influence of technologies. It predicted a profound shift in work practices towards remote working, co-working and an ever-smaller pool of full-time employees, backed up by external consultants and contractors. And with creativity at the centre of Australian Government’s Innovation Agenda, the jobs of the future will depend on collaborative thinking and devising innovative solutions to complex problems. Meanwhile market indicators suggest a robust set of external circumstances underpins growth in the Creative Industries sectors, especially in Greater Western Sydney. Western Sydney University’s new Bachelor of Creative Industries partners with creative industries to provide an interdisciplinary, experiential degree that combines a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photomedia. You will study a unique mix of creative, business and law units and, through the use of incubators and co-working spaces, will work with emergent and established creative industry partners to develop innovative solutions to real problems. This course is designed for those who wish to pursue a creative practice while gaining the business and legal acumen to become a successful part of the creative economy on their own terms. There are opportunities to develop projects with real creative industries and deliver solutions across a range of platforms. You may also undertake an in-depth practice-led research project or intern professionally in the field. You will be supported with first-rate technical facilities. Graduates’ skills will be relevant to growth in investment in the creative economy, particularly research and development around start-ups, where creative businesses act as external resources in the process of taking innovation to market.