Embed presentation
Download as PDF, PPTX





















































Beth Kanter outlines a social media strategy map for nonprofits, emphasizing the importance of objectives, target audience, and integration with existing communications plans. She highlights the need for organizations to adapt their messaging to engage users and foster two-way conversations, transforming supporters into advocates. The document provides a step-by-step guide for implementing social media strategies, along with sources for inspiration and measurement techniques.



















































