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Web Scale Discovery and
Information Literacy –
Competing Visions or
Mutual Support?
Sheila	
  Corrall,	
  University	
  of	
  Sheffield	
  iSchool	
  
           John	
  Dove,	
  Credo	
  Reference	
  

                                               LILAC	
  2012,	
  Glasgow	
  
Presentation outline
•  SeCng	
  the	
  scene	
  
   −  context,	
  products	
  and	
  features	
  of	
  web	
  scale	
  discovery	
  
•  SoluHon	
  or	
  problem	
  
   −  impact	
  on	
  resource	
  use,	
  implicaHons	
  for	
  user	
  educaHon	
  
•  Known	
  item	
  and	
  exploratory	
  searching	
  
   −  on	
  the	
  open	
  web	
  and	
  via	
  the	
  library	
  
•  Reference	
  services	
  supporHng	
  discovery	
  
•  Four	
  quesHons	
  for	
  reflecHon	
  and	
  debate	
  
The context for web scale discovery
Social	
                                            Economic	
  
•  24/7	
  online	
  networked	
  society	
         •  world	
  financial	
  crisis	
  
•  self-­‐service	
  and	
  mutual	
  support	
     •  exchange-­‐rate	
  volaHlity	
  
•  Google	
  generaHon	
                            •  service	
  closures	
  and	
  job	
  losses	
  

Technological	
                                     PoliHcal	
  
•  digital	
  asset	
  management	
                 •  public	
  expenditure	
  cuts	
  
•  cloud	
  compuHng	
                              •  doing	
  more	
  with	
  less	
  
•  mobile	
  connecHvity	
  and	
  apps	
           •  demonstraHng	
  value	
  and	
  impact	
  
Perceptions of libraries, 2010
“When	
  comparing	
  libraries	
  to	
  search	
  engines,	
  overwhelmingly,	
  
Americans	
  consider	
  search	
  engines	
  to	
  be	
  more	
  convenient,	
  
faster,	
  more	
  reliable	
  and	
  easier-­‐to-­‐use.	
  Americans	
  consider	
  
libraries	
  to	
  be	
  more	
  trustworthy	
  and	
  more	
  accurate.	
  
While	
  Americans	
  ranked	
  libraries	
  ahead	
  of	
  search	
  engines	
  in	
  
trustworthiness	
  and	
  accuracy,	
  this	
  disHncHon	
  evaporates	
  when	
  
asked	
  about	
  the	
  informa(on	
  that	
  is	
  provided	
  by	
  search	
  engines	
  
and	
  libraries.	
  Most	
  Americans	
  (69%)	
  believe	
  the	
  informaHon	
  
they	
  find	
  using	
  search	
  engines	
  is	
  just	
  as	
  trustworthy	
  as	
  they	
  
would	
  find	
  from	
  their	
  library.”	
  
                                                                       (OCLC,	
  2010,	
  p.	
  40)	
  
Information Literacy
What	
  students	
  need	
  to	
  learn	
  
•      Finding	
  research	
  tools	
  beyond	
  Google	
  and	
  Wikipedia	
  
•      Understanding	
  the	
  purpose	
  of	
  the	
  library	
  	
  
•      NavigaHng	
  the	
  library	
  	
  
•      Assessing	
  quality	
  and	
  reliability	
  of	
  informaHon	
  
•      Discerning	
  between	
  different	
  types	
  of	
  materials	
  
•      ConducHng	
  effecHve	
  searches	
  
•      Narrowing	
  topics	
  
•      CiHng	
  sources	
  and	
  avoiding	
  plagiarism	
  
            Ethnographic	
  Research	
  in	
  Illinois	
  Academic	
  Libraries	
  (ERIAL)	
  project	
  
	
  
Next generation discovery services
Commercial	
                                   Open	
  source	
  
•    AquaBrowser	
  Library	
  	
              •    Blacklight	
  
•    BiblioCommons	
                           •    Fac-­‐Back-­‐OPAC	
  (Kochief)	
  
•    Ebsco	
  Discovery	
  Services	
          •    LibraryFind	
  
•    Encore	
  (InnovaHve	
  Interfaces)	
     •    Rapi	
  
•    Primo	
  Central	
  (Ex	
  Libris)	
      •    Scriblio	
  (WPopac)	
  
•    SirsiDynix	
  Enterprise	
                •    SOPAC	
  (Social	
  Opac)	
  
•    Summon	
  (Serials	
  SoluHons)	
         •    VuFind	
  
•    Visualizer	
  (VTLS)	
                    (Breeding,	
  2010;	
  	
  
•    WorldCat	
  Local	
  (OCLC)	
             Yang	
  &	
  Wagner,	
  2010)	
  
Desired features of discovery services
•  Single	
  search/point	
  of	
  entry	
  	
              •  Did	
  you	
  mean	
  .	
  .	
  .?	
  
    −  for	
  all	
  library	
  materials	
                      −  spell-­‐checking	
  mechanism	
  
•  State-­‐of-­‐the-­‐art	
  web	
  interface	
             •  RecommendaHons	
  	
  
•  Enriched	
  content	
                                    •  User	
  contribuHons	
  
    e.g.	
  book	
  cover	
  images,	
  user	
  input	
          e.g.	
  summaries,	
  reviews,	
  	
  	
  
•  Faceted	
  navigaHon	
  of	
  results	
                       raHng,	
  tagging,	
  folksonomies	
  
    e.g.	
  dates,	
  formats,	
  locaHon	
                 •  RSS	
  feeds	
  
•  Simple	
  keyword	
  search	
  box	
  	
                 •  IntegraHon	
  with	
  social	
  
    −  on	
  every	
  page	
                                   networking	
  sites	
  
•  Relevancy	
  ranking	
                                   •  Persistent	
  links	
  	
  
    e.g.	
  influenced	
  by	
  circulaHon	
  data	
         (Yang	
  &	
  Wagner,	
  2010)	
  
Web scale discovery – the story so far
•  Combining	
  next-­‐generaHon	
  catalogues	
  with	
  federated	
  search	
  
    −  integraHng	
  print	
  and	
  digital,	
  local	
  and	
  remote,	
  records	
  and	
  content	
  
•  Providing	
  access	
  to	
  library	
  resources	
  within	
  user	
  workflows	
  
    −  search	
  from	
  library	
  homepage,	
  LibGuide,	
  uni	
  portal,	
  Blackboard,	
  etc	
  
•  Allowing	
  libraries	
  to	
  create	
  mulHple	
  profiles	
  for	
  communiHes	
  
    −  subject	
  subsets	
  of	
  discovery	
  resources	
  to	
  avoid	
  overwhelming	
  users	
  
•  Early	
  reports	
  of	
  dramaHc	
  impact	
  on	
  use	
  of	
  licensed	
  resources	
  
    −  students	
  able	
  to	
  find	
  things	
  easily,	
  but	
  not	
  able	
  to	
  interpret	
  results	
  
•  ImplicaHons	
  for	
  informaHon	
  literacy	
  and	
  reference	
  support	
  
    −  from	
  database	
  searching	
  to	
  understanding	
  and	
  evaluaHng	
  informaHon	
  
   (Gross	
  &	
  Sheridan,	
  2011;	
  Howard	
  &	
  Wiebrands,	
  2011;	
  Luther	
  &	
  Kelly,	
  2011;	
  
                                           Kenney,	
  2011;	
  Way,	
  2010;	
  Wisniewski,	
  2010)	
  
One-stop info-shopping: pros and cons
✔  Convenient,	
  easier	
  and	
  faster	
        ✘  Dumbing	
  down	
  the	
  
  access	
  to	
  informaHon	
                       informaHon	
  search	
  process	
  
✔  Integrated	
  into	
  user	
  workflow	
  	
     ✘  Problems	
  with	
  material	
  
✔  Student	
  exposure	
  to	
  a	
  wider	
         from	
  news	
  databases	
  
  range	
  of	
  sources	
  and	
  material	
      ✘  Students	
  need	
  more	
  help	
  to	
  
✔  More	
  visibility	
  and	
  use	
  of	
          make	
  sense	
  of	
  search	
  results	
  
  library	
  scholarly	
  resources	
              ✘  Less	
  funcHonality	
  than	
  
✔  Beker	
  value	
  for	
  money	
  from	
          naHve	
  database	
  interfaces	
  
  investment	
  in	
  content	
                    ✘  NeglecHng	
  development	
  of	
  
✔  Shils	
  focus	
  to	
  higher-­‐order	
          basic	
  informaHon	
  skills	
  
  informaHon	
  literacy	
  abiliHes	
             ✘  Poor	
  foundaHon	
  for	
  higher	
  
                                                     degrees	
  and	
  future	
  careers	
  
“InformaHon	
  literacy	
  is	
  knowing	
  when	
  and	
  why	
  you	
  need	
  
             informaHon,	
  where	
  to	
  find	
  it,	
  and	
  how	
  to	
  evaluate,	
  use	
  and	
  
             communicate	
  it	
  in	
  an	
  ethical	
  manner.”	
  	
  (CILIP,	
  2004)	
  




Seven Pillars of Information Literacy (SCONUL, 2011)
Competing visions of the library?
The	
  resource-­‐based	
  view	
                The	
  informa:on	
  literacy	
  
  of	
  the	
  library	
                           view	
  of	
  the	
  library	
  
•  The	
  library	
  is	
  essenHally	
  a	
     •  The	
  library	
  is	
  essenHally	
  a	
  
   bundle	
  of	
  informaHon	
  and	
              place	
  of	
  learning	
  
   other	
  resources	
                          •  The	
  library	
  creates	
  value	
  by	
  
•  The	
  library	
  creates	
  value	
             developing	
  the	
  ability	
  to	
  
   through	
  the	
  use	
  of	
  its	
             understand	
  and	
  use	
  
   disHncHve	
  resources	
                         informaHon	
  in	
  context	
  
•  Resource	
  uHlisaHon	
  is	
  the	
          •  InformaHon	
  competence	
  is	
  
   key	
  performance	
  measure	
                  the	
  key	
  measure	
  of	
  success	
  
(Barney,	
  1991;	
  Wernerfelt,	
  1984)	
  
How?	
                                 Dimensions of
                               Advanced	
  search	
  opHons	
                           21C search

                                                                        Librarians,	
  faculty	
  and	
  
                                                                        grad	
  students	
  want	
  	
  
                                                                        more	
  func:onality	
  


                                                                 Students	
  need	
  help	
                      What?	
  
 Open	
                                                          in	
  understanding	
  	
                       Approved	
  	
  
  web	
                                                          search	
  results	
                             scholarly	
  
content	
                                   Some	
  use	
                                                         content	
  
              Most	
  people	
              Google	
  Scholar	
                Web	
  scale	
  discovery	
  
              start	
  a	
  search	
        (with	
  library	
  links)	
  	
   steers	
  users	
  back	
  	
  
              with	
  Google	
                                                 to	
  the	
  library	
  	
  




                                         Single	
  search	
  box	
  
Scenarios for the webscale discovery world
•  Library	
  promotes	
  discovery	
   •  Library	
  uses	
  teaching	
  sessions,	
  
   tool	
  as	
  starHng	
  point	
  for	
      teachable	
  moments	
  or	
  
   student	
  research	
                        learning	
  resources	
  to	
  explain	
  
•  Students	
  move	
  away	
  from	
           how	
  to	
  use	
  discovery	
  tools	
  	
  
   Google	
  to	
  discovery	
  tool	
          −  make	
  sense	
  of	
  results	
  	
  
   −  get	
  easier	
  faster	
  access	
       −  manage	
  searches	
  beker	
  
      to	
  reading	
  list	
  items	
       •  Library	
  provides	
  customised	
  
   −  find	
  more	
  appropriate	
              versions	
  of	
  discovery	
  tool	
  for	
  
      resources	
  for	
  papers	
              parHcular	
  user	
  groups	
  
   BUT	
  unable	
  to	
  select	
              −  exposing	
  them	
  to	
  subject-­‐
   effecHvely	
  from	
  results	
                  based	
  subsets	
  of	
  resources	
  
Web-­‐scale	
  Discovery	
  –	
  	
  
What’s	
  Missing	
  from	
  this	
  Library	
  Answer	
  to	
  Google?	
  
                                                                       	
  
                                   Session	
  Htle	
  here	
  	
  
Information	
  
                                             need	
  


•    Familiar with keywords or                             •    Lack of subject orientation and
     relevant search terms                                      familiarity with keywords

•    Have specific information in mind                     •    Need guidance to start searching
     (article, book, journal, etc.)

•    Know where to start (website,                         •    Need general information
     database, stacks)
“For over three-fourths (84%) of the students
         surveyed, the most difficult step of the course-
         related research process was getting started.”

                             OTHER
                              16%




                                                                                        GETTING
                                                                                        STARTED
                                                                                          84%



Truth Be Told: How College Students Evaluate and Use Information in the Digital Age, Alison J. Head and Michael B. Eisenberg, Project
  Information Literacy Progress Report, University of Washington's Information School, November 1, 2010 (72 pages, PDF, 602 KB).
•  Provides background
                                     and vocabulary
•  Starting point for most people •  Comprehensive and consistent
•  OK for known item searches     •  Easy to access and use
•  Links to Wikipedia articles    •  Provides potentially useful links




•  Millions of results
   “Getting information off the
  Internet is like taking a drink
                                    •  Not always trustworthy
      from a fire hydrant.”
                                    •  Not customized for audience
          Mitchell Kapor
                                    •  Does not actively promote IL skills
 
•    Summary, overview and background
     information
•    Vocabulary building
•    Easily digestible
•    Links to relevant library resources
Four questions for reflection and debate
1.  Are	
  web	
  scale	
  discovery	
  tools	
  a	
  good	
  starHng	
  point	
  
    for	
  subject	
  searches	
  or	
  for	
  exploring	
  new	
  topics?	
  
2.  Will	
  such	
  tools	
  help	
  students	
  become	
  competent	
  
    informaHon	
  users	
  in	
  the	
  work	
  place	
  and	
  later	
  life?	
  
3.  Do	
  we	
  need	
  to	
  change	
  our	
  informaHon	
  literacy	
  
    educaHon	
  to	
  fit	
  the	
  new	
  discovery	
  environment?	
  
4.  Can	
  we	
  augment	
  our	
  discovery	
  services	
  to	
  support	
  
    and	
  deliver	
  our	
  informaHon	
  literacy	
  mission?	
  


                                                         LILAC	
  2012,	
  Glasgow	
  

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Corrall & Dove - Web scale discovery and information literacy: competing visions or mutual support?

  • 1. Web Scale Discovery and Information Literacy – Competing Visions or Mutual Support? Sheila  Corrall,  University  of  Sheffield  iSchool   John  Dove,  Credo  Reference   LILAC  2012,  Glasgow  
  • 2. Presentation outline •  SeCng  the  scene   −  context,  products  and  features  of  web  scale  discovery   •  SoluHon  or  problem   −  impact  on  resource  use,  implicaHons  for  user  educaHon   •  Known  item  and  exploratory  searching   −  on  the  open  web  and  via  the  library   •  Reference  services  supporHng  discovery   •  Four  quesHons  for  reflecHon  and  debate  
  • 3. The context for web scale discovery Social   Economic   •  24/7  online  networked  society   •  world  financial  crisis   •  self-­‐service  and  mutual  support   •  exchange-­‐rate  volaHlity   •  Google  generaHon   •  service  closures  and  job  losses   Technological   PoliHcal   •  digital  asset  management   •  public  expenditure  cuts   •  cloud  compuHng   •  doing  more  with  less   •  mobile  connecHvity  and  apps   •  demonstraHng  value  and  impact  
  • 4. Perceptions of libraries, 2010 “When  comparing  libraries  to  search  engines,  overwhelmingly,   Americans  consider  search  engines  to  be  more  convenient,   faster,  more  reliable  and  easier-­‐to-­‐use.  Americans  consider   libraries  to  be  more  trustworthy  and  more  accurate.   While  Americans  ranked  libraries  ahead  of  search  engines  in   trustworthiness  and  accuracy,  this  disHncHon  evaporates  when   asked  about  the  informa(on  that  is  provided  by  search  engines   and  libraries.  Most  Americans  (69%)  believe  the  informaHon   they  find  using  search  engines  is  just  as  trustworthy  as  they   would  find  from  their  library.”   (OCLC,  2010,  p.  40)  
  • 5. Information Literacy What  students  need  to  learn   •  Finding  research  tools  beyond  Google  and  Wikipedia   •  Understanding  the  purpose  of  the  library     •  NavigaHng  the  library     •  Assessing  quality  and  reliability  of  informaHon   •  Discerning  between  different  types  of  materials   •  ConducHng  effecHve  searches   •  Narrowing  topics   •  CiHng  sources  and  avoiding  plagiarism   Ethnographic  Research  in  Illinois  Academic  Libraries  (ERIAL)  project    
  • 6. Next generation discovery services Commercial   Open  source   •  AquaBrowser  Library     •  Blacklight   •  BiblioCommons   •  Fac-­‐Back-­‐OPAC  (Kochief)   •  Ebsco  Discovery  Services   •  LibraryFind   •  Encore  (InnovaHve  Interfaces)   •  Rapi   •  Primo  Central  (Ex  Libris)   •  Scriblio  (WPopac)   •  SirsiDynix  Enterprise   •  SOPAC  (Social  Opac)   •  Summon  (Serials  SoluHons)   •  VuFind   •  Visualizer  (VTLS)   (Breeding,  2010;     •  WorldCat  Local  (OCLC)   Yang  &  Wagner,  2010)  
  • 7. Desired features of discovery services •  Single  search/point  of  entry     •  Did  you  mean  .  .  .?   −  for  all  library  materials   −  spell-­‐checking  mechanism   •  State-­‐of-­‐the-­‐art  web  interface   •  RecommendaHons     •  Enriched  content   •  User  contribuHons   e.g.  book  cover  images,  user  input   e.g.  summaries,  reviews,       •  Faceted  navigaHon  of  results   raHng,  tagging,  folksonomies   e.g.  dates,  formats,  locaHon   •  RSS  feeds   •  Simple  keyword  search  box     •  IntegraHon  with  social   −  on  every  page   networking  sites   •  Relevancy  ranking   •  Persistent  links     e.g.  influenced  by  circulaHon  data   (Yang  &  Wagner,  2010)  
  • 8. Web scale discovery – the story so far •  Combining  next-­‐generaHon  catalogues  with  federated  search   −  integraHng  print  and  digital,  local  and  remote,  records  and  content   •  Providing  access  to  library  resources  within  user  workflows   −  search  from  library  homepage,  LibGuide,  uni  portal,  Blackboard,  etc   •  Allowing  libraries  to  create  mulHple  profiles  for  communiHes   −  subject  subsets  of  discovery  resources  to  avoid  overwhelming  users   •  Early  reports  of  dramaHc  impact  on  use  of  licensed  resources   −  students  able  to  find  things  easily,  but  not  able  to  interpret  results   •  ImplicaHons  for  informaHon  literacy  and  reference  support   −  from  database  searching  to  understanding  and  evaluaHng  informaHon   (Gross  &  Sheridan,  2011;  Howard  &  Wiebrands,  2011;  Luther  &  Kelly,  2011;   Kenney,  2011;  Way,  2010;  Wisniewski,  2010)  
  • 9. One-stop info-shopping: pros and cons ✔  Convenient,  easier  and  faster   ✘  Dumbing  down  the   access  to  informaHon   informaHon  search  process   ✔  Integrated  into  user  workflow     ✘  Problems  with  material   ✔  Student  exposure  to  a  wider   from  news  databases   range  of  sources  and  material   ✘  Students  need  more  help  to   ✔  More  visibility  and  use  of   make  sense  of  search  results   library  scholarly  resources   ✘  Less  funcHonality  than   ✔  Beker  value  for  money  from   naHve  database  interfaces   investment  in  content   ✘  NeglecHng  development  of   ✔  Shils  focus  to  higher-­‐order   basic  informaHon  skills   informaHon  literacy  abiliHes   ✘  Poor  foundaHon  for  higher   degrees  and  future  careers  
  • 10. “InformaHon  literacy  is  knowing  when  and  why  you  need   informaHon,  where  to  find  it,  and  how  to  evaluate,  use  and   communicate  it  in  an  ethical  manner.”    (CILIP,  2004)   Seven Pillars of Information Literacy (SCONUL, 2011)
  • 11. Competing visions of the library? The  resource-­‐based  view   The  informa:on  literacy   of  the  library   view  of  the  library   •  The  library  is  essenHally  a   •  The  library  is  essenHally  a   bundle  of  informaHon  and   place  of  learning   other  resources   •  The  library  creates  value  by   •  The  library  creates  value   developing  the  ability  to   through  the  use  of  its   understand  and  use   disHncHve  resources   informaHon  in  context   •  Resource  uHlisaHon  is  the   •  InformaHon  competence  is   key  performance  measure   the  key  measure  of  success   (Barney,  1991;  Wernerfelt,  1984)  
  • 12. How?   Dimensions of Advanced  search  opHons   21C search Librarians,  faculty  and   grad  students  want     more  func:onality   Students  need  help   What?   Open   in  understanding     Approved     web   search  results   scholarly   content   Some  use   content   Most  people   Google  Scholar   Web  scale  discovery   start  a  search   (with  library  links)     steers  users  back     with  Google   to  the  library     Single  search  box  
  • 13. Scenarios for the webscale discovery world •  Library  promotes  discovery   •  Library  uses  teaching  sessions,   tool  as  starHng  point  for   teachable  moments  or   student  research   learning  resources  to  explain   •  Students  move  away  from   how  to  use  discovery  tools     Google  to  discovery  tool   −  make  sense  of  results     −  get  easier  faster  access   −  manage  searches  beker   to  reading  list  items   •  Library  provides  customised   −  find  more  appropriate   versions  of  discovery  tool  for   resources  for  papers   parHcular  user  groups   BUT  unable  to  select   −  exposing  them  to  subject-­‐ effecHvely  from  results   based  subsets  of  resources  
  • 14. Web-­‐scale  Discovery  –     What’s  Missing  from  this  Library  Answer  to  Google?     Session  Htle  here    
  • 15. Information   need   •  Familiar with keywords or •  Lack of subject orientation and relevant search terms familiarity with keywords •  Have specific information in mind •  Need guidance to start searching (article, book, journal, etc.) •  Know where to start (website, •  Need general information database, stacks)
  • 16. “For over three-fourths (84%) of the students surveyed, the most difficult step of the course- related research process was getting started.” OTHER 16% GETTING STARTED 84% Truth Be Told: How College Students Evaluate and Use Information in the Digital Age, Alison J. Head and Michael B. Eisenberg, Project Information Literacy Progress Report, University of Washington's Information School, November 1, 2010 (72 pages, PDF, 602 KB).
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  • 19. •  Provides background and vocabulary •  Starting point for most people •  Comprehensive and consistent •  OK for known item searches •  Easy to access and use •  Links to Wikipedia articles •  Provides potentially useful links •  Millions of results “Getting information off the Internet is like taking a drink •  Not always trustworthy from a fire hydrant.” •  Not customized for audience Mitchell Kapor •  Does not actively promote IL skills
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  • 29. •  Summary, overview and background information •  Vocabulary building •  Easily digestible •  Links to relevant library resources
  • 30. Four questions for reflection and debate 1.  Are  web  scale  discovery  tools  a  good  starHng  point   for  subject  searches  or  for  exploring  new  topics?   2.  Will  such  tools  help  students  become  competent   informaHon  users  in  the  work  place  and  later  life?   3.  Do  we  need  to  change  our  informaHon  literacy   educaHon  to  fit  the  new  discovery  environment?   4.  Can  we  augment  our  discovery  services  to  support   and  deliver  our  informaHon  literacy  mission?   LILAC  2012,  Glasgow