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Effectuation: 5 principles  Managers should learn  important lessons  from entrepreneurs!
How managers can get a better grip on  an unpredictable business environment…
A world changing at a breathtaking pace requires the utmost in strategic flexibility and action.
The future is unpredictable as changes have causes we didn’t include in our calculations, or haven’t ever even heard of. ?
In this big complex jumble  of connections, it’s essential that corporations find new ways of coping with the challenges and remaining successful.
… But how?
WITH
EFFECTUATION
EFFECTUWHAT??
EFFECTUATION
For over a decade now, my collaborators and I have been working on identifying the learnable and teachable elements of entrepreneurial expertise. Through all those years people have continued to ask me whether we can actually teach entrepreneurship at all.  It may be time to put that question to rest and write a fitting epitaph:  “Yes – entrepreneurship can be taught.”
Effectuation: 5 principles  Managers can learn  important lessons  from entrepreneurs!
Until quite recently ENTREPRENEURSHIP was taught wrongfully at  most universities  and business schools ( And some sleepyheads still haven’t adopted Effectuation theory…)
Peter F. Drucker was right  when he said…
Effectuation: 5 principles Managers should learn from entrepreneurs
Effectuation: 5 principles Managers should learn from entrepreneurs And now we finally know how expert entrepreneurs do THINK, DECIDE & ACT
Effectuation: 5 principles Managers should learn from entrepreneurs
Effectuation: 5 principles
1: Bird in hand principle Managers should learn from entrepreneurs
2: Affordable loss principle Managers should learn from entrepreneurs
3: Crazy Quilt principle Managers should learn from entrepreneurs
4: Lemonade principleManagers should learn from entrepreneurs
5: Pilot in the plane principle Managers should learn from entrepreneurs
Effectuation: 5 principles Managers should learn from entrepreneurs
Effectuation: 5 principles Managers should learn from entrepreneurs Corporate Entrepreneurship is no longer a  “contradictioin terminis”
Effectuation: 5 principles Managers should learn from entrepreneurs Corporate EFFECTUATION is a necessity in coping with an  unpredictable business environment
Effectuation: 5 principles  Managers should learn  important lessons  from entrepreneurs!
EFFECTUATION
Effectuation: 5 principles  Effectuation is NOT an invention or thought of by a great mind
Effectuation: 5 principles  Effectuation is also NOT a recipe guaranteeing success…
Effectuation: 5 principles  Effectuation does offer CONTROL in an unpredictable  Business environment
Effectuation: 5 principles  Effectuation does offer INSIGHTS how expert entrepreneurs do cope with uncertainty
Effectuation: 5 principles  And Effectuation research shows We had it  all wrong!
Effectuation: 5 principles  Now you know! It’s up to you!
Effectuation: 5 principles  Thomas Blekman is a partner of De Beukelaar Group, dean of Corsendonk College in Belgium (a business school specialized in Renew-all and a branch of De Beukelaar Group), as well as lecturer in Corporate Effectuation and Strategy at Rotterdam School of Management Erasmus University. In other words, he has one foot firmly in daily practice, and the other in solid science. According to Thomas, scientific knowledge can only be useful if it improves results in daily practice.  Thomas inspires, facilitates and advises corporations that  want to be more enterprising and innovating, and assists  in implementing the best steps to effectuate that. thomasblekman@effectuation.nl Mgtbk.nl/npz for the Dutch version of Corporate Effectuation

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India Consumer 2024 Redacted Sample Report
 

Corporate Effectuation Slideshare

  • 1. Effectuation: 5 principles Managers should learn important lessons from entrepreneurs!
  • 2. How managers can get a better grip on an unpredictable business environment…
  • 3. A world changing at a breathtaking pace requires the utmost in strategic flexibility and action.
  • 4. The future is unpredictable as changes have causes we didn’t include in our calculations, or haven’t ever even heard of. ?
  • 5. In this big complex jumble of connections, it’s essential that corporations find new ways of coping with the challenges and remaining successful.
  • 7.
  • 12. For over a decade now, my collaborators and I have been working on identifying the learnable and teachable elements of entrepreneurial expertise. Through all those years people have continued to ask me whether we can actually teach entrepreneurship at all. It may be time to put that question to rest and write a fitting epitaph: “Yes – entrepreneurship can be taught.”
  • 13. Effectuation: 5 principles Managers can learn important lessons from entrepreneurs!
  • 14. Until quite recently ENTREPRENEURSHIP was taught wrongfully at most universities and business schools ( And some sleepyheads still haven’t adopted Effectuation theory…)
  • 15. Peter F. Drucker was right when he said…
  • 16. Effectuation: 5 principles Managers should learn from entrepreneurs
  • 17. Effectuation: 5 principles Managers should learn from entrepreneurs And now we finally know how expert entrepreneurs do THINK, DECIDE & ACT
  • 18. Effectuation: 5 principles Managers should learn from entrepreneurs
  • 20. 1: Bird in hand principle Managers should learn from entrepreneurs
  • 21. 2: Affordable loss principle Managers should learn from entrepreneurs
  • 22. 3: Crazy Quilt principle Managers should learn from entrepreneurs
  • 23. 4: Lemonade principleManagers should learn from entrepreneurs
  • 24. 5: Pilot in the plane principle Managers should learn from entrepreneurs
  • 25. Effectuation: 5 principles Managers should learn from entrepreneurs
  • 26. Effectuation: 5 principles Managers should learn from entrepreneurs Corporate Entrepreneurship is no longer a “contradictioin terminis”
  • 27. Effectuation: 5 principles Managers should learn from entrepreneurs Corporate EFFECTUATION is a necessity in coping with an unpredictable business environment
  • 28. Effectuation: 5 principles Managers should learn important lessons from entrepreneurs!
  • 30. Effectuation: 5 principles Effectuation is NOT an invention or thought of by a great mind
  • 31. Effectuation: 5 principles Effectuation is also NOT a recipe guaranteeing success…
  • 32. Effectuation: 5 principles Effectuation does offer CONTROL in an unpredictable Business environment
  • 33. Effectuation: 5 principles Effectuation does offer INSIGHTS how expert entrepreneurs do cope with uncertainty
  • 34. Effectuation: 5 principles And Effectuation research shows We had it all wrong!
  • 35. Effectuation: 5 principles Now you know! It’s up to you!
  • 36. Effectuation: 5 principles Thomas Blekman is a partner of De Beukelaar Group, dean of Corsendonk College in Belgium (a business school specialized in Renew-all and a branch of De Beukelaar Group), as well as lecturer in Corporate Effectuation and Strategy at Rotterdam School of Management Erasmus University. In other words, he has one foot firmly in daily practice, and the other in solid science. According to Thomas, scientific knowledge can only be useful if it improves results in daily practice. Thomas inspires, facilitates and advises corporations that want to be more enterprising and innovating, and assists in implementing the best steps to effectuate that. thomasblekman@effectuation.nl Mgtbk.nl/npz for the Dutch version of Corporate Effectuation