This inforgraphic discusses four facts that impact consumer buying behavior. From what it is to information about the digital landscape and more.

1. CONSUMER
BUYING
BEHAVIOR:
FACTS
This is the process by which individuals search for, select, purchase, use,
and dispose of goods and services, in satisfaction of their needs and wants
It’s the sum of a consumer's attitudes, preferences, intentions, and
decisions regarding the consumer's behavior in the marketplace when
purchasing a product or service
The study of consumer behavior draws upon social science disciplines of
anthropology, psychology, sociology, and economics
CONSUMER BUYING BEHAVIOR:
It’s a key component to understanding customer buying behaviors
Companies compile data stored from customer purchases to assess their
buying habits—and they create a customized algorithm that can help
predict preferences
They can then suggest products and services based on the data they
collect from website navigation trends
MARKETING AUTOMATION:
Price is not the main reason for customer churn, it is actually due to the
overall poor quality of customer service
A dissatisfied customer will tell between 9-15 people about their
experience
Happy customers who get their issue resolved tell about 4-6 people about
their experience
Limited availability of certain items can create an obsession with the items
CUSTOMER INSIGHTS:
Marketing companies looking to study customer buying behavior: analyze
multiple digital touch points to understand their motivations, preferences,
and purchasing strategies
Hyper-connected customers are overwhelmed with information
Smartphones, apps, blogs, web search utility, and data algorithms all make
up the new face of the ever-changing digital landscape
DIGITAL LANDSCAPE:
Source: http://60secondmarketer.com/blog/2015/01/15/50-facts-about-consumer-behavior/
http://www.selligent.com/content/customer-buying-behavior