This document is an introduction to concept visualization, emphasizing its importance in communicating intangible ideas effectively. It outlines the need for holistic presentation training that integrates various skills for impactful presentations. The first part of a three-part series, it highlights principles of effective concept visuals and best practices for their creation.

1. Intro to Concept Visualization
Bring the intangible to life with
Concept Visualization
PART 1 of 3

2. 2
About Keane
Hi, I’m Keane.
I’m an ex-strategist turned
presentation consultant.
11-year, award-winning strategy career
Presentation consultant since 2017
Pitch Decks
helped raise millions
for startups
Training
agencies on holistic
presentation skills
30 Under 30

3. 3
a heck-load
Making a great deck takes
But, it’s not enough to be good at just one of those skills.
of skills.
Great speaker... but the deck can’t live on its own.
Great writer... but it looks cluttered.
Great designer... but unclear writing.
Great thinker... but the point is forgotten.
Great data jockey... but no narrative.

4. 4
We provide holistic
presentation training.
For individuals, teams,
and organizations
Customized curriculum,
minimal downtime
Teaches a heck-load
of skills, remotely

5. This three-part content series will teach you the
foundations of Concept Visualization.
5
Intro to
Concept
Visualization
1
What makes
an effective
Concept Visual?
2
Concept
Visualization:
Step-by-step
3
What’s needed? How do you do it?What is it?

6. This part dives into what it is and isn’t.
6
Intro to
Concept
Visualization
1
What makes
an effective
Concept Visual?
2
Concept
Visualization:
Step-by-step
3
How do you do it?What is it? What’s needed?

7. Concept Visualization
con·cept vis·u·al·i·za·tion
IT IS
The act of creating graphics that
communicates an intangible idea.
IT IS NOT:
Data visualization…though it does borrow
many data viz principles.

8. Okay, but why
8
should I care?
Our world is becoming
increasingly intangible.
Communication of the
intangible is paramount.
1 2

9. If we don’t understand,
9
we don’t act.

10. What makes a concept visual
10
Understood
quickly.
Understood
on its own.
easy-to-understand?

11. A few concept visual
11
best practices.

12. 12
One visual per concept.
Number One

13. 13
Only a few visuals per presentation.
Number Two

14. 14
Reuse your visuals like crazy.
Number Three

15. 15
Use it as a reference or anchor.
Number Four

16. 16
Use it as a reference or anchor.
Number Four

17. 17
Use it as a reference or anchor.
Number Four

18. 18
Use it as a reference or anchor.
Number Four

19. 19
Know your tool of choice.
Number Five

20. Next up: Concept Viz Part 2!
20
Intro to
Concept
Visualization
1
What makes
an effective
Concept Visual?
2
Concept
Visualization:
Step-by-step
3
How do you do it?What is it? What’s needed?

21. Holistic Presentation Training
+1.720.316.7720
Keane@DeliverableCoaching.com
Follow for more content like this – http://delco.me/linkedin
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