This document discusses communicating the value of meetings. It begins by welcoming attendees and outlining the day's goals of reviewing the mission of Meetings Mean Business (MMB), discussing the value of in-person meetings, and learning how to advocate for the meetings industry. It then highlights the personal connections, positive business outcomes, and support for strong communities that result from in-person interactions. The document reviews tools and resources available on the MMB website and through social media to help tell the value story and get involved in advocacy efforts.