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Commercial pres for slideshare
- 1. CandIT Media Commercial Overview Ben Leaver - Managing Director Barry Evans - Technical Director
- 2. About CandIT Media • CandIT Media International - Spin-off from the Institute of Broadband Technology and the VRT Media Lab - Creators of Media Data Centre and CandIT Media WARP Cluster File System - Nearly a decade of research into flow of media files in a networked environment • CandIT Media UK established in 2010 • Sole License holder for the CandIT Media WARP Cluster File System
- 3. CandIT Media Research Areas Operating Systems Network Transports Disk Technologies Storage Transports File Systems Virtualization Content Workflows
- 4. CandIT Media Research Criteria Efficiency Scalability Performance Manageability
- 5. Key Fundamentals of Media Capture. Create. Deliver.
- 6. Market Challenges: Current and Future • Video and information technology convergence • Multitude of professional and consumer formats - Enhancement = Increased demand on IT Resource • Detached workflow • Constant scalability demands • Data management complexity • Power/space/cooling availability and cost
- 7. The Traditional Approach • Disparate islands of storage - Fibre channel SAN - Appliance based NAS - Direct attached - ISV specific • IT vendors using traditional IT approach to video workflows • Infrastructure always comes last in workflow design architecture • Storage and network never designed in unison
- 8. Pitfalls of the Traditional Approach • High costs for performance and capacity expansion • High maintenance costs • High IT staff costs • Back-end efficiencies - Clash of network, SAN and storage slowing traffic to a crawl - the whole is LESS than the sum This makes true sequential file based workflow impossible!
- 9. Media Data Centre Powered By Warp • Patented media-centric middleware architecture • Combines network disk, virtualisation and tape into a single unified platform • Embeds applications directly into scale-out architecture • Scales linearly and without capacity limitations • Eliminates IT Islands
- 10. Why WARP? • Guarantees performance and streaming rates • Scales without limitation • Reduces vendor lock-in • Eliminates technology islands • Protects assets and workflows • Minimises support cost
- 11. WARP Value Proposition CandIT Media offers the only scalable file-based workflow and content delivery solution, designed exclusively for digital media industry, that can guarantee streaming performance rates to an unlimited number of clients without the costs typically associated with proprietary platforms platforms
- 12. The WARP Difference • Scope - WARP offers a holistic approach to ALL media workflows • Performance - WARP provides consistent performance guarantees to ALL media workflows • Cost - WARP requires up to 600% less IT infrastructure to achieve the same sustained performance as competitive solutions - WARP provides advanced data managed features as standard, not as a licensed add on - WARP uses vendor neutral, best of breed commodity components, allowing customers to match the most cost effective hardware at the given time to their expansion requirements - WARP offers a lower cost per TB and lower guaranteed cost per GB/s than any competitive solution - for ALL media workflows
- 13. CandIT Media Offerings • ‘Powered by WARP’ - Volume product: ‘one size fits most’ - Render, ‘small’ post, medical imaging, gene sequencing, back office - Reseller appliance, branded and marketed by reseller/integrator • Media Data Centre - Joint CandIT/reseller/vendor engagement - End-to-end solution, throughput guarantees - Bespoke design, professional services led - Cloud, broadcast, ‘big post’, web, CCTV • CandIT Consulting/Media Lab - Direct CandIT Media offering - Workflow design and reengineering - Proof of concepts, application certification, workflow discovery