This document discusses CLiG, a mobile location API that uses cell tower location data to provide location information and power location-based services. It can determine a user's location to within 100-200 meters using their cell ID, mobile network code, and location area code. This allows mobile apps and websites to access a user's approximate location without needing GPS. The document provides examples of how CLiG's API works and how it could be used to enhance features of a social networking app like automatic check-ins. It also discusses future plans like expanding device compatibility and adding new location-based features.

1. Sandy MarlyColondamCliGIWIC 2009 – Business and Commercial

2. MOBILE TRACKINGManualGPSBTS

3. MOBILE TRACKINGGPS VS BTSCell Info (Cell-ID, MNC, MCC, LAC)Coordinates (lon, lat, att)Accuracy up to 100~200mAccuracy up to <10mEVERYONE hasNOT everyone hasTurned On anytimeRequires Warm-up and ReceptionTelco ControlledUser ControlledCategory MilitaryGPS WINANYWHEREOnly in open fieldCategory Business and CommercialBTS WIN

4. LBS BUSINESS

5. LBS AND DEVELOPERDeveloper: We know something that means nothingBut we don’t knowWe know this:CellID = 644985What is THAT supposed to mean?MNC = 510Gedung KPPTIJln. Merdeka BaratMCC = 01LAC = 1103

7. IntroductionCLiG, stands for Cell ID Getter, is an API that can power up your Mobile WEB with location awareness. “CLiG is the FIRST LBS MAPPING API in the WORLD*”CLiG also provides On-Device Portal for user to easily manage his bookmark of favorite Mobile WEB powered by CLiGYour Mobile WEB withYour Mobile WEBLOCATION“where ever you are, Location always Matters. CLiG makes location attaches to your Mobile Services with a simple API”*as far as my googgling hasn’t found anything similar.. yet

8. The Power

9. How It WorksEvery mobile WEB powered and verified by CLiG, can be accessed through CLiG On-Device Portal. CLiG ODP will continually retrieve Cell-id of connected BTS and the value of Cell-id will be passed to mobile WEB through CLiG API Connection. As simple as that!CLiG Database map Cell-ID into Location value213<xml> <location>Senayan City</location></xml“Location adds value into your mobile WEB”

10. The CliG API“Piece of cake implementation”Register at www.cligly.com1Get ApplicationID and API KEY2Download XML parser or make your own3Implementation: HTTP GET request:4http://cligly.com/yourapp?cellid=6744958&mnc=01&mcc=510&lac=1104<clig> <lat/> <lon/> <name>Jln. Merdeka Barat</name> <altname1>KPPTI</altname1> <altname2>Monas</altname2></clig>Done! Be creative5“Location adds value into your mobile WEB”

11. Study Case KOPROL is a social networking made by proud Indonesian. KOPROL offer a feature in which user can ‘check-in’ to a place and see what other user is doing at the same place. The Check-In process is done manually by searching and selecting place you are in.1234Required 4 StepsCLiGWhen combined with CLiG API, the ODP will automatically set user current location without the hassle to change it by your own.This will obviously ease user and power upKoprol’s Features.CLiG APIAutomatically Checked in at your current location21Required 2 Steps

12. PositioningHas BTS, Has Cell-InfoHas The API and NetworkHas The CREATIVITY

13. DEMOYES YOU CAN. USING CLIG API

14. MonetizeVery Large ads Inventory and Publishers = Bigger opportunities for Advertisers1Targeted AdvertisementCategory Based Advertisement

15. Location Based Advertisement2Cost Per Click3

16. Projection RevenueDaily Revenue: US$ 5,100Monthly Revenue: US$ 153,000

17. Roadmap“A good product has planned a future”Compatibility (Symbian, S40, Blackberry, Iphone, and Android)1CliG own social networking2Built-in MAP3Real Time Traffic Watch4