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The document discusses ways to encourage collaboration, community, and happiness through openness, collaboration, and community. It provides 12 tips for encouraging collaboration, including being a platform, publishing information openly, embracing chaos, rewarding contributors, and running real open betas. It defines community as a social group sharing interests and discusses simple ways to accelerate serendipity and encourage connection within a community, such as allowing comments and using social media features. The overall message is that applying principles of openness, collaboration, and community through Web 2.0 technologies can help drive customer and constituent happiness.



























































































































































