Christopher Hinman has over 10 years of experience in marketing, including leading marketing strategies that drove significant revenue growth. He has a proven track record of success in brand management, market research, email marketing, budget management, and social media engagement. His work history includes roles as Store Manager for Mattress Firm and Marketing Manager for an online medical transcription training school. He holds an MBA in Marketing from The College of William & Mary.

1. CHRISTOPHER L. HINMAN
6540 Anchor Loop, Bradenton, FL 34212 ♦ C: 757-880-3579 ♦ clhinman@email.wm.edu
Experienced Marketing Director with comprehensive background in lead generation, tactical and strategic
planning and e-mail marketing. Successfully drives growth in company ROI through innovative and
cutting-edge marketing campaigns.
Brand Management
Market Research and Analysis
E-Marketing
Brand Development
Digital marketing
E-mail and direct mail marketing campaigns
Social media engagement
Budget development and management
Store Manager, 12/2013 to 12/2014
Mattress Firm- America's Largest Mattress Retailer – Williamsburg, VA
Oversaw entire operation of store, including sales, implementing budgets, etc.
Trained new associates with current company sales techniques due to outstanding personal sales results
Took underperforming store 130% to budget in very first month
Was top store manager for entire district last month of employment
Promoted to culture coach May 2014, responsible for organizing and leading all company events in the
district as well as instilling the culture of the company to new and existing employees
Marketing Manager, 03/2011 to 12/2013
MTACC- Online Medical Transcription Training School – Gloucester, VA
Developed numerous marketing strategies and campaigns to grow revenue significantly each quarter
Reduced cost of operations by 19% in first year by analyzing operations process and reducing waste in
purchases, advertising and inventory
Created and managed multiple social media accounts to effectively promote business, including Facebook,
Twitter, Pinterest, etc.
Developed and implemented strategies to broaden target markets, including government assistance
programs, military spouse programs, etc.
Successfully managed and maintained six-figure budget for company
MBA: Marketing, 2016
The College of William & Mary- Mason School of Business - Williamsburg, VA
President of Entrepreneurship Club for MBA students
Active member of Marketing Club
Led marketing team to win MarkStrat competition (2016)
2015 & 2016 Active participant in 3DS (Three Day Startup)
Graduate Assistant to Entrepreneurship Career Acceleration Module and Entrepreneurship Field
Consultancy
BBA: Management, 2011
Strayer University - Newport News, VA
PROFESSIONAL SUMMARY
SKILLS
WORK HISTORY
EDUCATION