A review of academic studies examining the positive and negative impact of peers in a variety of choice contexts. Part of a curriculum component on behavioral economics.
A review of academic studies examining the positive and negative impact of peers in a variety of choice contexts. Part of a curriculum component on behavioral economics.
A summary of research dealing with two concepts from prospect theory: loss aversion and the endowment effect by Dr. Russell James III, University of Georgia
A review of the behavioral economics concept of the paradox of choice where some choice is good, but too much choice creates paralysis and dissatisfaction
The Economics of Patience: The endogenous determination of time preferenceRussell James
This presentation reviews an economic model by Nobel Prize winning economist Gary Becker and Casey Mulligan incorporating the idea of imagination in time preference.
Red meat, ancestral diet and environment are not to be solved with prohibitions. I describe in this opinion the biases of observational studies and the mistakes in environment issues.
ASK THE EXPERT: DO VEGETARIANS LIVE LONGER?Steven Rhyner
Search Google and you’ll discover millions of articles regarding the pros and cons of both meat-o-phile and meat-free lifestyles. Frustratingly, many of these articles tend to manipulate the data to serve the writer’s oft-dogmatic hypothesis. Frankly, I don’t blame them, given that data on how meat affects the human body tends to be vague and confusing.
A summary of research dealing with two concepts from prospect theory: loss aversion and the endowment effect by Dr. Russell James III, University of Georgia
A review of the behavioral economics concept of the paradox of choice where some choice is good, but too much choice creates paralysis and dissatisfaction
The Economics of Patience: The endogenous determination of time preferenceRussell James
This presentation reviews an economic model by Nobel Prize winning economist Gary Becker and Casey Mulligan incorporating the idea of imagination in time preference.
Red meat, ancestral diet and environment are not to be solved with prohibitions. I describe in this opinion the biases of observational studies and the mistakes in environment issues.
ASK THE EXPERT: DO VEGETARIANS LIVE LONGER?Steven Rhyner
Search Google and you’ll discover millions of articles regarding the pros and cons of both meat-o-phile and meat-free lifestyles. Frustratingly, many of these articles tend to manipulate the data to serve the writer’s oft-dogmatic hypothesis. Frankly, I don’t blame them, given that data on how meat affects the human body tends to be vague and confusing.
Examples of Nutrition ClaimsClaims about a popular diet BetseyCalderon89
Examples of Nutrition Claims
Claims about a popular diet that is supposed to change your body, reverse a disease, or dramatically improve your health or performance in some way.
Claims about a particular food, beverage or dietary supplement that is supposed to help you lose weight, gain muscle, boost immunity, improve mood or memory, lower blood cholesterol or blood sugar levels, fight inflammation, remove toxins, prevent or cure a disease, make your hair/nails/skin/digestion better, slow aging…
Claims about a particular ingredient in foods/beverages that’s supposed to be “bad,” “toxic,” or contribute to a particular health problem (acne, autism, ADHD, PCOS, diabetes, cancer, Alzheimer’s disease, aging, hormone disruption, infertility, obesity, digestive problems)…
Sources of Nutrition Claims
Google!
Magazines, Newspapers, Blogs
Books, Videos, Documentaries
Advertisements, Social Media Influencers
Product label, brochure, website
Scientific peer-reviewed journals
How to choose a claim…
Examples:
Magazine article or blog claiming Intermittent fasting or whole 30 or keto is the answer to weight loss. Vitamin D/C/zinc and COVID19.
LA Times article reporting on a new study that shows chocolate or red wine protects the heart (in time for Valentine’s Day)
Book or Youtube video that claims sugar or wheat or gluten is toxic
Documentary that claims plant-based diet best for performance (The Game Changers)
Advertisement about new dietary supplement or “cleanse” for brain health, skin health, digestive health (turmeric, collagen, probiotics, spirulina, apple cider vinegar)
Website bodybuilding.com claiming need certain amount/type of protein to get huge muscles. Or no soy/no dairy for PCOS or fertility.
2
Evaluating Nutrition Research & Claims
Is the source credible & unbiased?
Author/credentials
“Nutritionists” vs. “Registered Dietitians” – what’s the difference?
Self-proclaimed guru, fitness trainer, massage therapist, store clerk
MDs, DCs, PhDs – are they always reliable?
Is there any conflict of interest? Are they trying to sell you something?
Publication source
Internet site (.com or .org, .edu, .gov)
Magazine, newsletter, brochure, trade journal (paid advertising)
Peer-reviewed, professional/scientific journal
Most “nutritionists” have little to no formal education/degree (e.g. famous people, fitness trainer/massage therapist/GNC or health food store clerk). Some “nutritionists” do have a high level of education/degree, but they may or may not be highly educated in nutrition
Conflict of interest – Juice plus, herbal life, arbonne sales rep directly trying to sell you something or researcher/author/speaker could be employed/paid by the company trying to sell something (funded by beef/dairy council)
Example of ephedra article in fitness magazine, local SCV magazines
3
Evaluating Nutrition Research & Claims
How good is the research?
Study design
No systematic method at all
testimonials, anecdotal, before/after
Epidemiolo ...
Assignment #1 – This assignment should help you to organize your t.docxdavezstarr61655
Assignment #1 – This assignment should help you to organize your thoughts about your research. Take time to really think about the questions – this effort will make writing the actual paper much easier. Please complete this worksheet and submit on Bb. You need to submit only once per pair (make sure I know who you are working with!).
1. With your partner, develop a research question. Write your research question here:
*Please ensure that the question is not answered by the book’s author.
Question is. "How has the development in human society led to the increased frequency of obesity?"
2. Why do you have this question? Please write a paragraph or two explaining your interest in this question. Give specific information from the book that leads you to ask this question (include page numbers). Explain how this information relates to your question.
Obesity in the whole world has become a public health problem in that it has raised concern. About 700 million people aged 15 years and above in the entire world are obese. The prevalence rate of based on years past shows a rapid increase of obesity in developed countries mainly Pacific region. Various cancers, cardiovascular diseases-morbidities, type II diabetes are some of the factors which lead to morbidity and mortality; this is based on literature on body exhaustive.
A public health strategy is, therefore, to be developed based on prevention of obesity rate of increase. The development and also the process of policies on preventing obesity should target factors which tend to contribute to obesity. Moreover, it should target barriers to lifestyle changes which are personal and also environmental and levels socioeconomic.
There are etiologies which contribute to obesity in which this etiologies are multifactorial,some if these factors include sedentary lifestyle, adverse socio-economic conditions which are there in developed countries, high rate of energy dense food, rigid restraint, alcohol, large portion sizes and food ratio which are prepared outside home (mostly in developed countries) page 70 (International journal of environmental research and public health).
There is a proposed framework by sacks (2009) where a suggestion is made that there should be policy actions and implementation of health strategies to preventing obesity. These factors target environments, behaviors directly influencing people, physical activity settings, food environments and also the socioeconomic environments.
3. What do you need to learn as a biologist to understand your question in the context of human evolution?
Obesity, diabetes and also metabolic syndrome has become a worldwide health concern due to that they are growing rapidly, and their causes are not fully understood. Therefore a research into the obesity epidemic etiology is highly appreciated depending on the evolutionary roots of metabolic control. Thrifty gene hypothesis argues that obesity is an evolutionary roots of metabolic control .
Marcus Temporary
Marcus Temporary
Marcus Temporary
Subjective Well Being and Food
Allie Gamache, Miguel Pimentel, Victoria Russo
Objectives
Video: This is 200 Calories
Why eating good makes us feel good
Super Size me
College students eating habits
Studies
Mood and Nutrition
Pleasurable foods don’t make us happier
Broccoli Sprouts and Pollution
Fun Facts
Allie
Which would you prefer?
OR
Allie
Survey Results
10% of Bryant University students would pick the carrots for a snack
90% of students pick JUNK FOOD!
60% of students feel more sluggish once coming to college because of their change of eating habits
Allie
This is 200 Calories
Why eating good makes us feel good
Meal to meal and day to day approach- keeps blood sugar steady and GI tract running smoothly more energy
Week to week and month to month approach- keeping overall body healthy and disease free keeps a steady good mood
Folic Acid and vitamin B12 prevents mood disorders
Enjoy fruits and vegetables key nutrients, 11% happier with their overall health
Selenium-rich foods & fish prevent and decrease depression
Allie
SUPER SIZE ME
After the movie, Mcdonald’s introduced a happy meal with a salad and eliminated super-size meal
High in sodium, sugar, salt and trans fat
Eating bad takes a toll on your body
energy levels plummeted by the end of the film- couldn’t even function
Cholesterol increase 65 points
After 10 days- gained 10 pounds
Made it to day 30- permanent heart damage
21 days- heart palpitations
“A spokesman for McDonald’s comes on TV and says listen,
you can’t link our food to these girls being obese.
Our food is healthy, it’s nutritious. So I said, well,
if it’s that good for me, shouldn’t I be able to eat it for 30 days straight with no side-effects? To live the all-American diet of over-eating and under-exercising, and be fine?”
Allie
College students and eating habits
Students feel that they have to compromise between health and academics
Eating habits made worse during high pressure times → coping with junk food
Factors of bad eating habits
Time, money, lack of knowledge, pleasure
Only 7.3% of college students consume five or more servings of fruit and veggies a day
Resulting behaviors
Feeling sluggish, no motivation, depression, guilt and anxiety
Victoria → ask class about their diets
College Students cont.
Bowdoin College: Food – 2 / Happiness – 10
Tufts University: Food – 6 / Happiness – 24
Harvard University: Food – 12 / Happiness – 11
Yale University: Food – 21 / Happiness – 3
Columbia University: Food – 24 / Happiness – 14
Emory University: Food – 27 / Happiness – 25
Duke University: Food – 29 / Happiness – 17
Brown University: Food – 30 / Happiness – 4
Stanford University: Food – 31 / Happiness – 1
University of Chicago: Food – 44 / Happiness – 5
“when campus dining services can keep students’ bodies happy with fresh, nutrient-rich and tasty optio ...
Top 10 charitable planning strategies for financial advisors 2020Russell James
This presentation gives the top approaches to helping your clients and growing your practice using charitable planning with special tips related to the new tax law. Participants will learn how to provide tremendous benefit to clients, while improving their own assets under management, with charitable planning. Topics include gifts from retirement plans, gifts of appreciated assets, the use of private foundations, and life insurance.
The Statistics & Psychology of Baby Boomer Lifetime & Legacy GivingRussell James
In this irreverent and entertaining slide deck, Dr. James reviews nationally representative data on Baby Boomers and their lifetime and legacy donations. Beyond simple statistics, this session demonstrates how these demographic realities should change how and when you communicate fundraising information to Boomers. If you want a slide deck based on hard data that goes beyond "just so" stories with obligatory pictures of Woodstock, Vietnam, and Neil Armstrong - then this is the place for you!
Using "natural philanthropy" in fundraisingRussell James
Charitable giving is not a modern invention of the industrialized world. It is a natural behavior as old as humankind. In this presentation, Professor James reviews scientific research from a range of disciplines to uncover the natural origins of philanthropy and translates these scientific concepts into effective fundraising strategies. Be prepared to see how theory and science can produce powerful, practical, real-world fundraising success.
Top 10 legacy fundraising strategies from scientific research: National data ...Russell James
After fifteen years in academic research (plus more than a decade in frontline planned and major gifts fundraising), Professor James brings together scientific results from economics, neuroscience, psychology, demographics, and other disciplines to present the ten most important and effective strategies for increasing fundraising success in planned gifts. Beyond just “war stories,” this presentation gives you a deep understanding of what works – and why – in effective legacy fundraising.
Natural philanthropy: How the natural origins of donor motivations drive powe...Russell James
Charitable giving is not a modern invention of the industrialized world. It is a natural behavior as old as humankind. In this presentation, Professor James reviews scientific research from a range of disciplines to uncover the natural origins of philanthropy and translates these scientific concepts into effective fundraising strategies. Be prepared to see how theory and science can produce powerful, practical, real-world fundraising success.
Top 10 charitable planning strategies for financial advisors under the new ta...Russell James
This presentation gives the top approaches to helping your clients and growing your practice using charitable planning with special tips related to the new tax law. Participants will learn how to provide tremendous benefit to clients, while improving their own assets under management, with charitable planning. Topics include gifts from retirement plans, gifts of appreciated assets, the use of private foundations, and life insurance.
Why cash is not king in fundraising: Results from 1 million nonprofit tax ret...Russell James
This research tracks the fundraising growth of hundreds of thousands of nonprofit organizations from 2010 through 2016 to identify what predicts current and long-term fundraising growth. A key predictor is whether the nonprofit effectively pursues gifts of assets (e.g., stocks, bonds, real estate) rather than gifts of cash. This presentation reviews these comprehensive results, investigates the psychological and practical aspects of why gifts of assets are so critical for high-growth fundraising, and discusses strategies for effectively pursuing these important gifts.
The hidden code behind death-related financial decisions Russell James
Understanding the hidden code behind client decisions
in life insurance, annuities, estate planning, planned giving, end-of-life medical planning, and other death-related topics
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Memorandum Of Association Constitution of Company.ppt
Choice and Environment: Why availability trumps cognition
1. (appealing) Availability(eventually) Beats (rational) Cognition Dr. Russell James III Texas Tech University
2. Our choices and our satisfaction are driven by the comparisons we make Nearby additional Alternative Future Past Expected Current Multiple Alternative Relevant Observed
3. Behavioral Economics Concepts Loss Aversion; Endowment Effect; Status Quo Bias Availability Effects Endogenous Determination of Time Preference Nearby additional Alternative Future Past Expected Current Hedonic Adaptation Placebo Effect; Stereotypes Multiple Alternative Anchoring; Paradox of Choice Peer Effects; Relative Standing Relevant Observed
4. The Dual-Self Model of Consumer Choice Long-term/patient Planner Impartial spectator Deliberative Cold state Short-term/impulsive Doer Passions Affective/Visceral Hot state
5. The elephant understands certain emotions and drives Long-term Patient Planner Impartial spectator Deliberative Cold state Hunger Anger Fear Lust Thirst Pain Short-term Impulsive Doer Passions Affective/Visceral Hot state To stay “G” rated, let’s look at hunger…
6. These would taste good, but doughnuts fried in oil are high in saturated fat and sugar, which would make me fatter, slower, and less healthy. Hunger conflict Eat them all now! Long-term Patient Planner Impartial spectator Deliberative Cold state Short-term Impulsive Doer Passions Affective/Visceral Hot state
7. Why is choice of environment important? (appealing) Availability (eventually) Beats (rational) Cognition
8. Good experience, but offset by long-term results. appealingAvailabilityeventuallyBeats rationalCognition Eat them all now! When the rider is vigilant, the rider may temporarily succeed. But, when the rider eventually becomes tired or distracted, immediate availability will win.
9. When the rider becomes distracted immediate availability wins… Group memorizing 2-digit number chose chocolate cake 41% of the time Group memorizing 7-digit number chose chocolate cake 63% of the time
10. When the rider becomes distracted immediate availability wins…
11. appealingAvailability eventuallyBeats rational Cognition “Availability of … energy dense foods, is also a major risk factor for other consumption related pathology, such as certain forms of obesity and type-2 diabetes.” Ahmed, S. (2005) Imbalance between drug and non-drug reward availability: A major risk factor for addiction. European Journal of Pharmacology, 526, p. 11.
12. “alcohol problems vary with alcohol availability; this body of evidence is among the strongest bodies of evidence in existence linking health problems to determinants.” Mann, 2005, Availability as a law of addiction. Addiction, 100, p. 924. appealingAvailability eventuallyBeats rational Cognition
13. appealingAvailability eventuallyBeats rational Cognition “Drinking and alcohol related problems can be affected by restriction of the hours and days of alcohol purchasing and of the numbers and types of alcohol outlets.” Room, Babor, & Rehm, 2005, Alcohol and public health. The Lancet, 365, p. 526.
14. appealingAvailabilityeventuallyBeats rationalCognition “Among environmental factors, drug availability represents a major risk factor. Increased drug availability can precipitate the transition to addiction” Ahmed, S. (2005) Imbalance between drug and non-drug reward availability: A major risk factor for addiction. European Journal of Pharmacology, 526, p. 11.
16. Physicians in the U.S. use more opiates and benzodiazepine than others of the same age Male physicians in Sweden were more than twice as likely to be using tranquilizers as non-physicians “A higher percentage of drug users among physicians can be due to the fact that self-treatment is widespread” Rosvold, E. (U. of Oslo), Vaglum, P. (U. of Oslo), Moum, T. (U. of Oslo), 1998, Use of minor tranquilizers among Norwegian physicians. A nation-wide comparative study. Social Science & Medicine, 46, 581-590.
18. Excessive availability increases consumption For any Scarface fans, you may recall that this environment did not produce a happy ending…
19. A lab experiment Group A 5 unlimited bottles of water and 1 unlimited bottle of sugar water Group B 1 unlimited bottle of water and 5 unlimited bottles of sugar water a) Group A consumed more sugar? b) Group B consumed more sugar? c) No difference?
20. Excessive availability increases consumption Tordoff, M. G. (2002) Obesity by choice: The powerful influence of nutrient availability on nutrient intake. American Journal of Physiology – Regulatory, Integrative and Comparative Physiology, 282, 1536-1539.
21. Excessive availability increases consumption Group A Average fat content of rats after 36 days: 57 grams Group B Average fat content of rats after 36 days: 76 grams Both groups had unlimited access to Purina rodent chow during the test.
23. What about alcohol? Group A 5 unlimited bottles of water and 1 unlimited bottle of 10% alcohol Group B 1 unlimited bottle of water and 5 unlimited bottles of 10% alcohol Did it make any difference?
24. Excessive availability increases consumption Group A Alcohol intake grams per kilogram of mouse body weight: 9.4 Group B Alcohol intake grams per kilogram of mouse body weight: 23.4 What about with different ratios? What about a different breed? What about a rat instead of mouse?
25. Excessive availability increases consumption Tordoff, M. G., & Bachmanov, A. A. (2003) Influence of the number of alcohol and water bottles on murine alcohol intake. Alcoholism: Clinical and Experimental Research, 27(4), 600-606.
26. “Large packages, plates, and serving bowls… have all been shown to increase how much a person serves and consumes by 15% to 45%.” B. Wansink (Cornell), D. Just (Cornell), & C. Payne (New Mexico State U), 2009, Mindless eating and health heuristics for the irrational. American Economic Review, 2009, 99(2), 165-169.
27. Experiment with Free Popcorn at a Movie Theatre One group got 240 g buckets One group got 120 g buckets If nobody finished all of the popcorn, did container size still matter?
28. Even though no one finished all of the popcorn, bigger portions->more eaten Group with large buckets consumed 85.6 grams on average. Group with medium buckets consumed 58.9 grams on average.
29. Another group was given 14-day old popcorn in medium and large buckets. “This popcorn tasted good” (1=strongly disagree; 9=strongly agree) Medium container: fresh = 7.7 old = 3.9 Large container: fresh = 6.8 old = 2.2 Did people eat more bad popcorn just because it was in a bigger container?
30. Bigger portions of bad popcorn = more eaten Group with large buckets of 14-day old popcorn consumed 50.8 grams. Group with medium buckets of 14-day old popcorn consumed 38.0 grams. Wansink, B. & Kim, J. (2005) Bad popcorn in big buckets: Portion size can influence intake as much as taste. Journal of Nutrition Education and Behavior, 37(5), 242-245.
32. The misperceived effects of availability “In one study, unknowing diners were served tomato soup in bowls that were refilled through concealed tubing that ran through the table and into the bottom of the bowls. People eating from these “bottomless” bowls consumed 73% more soup than those eating from normal bowls but estimated that they ate only 4.8 calories more.” B. Wansink (Cornell) & J. Sobal (Cornell), 2007, Mindless eating: The 200 daily food decisions we overlook. Environment & Behavior, 39(1), 106-123, p. 109.
33. Excessive availability and consumption In a study of 10 weight loss techniques, the most effective was using smaller, 10-inch, plates B. Wansink (Cornell), D. Just (Cornell), & C. Payne (New Mexico State U), 2009, Mindless eating and health heuristics for the irrational. American Economic Review, 2009, 99(2), 165-169.
34. In the previous study, not eating with the TV on was the second most effective technique for weight loss. Why might food availability during TV watching be especially relevant according to the dual-self approach? B. Wansink (Cornell), D. Just (Cornell), & C. Payne (New Mexico State U), 2009, Mindless eating and health heuristics for the irrational. American Economic Review, 2009, 99(2), 165-169.
35. Study of 10 weight loss techniques used by real world volunteers. The two most effect techniques changed only the eating environment. METHOD Lbs. of Monthly Weight Loss Use ten-inch plates for dinner −1.93 Don’t eat with the TV on −1.58 Eat fruit before snacking −1.11 Eat a hot breakfast −1.07 Eat vegetables and salad first −1.05 Use the half-plate rule −0.60 Store produce on middle refrigerator shelf −0.47 Limit snacks to three bites −0.29 Brush teeth instead of snacking +0.18 Eat oatmeal for breakfast +0.83 B. Wansink (Cornell), D. Just (Cornell), & C. Payne (New Mexico State U), 2009, Mindless eating and health heuristics for the irrational. American Economic Review, 2009, 99(2), 165-169.
36. Effects of knowledge… MBA students had 90 minute class to prove that if they snacked from gallon bowls of Chex Mix they would eat more than if they snacked from half-gallon bowls. At a Super Bowl party six weeks later, half were directed to a buffet table with two one-gallon bowls of Chex Mix, the other to a buffet table with four ½ gallon bowls. Did information prevent the bigger bowls from having an effect?
37. B Wansink, & MM Cheney (2005) Journal of the American Medical Association, 293(14), 1727-1728; B. Wansink, D. Just, & C. Payne (2009) American Economic Review, 2009, 99(2), 165-169.
38. The result of your knowledge… When asked afterwards if they believed the size of the serving bowls influenced them, the students said “no.” B Wansink, & MM Cheney (2005) Journal of the American Medical Association, 293(14), 1727-1728; B. Wansink, D. Just, & C. Payne (2009) American Economic Review, 2009, 99(2), 165-169.
39. The size of this bowl has nothing to do with how much we should eat. You watch TV. I’ll eat. Long-term Patient Planner Impartial spectator Deliberative Cold state Short-term Impulsive Doer Passions Affective/Visceral Hot state
40. Availability beats cognition even when… You know about the effects of environment on your decisions You don’t believe the environment is changing your decisions
41. Your KNOWLEDGE of the impact of environment on your behavior and your BELIEF about the impact of environment on your behavior doesn’t CHANGE the impact of the environment on your behavior.
42. So, what can we do? Whether we admit it or not, more knowledge won’t change the impact of environment on our behaviors. But, changing our environment can change our behaviors. We can focus more on choosing our environment!
43. So why don’t we choose our environment to match our goals? Hyperbolic discounting [We will make better choices in the future] Projection bias [The “rider” will always be in control] Diversification bias [We want maximum options]
44. For health reasons, I would like to increase the amount of raw vegetables, like carrots and celery, I eat. They don’t taste bad, but they aren’t that exciting, either. I would like to reduce the amount of sugar I eat, but I have problems with self-control because I really like sweets. What practical suggestions can you think of to help each person by employing the principal of “availability beats cognition”? Work with one or more people around you and discuss. Have one person write down all of the different suggestions you can come up with and sign all of your names to the page.
45. Slides by: Russell James III, J.D., Ph.D., CFP® Associate Professor Division of Personal Financial Planning Texas Tech University russell.james@ttu.edu Please use these slides! If you think you might use anything here in a classroom, please CLICK HEREto let me know. Thanks! The outline for this behavioral economics series is at http://www.slideshare.net/rnja8c/outline-for-behavioral-economics-course-component
Editor's Notes
Shiv, B. & Fedorikhin, A. (1999). Heart and mind in conflict: The interplay of affect and cognition in consumer decision making. Journal of Consumer Research, 26(2), 278-292.
Ward, A., & Mann, T. (2000). Don’t mind if I do: Disinhibited eating under cognitive load. Journal of Personality and Social Psychology, 78(4), 753-763.
http://www.flickr.com/photos/bcostin/325307589/
http://www.flickr.com/photos/foonus/2791079659/
http://www.flickr.com/photos/w2/31942903/
“Discuss with your neighbor, then answer” Probably B, although allow students to discuss and argue for A… Comment on the lack of perception (4.8)