SlideShare a Scribd company logo
Masthead :the masthead of the magazine is in bold, with a bright             Comment on how the design of the magazine cover attracts the target audience:the                       Colour: the colour effects that are used within this magazine are vital. Q
colour behind it to stand out. This essentially is the trademark for this    seductiveness of the image and the bright colours coming from the cover lines attracts                 relies on their logo to be bright and stand out. Also within the cover
                 Salford City College
particular magazine asCentre
                 Eccles they don’t actually change it for any of the         the target audience by it catching the viewer’s eye. They use the colour contrasts to make             lines, main image and the main cover line, the colour coordination’s
other issues. This is essentially to bring in the target audience as once
                 AS Media Studies                                            other bits of information stand out. You can see how red stands out the best from this                 have to stand out. From this we see in the main cover line that it uses
                 Foundation Portfolio
the customer sees that, they know what magazine it is. This is a key         photo. So Q magazine actually use red in the two separate cover lines to make them                     two different colours to try and make either one stand out. When
component for a big magazine company as they need to make sure               stand out. If the magazine didn’t make the cover lines stand out, then maybe a particular              looking at the magazine you see how the colour red stands out from the
that the audience know straight away that they are looking at their          target audience wouldn’t be interested in the magazine. As within he cover lines it would              other colours. This is an effective way to attract the audience’s eyes to
magazine. As on this particular magazine the front cover is majority         hit different target audiences. For example to cover lines on the right hand side would get            different concepts of the magazines. As in every colour line you see
dull, having that bright masthead would mean it would stand out              the older male adults view from having u2 on there. But then would get the younger                     red.The connotations of red and black represent danger, and how the
that little bit more.                                                        adult / teenager wanting to look at it due to the likes of white stripes and biffy clyro being         artist itself has red lipstick on represents and portrays some sort of
                                                                             on it.                                                                                                 danger.
Main image: the main image is a photo of the main character within
the magazine. This photo is a quirky image that would gain attention                                                                                                                Main cover line: the main cover line is what intrigues the audience into
from all the audience looking at it. Q would have done this as they                                                                                                                 buying the magazine and a label for the main image. In this you see how
would want to gain as much attention as they can from the main                                                                                                                      Q has made it stand out by using colour components to contrast with
image, then the rest of the magazine would come after this. This is                                                                                                                 each other. Even though the Cheryl Cole is easy to read, the rocks
key as the image is near enough one of the first thing that the                                                                                                                     completely out powers it in a way that Q want you to read the ‘rocks’.
audience would actually see. The photo is almost a direct address                                                                                                                   This use within the main cover line not only establishes the main
from the character as she is looking straight at you when you look t                                                                                                                interview within the magazine but also gains the attention from the
the magazine. The photo also is very seductive. This mainly would                                                                                                                   audience.
catch a lot of attention from the male audience for this magazine.
                                                                                                                                                                                    Typefaces: in this magazine from cover it is very much straight edged
                                                                                                                                                                                    and bold. This would stand out to the audience; as it links in with the
Model credit: the model credit on this magazine says ‘Cheryl Cole                                                                                                                   colour co-ordination that is being used. Q would use bold straight edged
Rocks’; this is setting the scene of her interview. How it would be                                                                                                                 writing as they want their magazine to be respectable and formal.
about her and maybe about a tour or a new album that she is
releasing. Even though on the front it says she rocks, normally you
wouldn’t link her in with rock. She is more pop. This would make the                                                                                                                Photography Lighting: in this magazine cover the lighting is very dull;
audience think as to why it says that, almost gaining there attention                                                                                                               however it uses the writing to brighten the magazine up. Q would use
as they would want to read into it. This is a key way of bringing in                                                                                                                this effect so that it engages with the audience more. The dark lighting
audience as it would make them question what is within the                                                                                                                          results in the seductiveness of the actual image.
interview. The implication of the artist worth of appeal is also within
the model credit, it relates to the artist, and what she may be doing
                                                                            House Style: in Q magazines the masthead is always the same, the magazine always use that
for future preferences.
                                                                            bright red background with a white Q on top of it. Also the masthead is always in the same place,             Design Principles Used?
                                                                            which is consistently in the top left hand corner. Within this magazine the colour scheme stands
Cover lines:The cover lines on this magazine makes the magazine             out considerably. As the background photo is quite dull, the brands logo would stand out more.                The Guttenberg principle is a design principle that is used
look busy, it shows the audience how there is quite a few articles in       From this magazine you see how there is 3 key colours that are standing out. You have black,                  in this magazine as it believes that the consumers’ eyes are
there. The cover lines also attract different target audiences as to        white and red. The red gives the magazine that edge of standing out that little bit more. On how              first drawn to the top left. In the top left of this magazine is
what the main image shows. From the cover lines you can see that            also it has ‘Cheryl Cole’ in plain white, then ‘ROCKS’ in bigger font and in blood red. This makes it         the masthead, showing how it is a unique selling point. In
there are interviews with Paul Wheller and u2. This essentially would       stand out to the audience more and makes the audience intrigued to what it actually means. Q                  contrast to other magazines who may have a model in the
attract the middle-aged male adult to want to read the magazine.            magazine would look at the colour scheme in a way that they want to make different information                top left to attract the audience. Q magazine understand
Then however it has bands such as the white stripes and vampire             of the magazine stand out. Another way in which Q would look at the house style in that they                  that they are a popular magazine, and the masthead is an
weakened. This majorly would attract the younger age group. This            would want to make there magazine look formal. They would do this by having some structure to                 easy relation to their magazine, so it would be easy for the
shows to the audience that there is something in there for all of           it. Even though this particular magazine does look busy, it is in a structure that is easy on the eye         consumer to locate.
them. This is key for the magazine to do as they want to get the most       and not confusing to look at and read. even though Q magazine do have that formal structure,
interest from every age group possible whether it be male or female.        they would have to make it look like they have a lot in the magazine not only because of
This is a key selling point within this magazine.                           competitors nut because they need to hit such a wide target audience. This plays huge effect on
                                                                            the house style because it has to try and engage with the audience on what they want to see.

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Cheryl Cole

  • 1. Masthead :the masthead of the magazine is in bold, with a bright Comment on how the design of the magazine cover attracts the target audience:the Colour: the colour effects that are used within this magazine are vital. Q colour behind it to stand out. This essentially is the trademark for this seductiveness of the image and the bright colours coming from the cover lines attracts relies on their logo to be bright and stand out. Also within the cover Salford City College particular magazine asCentre Eccles they don’t actually change it for any of the the target audience by it catching the viewer’s eye. They use the colour contrasts to make lines, main image and the main cover line, the colour coordination’s other issues. This is essentially to bring in the target audience as once AS Media Studies other bits of information stand out. You can see how red stands out the best from this have to stand out. From this we see in the main cover line that it uses Foundation Portfolio the customer sees that, they know what magazine it is. This is a key photo. So Q magazine actually use red in the two separate cover lines to make them two different colours to try and make either one stand out. When component for a big magazine company as they need to make sure stand out. If the magazine didn’t make the cover lines stand out, then maybe a particular looking at the magazine you see how the colour red stands out from the that the audience know straight away that they are looking at their target audience wouldn’t be interested in the magazine. As within he cover lines it would other colours. This is an effective way to attract the audience’s eyes to magazine. As on this particular magazine the front cover is majority hit different target audiences. For example to cover lines on the right hand side would get different concepts of the magazines. As in every colour line you see dull, having that bright masthead would mean it would stand out the older male adults view from having u2 on there. But then would get the younger red.The connotations of red and black represent danger, and how the that little bit more. adult / teenager wanting to look at it due to the likes of white stripes and biffy clyro being artist itself has red lipstick on represents and portrays some sort of on it. danger. Main image: the main image is a photo of the main character within the magazine. This photo is a quirky image that would gain attention Main cover line: the main cover line is what intrigues the audience into from all the audience looking at it. Q would have done this as they buying the magazine and a label for the main image. In this you see how would want to gain as much attention as they can from the main Q has made it stand out by using colour components to contrast with image, then the rest of the magazine would come after this. This is each other. Even though the Cheryl Cole is easy to read, the rocks key as the image is near enough one of the first thing that the completely out powers it in a way that Q want you to read the ‘rocks’. audience would actually see. The photo is almost a direct address This use within the main cover line not only establishes the main from the character as she is looking straight at you when you look t interview within the magazine but also gains the attention from the the magazine. The photo also is very seductive. This mainly would audience. catch a lot of attention from the male audience for this magazine. Typefaces: in this magazine from cover it is very much straight edged and bold. This would stand out to the audience; as it links in with the Model credit: the model credit on this magazine says ‘Cheryl Cole colour co-ordination that is being used. Q would use bold straight edged Rocks’; this is setting the scene of her interview. How it would be writing as they want their magazine to be respectable and formal. about her and maybe about a tour or a new album that she is releasing. Even though on the front it says she rocks, normally you wouldn’t link her in with rock. She is more pop. This would make the Photography Lighting: in this magazine cover the lighting is very dull; audience think as to why it says that, almost gaining there attention however it uses the writing to brighten the magazine up. Q would use as they would want to read into it. This is a key way of bringing in this effect so that it engages with the audience more. The dark lighting audience as it would make them question what is within the results in the seductiveness of the actual image. interview. The implication of the artist worth of appeal is also within the model credit, it relates to the artist, and what she may be doing House Style: in Q magazines the masthead is always the same, the magazine always use that for future preferences. bright red background with a white Q on top of it. Also the masthead is always in the same place, Design Principles Used? which is consistently in the top left hand corner. Within this magazine the colour scheme stands Cover lines:The cover lines on this magazine makes the magazine out considerably. As the background photo is quite dull, the brands logo would stand out more. The Guttenberg principle is a design principle that is used look busy, it shows the audience how there is quite a few articles in From this magazine you see how there is 3 key colours that are standing out. You have black, in this magazine as it believes that the consumers’ eyes are there. The cover lines also attract different target audiences as to white and red. The red gives the magazine that edge of standing out that little bit more. On how first drawn to the top left. In the top left of this magazine is what the main image shows. From the cover lines you can see that also it has ‘Cheryl Cole’ in plain white, then ‘ROCKS’ in bigger font and in blood red. This makes it the masthead, showing how it is a unique selling point. In there are interviews with Paul Wheller and u2. This essentially would stand out to the audience more and makes the audience intrigued to what it actually means. Q contrast to other magazines who may have a model in the attract the middle-aged male adult to want to read the magazine. magazine would look at the colour scheme in a way that they want to make different information top left to attract the audience. Q magazine understand Then however it has bands such as the white stripes and vampire of the magazine stand out. Another way in which Q would look at the house style in that they that they are a popular magazine, and the masthead is an weakened. This majorly would attract the younger age group. This would want to make there magazine look formal. They would do this by having some structure to easy relation to their magazine, so it would be easy for the shows to the audience that there is something in there for all of it. Even though this particular magazine does look busy, it is in a structure that is easy on the eye consumer to locate. them. This is key for the magazine to do as they want to get the most and not confusing to look at and read. even though Q magazine do have that formal structure, interest from every age group possible whether it be male or female. they would have to make it look like they have a lot in the magazine not only because of This is a key selling point within this magazine. competitors nut because they need to hit such a wide target audience. This plays huge effect on the house style because it has to try and engage with the audience on what they want to see.