The document summarizes major events and developments in the history of television production from 1936 to 2009. Some of the key milestones mentioned include the first TV broadcasts in 1936, the first TV commercial in 1941, the rise of popular shows like I Love Lucy in the 1950s, Elvis Presley's controversial appearances on TV in 1956 that helped launch rock and roll, the first presidential debate broadcast in 1960, the launch of PBS and Sesame Street in 1969, and the growth of cable TV through channels like HBO, ESPN, and MTV from the 1970s onward. Reality television emerges as a major genre with the debut of Survivor in 2000.

1. TV PRODUCTION
Tanna Orgeron

2.  1936
◦ First television broadcast made available in London.
 1939
 RCA demo at the worlds fair
 1940
◦ 3 Stooges short “A plumbing we will go” features
wealthy and television
 1941
◦ FIRST TV COMMERCIAL
 Bulova watch: 10 seconds long on WNBT New York, July 1,
1941.
 Only 4000 Sets and the add cost $9.00 to air

3. 1947
"Howdy Doody," a children's series,
premieres live on NBC in December as a one-hour
Saturday program. Symbolic of the first
generation nurtured on TV, the show remains
on the air until 1960.

4. 1951
"I Love Lucy," a half-hour filmed TV sitcom, is
born. The show, unlike the live TV productions
typical of the time, ranks No. 1 in the nation for
four of its first six full seasons. It is sponsored by
Philip Morris.

5. 1952
Borden's Elsie the Cow beats out actor Van
Johnson and U.S. Sen. Robert Taft in recognition
polls as one of America's most familiar faces.

6. 1954
NBC launches "The Tonight Show," featuring comedian
Steve Allen, on Sept. 27. For nearly four decades -- until CBS'
"Late Show With David Letterman" enters the scene in 1993 --
the show dominates late night.

7. 1954
The 1939 movie "Wizard of Oz" debuts in November
on CBS's "Ford Star Jubilee." After more than three
decades of exposure, the feature is considered one of
the most successful single programs in TV history and
the longest continually sponsored theatrical movie on
TV.

8. 1956
TV was about to get ready for a shock!
Many believe this was the start of the way we
view television.

9. 1956
Elvis Presley 1st single:
‘That’s Alright Mama’ is an instant hit

10. 1956
• ELVIS Presley breaks onto the scene of music and
quickly follows on television.
• His appearance starts an outcry from parents and has
kids glued to the tube.

11. 1956
• In one of his first MAJOR appearances, Elvis appears
on the “Texaco Star Theater” Milton Berle’s show and
performs Hound Dog on June 5, 1956
• The outcry is large

12. 1956
• However, the biggest show at the time is The Ed Sullivan Show.
Sullivan threatens NEVER to put Elvis on television
• The public speaks and Sullivan is forced to have him on… with one
condition

13. 1957
CBS's "Ed Sullivan" show is the year's most-watched
network program, with a 50.4 average
audience rating.

14. 1957
• Ed Sullivan puts Elvis on his show but makes the decision
only to have the camera capture him from the waist up.
Not letting anyone at home see ‘Elvis the Pelvis’
• The show was viewed by a record 60 million people which at the
time was 82.6% of the television audience and the largest single
audience in television history. - more then one out of every three
Americans.

15. 1957
• Elvis’ performance opens the door for a new area of
music and breaks up Rock N Roll

16. 1960
The first of four "great debates" between John F. Kennedy and Richard Nixon
is broadcast on Sept. 26 across the country, breaking new ground in presidential
campaigning.
John F. Kennedy Richard Nixon

17. 1965
Color TV booms as NBC leads the way and
begins to use the phrase "The Full Color
Network".
By year's end, 96% of NBC's nighttime schedule is
broadcast in color, along with all major programs,
sports events and specials.

18. 1969
Public Broadcasting Service begins,
and in November launches "Sesame
Street," one of the most influential
achievements in children's TV.

19. 1969
JULY 20, 1969
Neil Armstrong takes his first walk on the moon on LIVE
television
TV transmission from the moon watched by 600 million
people

20.  During the 1970s, TV began to catch up with
all other forms of media that happen in the 60s
◦ Many new shows about women… staring women
◦ Many new shows about African Americans… staring
African Americans
◦ The “single” parent family became a “struggle”

21. 1971
The landmark series "All In The Family" debuts on
CBS as one of the first sitcoms to contain realistic
characters, mature themes and frank dialog. The show
becomes the highest-rated TV program of the decade.

22. 1975
Time Inc. initiates the concept of linking satellite programming to
cable systems with the launch of Home Box Office.
On Sept. 30, the heavyweight boxing championship bout between
Joe Frazier and Muhammad Ali is broadcast from Manila.

23. 1979
ESPN, a total sports network, makes its debut on cable. It becomes the
largest and most successful basic cable channel, carried by virtually every
cable system, and reaches more than 57 million households.

24. 1986
NBC's "The Cosby Show" breaks
existing records for a network series.
Cosby Show is one of the first shows to
not only star an African American family
but to show them in a positive way

25.  The Cosby Show
◦ Family Sit-com comes FULL circle
◦ Re-affirms family
◦ If the Cosby family was white, they could be
considered The Brady Bunch
 The transition from Sanford and Son, Good Times, and
the Jeffersons.

26. 1986 On January 28, 1986 the Space Shuttle Challenger explodes
on live television.
The Challenger mission was different because of crew
member Sharon Christa McAuliffe

27. 1987
In April, 20th Century Fox owner Rupert Murdoch launches
Fox Broadcasting Co.

28. 1989
Fox's TV network earns $33
million in profits with just
three nights of programming.
Its animated sitcom, "The
Simpsons" is considered a
genuine hit.

29.  FOX was a struggling network just trying to get
any type of shows started. They took chances
and broadcast nearly anything they could, just
to fill time.
◦ The Simpsons turned out to be one of their shows
 Along with programs like Married with Children and
Beverly Hills 90210

30.  Backlash from the Cosby era
 TV Guide stated: “The Simpsons have been
called a mutant Ozzie and Harriet, an anti-
Cosby sitcom, and an animated Married with
Children”
 Early 1990s, school systems across America
banned and censored Simpsons t-shirts and
memorabilia
 TV Critic Tom Shales:
◦ The Cosby Show embodies the optimism of the
1980s, whereas the Simpsons seem to represent the
sadder but wiser realism of the 90s.

31.  Created by Jerry Seinfeld and Larry David
 Starts a trend that stand up comics getting
their own TV show
◦ Roseanne
◦ Tim Allen – Home Improvement
◦ Ellen DeGeneres
◦ Drew Carey
◦ George Carlin

32. 1993
In October, MTV animated series, "Beavis and Butt-head" is the top-rated show
on the music network.
The show is attacked for allegedly inspiring a 5-year-old
to start a fatal fire. In response, MTV agrees to
run the show in a later time spot and the writers agree
not to use references to fires in the future.

33. 1997
The largest audience in TV history--2.5 bilion people
worldwide--watched the funeral of Diana, Princess of
Wales;

34. 2000
The game show Survivor makes it debut.
Making Richard Hatch, the first winner of the grand prize of 1
million dollars, for outlasting 17 other contestants.

35.  First survivor had 6100 applicants
 Survivor II: nearly 50000 applicants
 Chance to be an actual “MILLIONAIRE”… and all
you have to do is ‘survive’

36. Reality Television
• Money
• Lack of career skills
• Fame
• Ordinary People in Extraordinary Situations
• Guilty Pleasure
• Happiness at the misfortune of others
• Sociology professor Mark Fishman “Schadenfreude”
• Desire to know the lives of others
• Sympathetic back-story

37. 2000
The year of the Digital Disc, aka DVD.
After years of speculation, the DVD finally takes hold
and DVD movies are as common as those on VHS
tape.

38. 2001
Terrorist attacks on September 11, 2001

39. 2003
TiVo and video on demand debuts

40. 2006
Television signals in both analog and digital formats
The US switch-off of all analogue terrestrial TV broadcasts is
scheduled to begin NO LATER THAN February 17, 2009
The days of rabbit ear antennas are gone.

41. 2007
August of 2007, website goes live and Hulu is introduced to the
public.
Beginning a trend of being able to watch TV on the internet

42. 2009
3D television enters homes