Chancellor Cross UWEX Boot Camp 2013 Presentation
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Chancellor Ray Cross gave a presentation titled "Why UW-Extension Must Embrace Technology" where he outlined the benefits of embracing technology, including competing in global markets, streamlining government services, and improving educational and healthcare opportunities. He acknowledged the challenges of implementing technology but emphasized the importance of planning and adapting to technological changes. The presentation aimed to convince UW-Extension of the need to embrace new technologies.
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Chancellor Cross UWEX Boot Camp 2013 Presentation
- 1. University of Wisconsin-Extension 1 Why UW-Extension Must Embrace Technology High Speed Boot Camp May 10, 2013 Chancellor Ray Cross, PhD UW Colleges and UW-Extension
- 2. University of Wisconsin-Extension 2 No, you weren’t downloaded. You were born.
- 5. University of Wisconsin-Extension 5 Plan Plan PlanRe-plan Plan some more
- 7. WHAT WE KNOW ABOUT TECHNOLOGY (AKA RAY’S RULES OF TECHNOLOGY) University of Wisconsin-Extension 7
- 12. WHY SHOULD WE DO THIS?? University of Wisconsin-Extension 12
- 15. University of Wisconsin-Extension 15 Competing in global markets
- 16. University of Wisconsin-Extension 16 Streamlining government services
- 17. University of Wisconsin-Extension 17 Accessing online employment resources
- 18. University of Wisconsin-Extension 18 Improving educational opportunities
- 19. University of Wisconsin-Extension 19 Improving healthcare through telemedicine
- 20. University of Wisconsin-Extension 20 Telecommuting options
- 21. University of Wisconsin-Extension 21 Attracting & retaining year-round residents
- 24. WHAT OUR CHALLENGES INCLUDE University of Wisconsin-Extension 24
- 27. University of Wisconsin-Extension 27 Why UW-Extension Must Embrace Technology High Speed Boot Camp May 10, 2013 Chancellor Ray Cross, PhD UW Colleges and UW-Extension
Editor's Notes
- Thanks: For taking time from your regular duties to attend this boot camp.For recognizing that you had a thing or two to learn about broadband-For taking time from your regular duties to learn at this boot camp-For giving me a chance to say thanks for stepping out of your comfort zoneTransition: Digital immigrants like us have some catching up to do.NEXT
- Digital natives have a different perspective.Transition: Let’s start by looking at what we digital immigrants need to know about technology.NEXT
- We’re living in world where there are apps for teething toys and “learning laptops” for toddlers.NEXTI want to share some observations about why this is so difficult for us – those of us in higher education and those of us a few years older. This is not our native language. We truly are digital immigrants having to change our habits, our language, and our very culture. We have to take some risks …..
- 3 observations about failure.1st observation: If you work for any level of government, there is zero tolerance for failure.We are risk averse and failure is not an option.But risk is part of being entrepreneurial.Malcolm S. Forbes quote: “Failure is success if we learn from it.”At Google, they say: “Achieving 65% of the impossible is better than 100% of the ordinary.”http://vator.tv/news/2011-05-15-failure-is-experience-on-the-way-to-successNEXT
- 2nd observation: We have to plan things out carefully. We have to plan and plan and plan and re-plan and plan and plan.Let’s just try something and see what happens.We have to learn from pilot programs and other experiences.The status quo isn’t good enough.NEXT
- 3rd observation: The machine is well greased and aligned. The inertia to continue doing what we’re doing is so strong that it’s hard to turn in any other direction.Yet, without taking some chances you never get to see what we might do.All of these things are understandable because we’ve been punished for taking risks and failing.I’m here to say that’s not the way we can operate and remain relevant. We have to take risks.NEXT
- Over the years, I have created a few rules to help me keep my focus when it comes to TECHNOLOGY.NEXT
- Ray’s Rule #1:New tools might open up new ways of doing things – if we were to buy a helicopter to replace our car and then continue to drive it down the road have we really leveraged the new technology?New tools – and improved access to high speed Internet -- might mean new ways of doing things.NEXT
- Ray’s Rule #2:Secondly, if we simply “bolt on” or append new technology to what we were already doing we merely added to our work load – we haven’t used the new technology to improve our efficiency – we now have two things to do!!New tools should add and subtract within the workplace.NEXT
- Ray’s Rule #3:New tools sometimes take time to get used to – but, they really aren’t very useful until they really are a part of you – something you feel really comfortable with. Just like picking up a pen or a pencil – a natural extension of how you might work.To do that you need to “play with these new tools” Yes, I said “play with them”If you were paying close attention to our efforts to engage everyone in the use of technology you may have heard that we want you to use these tools regularly – what does that mean? Well, we want you to experiment with an app or with a game and think about how those efforts might be applied to your work. If you don’t come up with something – that’s OK – we want you to constantly think about how it might be used in your environment so you need to see how it is used in other environments.Now, that can be a problem (since we are state employees and we are supposed to use state resources for personal gain or for personal reasons – so be thoughtful and careful but “mess around with these new tools”)Our personal and professional lives are interconnected – and playing with the technology in both can help you become more proficient and expose you to apps or something else you might use at work.NEXT
- Ray’s Rule #4:I think we have all purchased a new piece of technology only to find something faster and more capable was introduced within a few weeks – for less money. That will always happen – that is why these technology tool businesses can be so profitable. Also, we might think we just learned how to use something and the new tool will require that we learn something new (think Windows8 – it is supposed to be totally new – there are even groups forming that will allow you to keep purchasing Windows7)Go into this trying to understand the conceptual way the tool works so you can look for and intuitively figure out how new technology might work.NEXT
- Why should we spend some time analyzing and exploring technology -- and offering education and outreach about broadband use?I think most of us realize why we should do this … look around … it is a part of our society – and integral to the ability of our state to compete in a global economy.NEXT
- To give you an idea of how technology has changed the way – and the speed – of our communications, here are highlights from this Data Never Sleeps infographic showing how much data is generated every minute:-- Email users send more than 204 million messages-- Google receives more than 2 million search inquiries-- Facebook users share more than 684,000 pieces of content-- Consumers spend $272,000 on web shopping-- Twitter users send more than 100,000 tweets-- Apple receives 47,000 app downloadsTransition: It’s a business and social tool – much like the interstate highway system.NEXT
- It’s increasingly becoming clear to me that Wisconsin needs a solid plan for expanding broadband access in the state and serving the state more efficiently with higher speeds within broadband.Wherever I go people say to me “It’s too expensive” or “It’s not here and I can’t get it.”It’s understandable when they are in a remote sparsely populated area – but we still need a plan that will reach them.Preliminary research also is showing that there are pockets in metro areas that are underserved, too.Fond du Lac, for example, has major areas that are underserved.Meanwhile, South Korea is piloting gigabit-speed broadband in 12,000 households so far – and expects to have it available in most parts of the country by 2017. (Source: http://www.zdnet.com/s-korea-to-deliver-gigabit-speed-broadband-7000014970/)Transition: If you’re not connected to high speed Internet, you will really be left behind in the United States and in the world.NEXT
- Access allows businesses to compete beyond their local markets.NEXT
- Access can reduce government costs while streamlining government services, such as through first responders’ use of Wifi to coordinate efforts.NEXT
- Increasingly, access to employment resources and the application process are online.(photo of job cover letter workshop in Menominee Nation)NEXT
- Access to online resources improves educational opportunities for everyone from preschoolers to the adult students we’re targeting with our UW Flexible Option. NEXT
- Access expands healthcare consumers’ ability to get a diagnosis, second opinion or treatment plan from medical experts outside their community.NEXT
- Access opens telecommuting options.NEXT
- Access allows people to do their business while living in the place they love.It opens the possibility for entrepreneurs and business owners to locate outside of big cities.NEXT
- -We have to be equipped for this century to better serve the public and to better collaborate internally and externally through the use of these tools.-We are responsible for bringing the needs of our residents to the University of Wisconsin and for bringing UW resources to people where they live and work.-We stand in that gap and the new tools we’re developing or using -- and the education and outreach we’re providing -- are essential to connect people with the resources they need.-BEING CONNECTED IS PRACTICALLY REQUIRED IN OUR BUSINESS and it is only going to become more important as time moves forward.(Examples: Integrated Pest Management app, Upham Woods campers tracking night sky via tablets, Family Living Program staff teaching families how to Skype to stay connected with grandparents living across the country, Wisconsin Public Radio app for listening to live or archived shows on your mobile device, video-streaming remote control drone UW-Extension now has that could be used to fly over farm fields to check on the extent of alfalfa winterkill -- or over a diseased golf course to take video or still photos to send to state specialist for instant diagnosis and advice on dealing with it.)NEXT
- We’re adding new tools – and we’re offering new educational opportunities, such as the Infusing Technology conference last fall, the digital video workshop last week and this week’s broadband boot camp.NEXT
- The challenges include:-Fostering partnerships with the private sector that allow companies to expand service, make it affordable and still make a profit.-Explaining how this technology can be used to expand and build businesses even in remove areas.-Selling this technology on the basis of economic development.That’s why I moved our broadband work into the Division of Entrepreneurship and Economic Development and renamed it as the Center for Technology Solutions.The center is focusing on technology and broadband training and coaching, improving economic development through broadband access, community piloting, and outreach and engagement.NEXT
- New technology can be engaging – even exciting.It can also be isolating, confining and limiting -- we must not lose sight of the purpose.We’re taking steps in the right direction and I thank you for walking the talk.NEXT
- Questions?