Taggert J. Brooks, PhD, Professor and Chair of Economics at the University of Wisconsin-La Crosse, presented on the local economics of COVID-19. The presentation covered the current state of the virus and timeline, the economic policy response through monetary and fiscal actions, and reopening plans. It showed data on rising unemployment claims in La Crosse County and discussed the short and long-term local economic impacts. The presentation concluded that a return to normalcy will require a vaccine, improved treatment options, herd immunity, or expanded testing and contact tracing.