The document proposes the Aarogyam mobile toilet project to address sanitation issues in rural India. It aims to provide a private, portable toilet structure to ensure dignity and safety for users. The structure collects human waste to produce biogas and fertilizer. An implementation in Rajasthan saw positive user feedback on privacy, affordability and reduced health risks versus open defecation. Budget constraints, cultural sensitivity, and evaluating mass impacts were challenges.
Beyond Cloth; comprehensive glimpses of Goonj's work in the year 2015-16. Goonj has been working on multiple issues like water, sanitation, agriculture, infrastructure, education, livelihood, disasters.. utilizing urban material as a tool for rural development.
Goonj works in the most interior parts of India on multiple issues like clothing, relief during disaster with a long-term strategy, material for children in rural schools and menstrual hygiene.
Hbn experience 2019 shared with Namibian Innovation Conference feb 7 2019Dr Anil Gupta
how to build upon local knowledge, creativity and innovation in the #African context : why not mobilise students to search, spread, celebrate innovations and sense the #unmet #social
#needs #honeybeenetwork #gioan #sristi #nif
#creativity #
Beyond Cloth; comprehensive glimpses of Goonj's work in the year 2015-16. Goonj has been working on multiple issues like water, sanitation, agriculture, infrastructure, education, livelihood, disasters.. utilizing urban material as a tool for rural development.
Goonj works in the most interior parts of India on multiple issues like clothing, relief during disaster with a long-term strategy, material for children in rural schools and menstrual hygiene.
Hbn experience 2019 shared with Namibian Innovation Conference feb 7 2019Dr Anil Gupta
how to build upon local knowledge, creativity and innovation in the #African context : why not mobilise students to search, spread, celebrate innovations and sense the #unmet #social
#needs #honeybeenetwork #gioan #sristi #nif
#creativity #
This photo essay is an accompaniment to an article written about Gramalaya's water and sanitation interventions in one village in rural South India. This article is entitled “Empowerment through Action: The Story of Anna Lakshmi.”
For more information, please contact abigail at gmail dot com.
View a video of the presentation here: http://www.youtube.com/watch?v=lXtkMl_j5hQ
Anshu Gupta: Creating a Parallel Economy with Reused Materials
Founder and Director of GOONJ.org
April 30, 2013, Haas School of Business, UC Berkeley
Anshu Gupta, an Ashoka and Schwab Fellow, shared his experiences creating a cultural change - conscious giving, not thoughtless dumping - and how he came to lead one of the world's largest civic participation movements. He is the founder of GOONJ.org, a social enterprise that has created social innovations to address critical gaps in the developing world. Making clothing a matter of concern in the development sector emerged as his life's calling with GOONJ.
Considered one of the leading social enterprises in India, GOONJ, is focused on under resourced areas in development work; whether its clothing for the poor, cloth sanitary pads for women, or school materials for children. The organization is addressing the growing gap between prospering cities and rural villages, by moving resources from the former, who discard it as waste, to the later, for whom it is precious.
Event information and multimedia: http://nonprofit.haas.berkeley.edu/events.html
The Schwab Charitable Philanthropy Speaker Series is presented by the Haas Center for Nonprofit and Public Leadership (CNPL) and sponsored by Schwab Charitable.
About CNPL: The Center for Nonprofit and Public Leadership at the Haas School of Business, UC Berkeley, seeks to inspire the next generation of leaders to create and seize opportunities to achieve social impact across sectors.
For resources and information on how business is integral to the achievement of positive social impact around the world:
Website: http://bit.ly/haas-cnpl
Facebook: http://bit.ly/cnpl-fb
Twitter: @ImpactMBA
Glimpse of Green Society Forum work for Transforming Urban City into Zero Was...Naol Jaspal Singh (Jal)
Green Society Forum works to transform Urban City into Zero Waste and Eco Friendly Smart Art City…
And for the same it has come up with Magical 4Rs Reduce, Reuse, Recycle and Retain
Retain : This term is the first ever time in the history of waste being used and practiced in globe.
We are a creative hub promoting greenery, we develop monuments of waste and have a strong base in creating creative and innovative campaigns for NGO's, Government Bodies and Corporates
Glimpse of Green Society Forum Work - Transforming Urban City into Zero Waste...Naol Jaspal Singh (Jal)
Green Society Forum works to transform Urban City into Zero Waste and Eco Friendly Smart Art City…
And for the same it has come up with Magical 4Rs Reduce, Reuse, Recycle and Retain
Retain : This term is the first ever time in the history of waste being used and practiced in globe.
This photo essay is an accompaniment to an article written about Gramalaya's water and sanitation interventions in one village in rural South India. This article is entitled “Empowerment through Action: The Story of Anna Lakshmi.”
For more information, please contact abigail at gmail dot com.
View a video of the presentation here: http://www.youtube.com/watch?v=lXtkMl_j5hQ
Anshu Gupta: Creating a Parallel Economy with Reused Materials
Founder and Director of GOONJ.org
April 30, 2013, Haas School of Business, UC Berkeley
Anshu Gupta, an Ashoka and Schwab Fellow, shared his experiences creating a cultural change - conscious giving, not thoughtless dumping - and how he came to lead one of the world's largest civic participation movements. He is the founder of GOONJ.org, a social enterprise that has created social innovations to address critical gaps in the developing world. Making clothing a matter of concern in the development sector emerged as his life's calling with GOONJ.
Considered one of the leading social enterprises in India, GOONJ, is focused on under resourced areas in development work; whether its clothing for the poor, cloth sanitary pads for women, or school materials for children. The organization is addressing the growing gap between prospering cities and rural villages, by moving resources from the former, who discard it as waste, to the later, for whom it is precious.
Event information and multimedia: http://nonprofit.haas.berkeley.edu/events.html
The Schwab Charitable Philanthropy Speaker Series is presented by the Haas Center for Nonprofit and Public Leadership (CNPL) and sponsored by Schwab Charitable.
About CNPL: The Center for Nonprofit and Public Leadership at the Haas School of Business, UC Berkeley, seeks to inspire the next generation of leaders to create and seize opportunities to achieve social impact across sectors.
For resources and information on how business is integral to the achievement of positive social impact around the world:
Website: http://bit.ly/haas-cnpl
Facebook: http://bit.ly/cnpl-fb
Twitter: @ImpactMBA
Glimpse of Green Society Forum work for Transforming Urban City into Zero Was...Naol Jaspal Singh (Jal)
Green Society Forum works to transform Urban City into Zero Waste and Eco Friendly Smart Art City…
And for the same it has come up with Magical 4Rs Reduce, Reuse, Recycle and Retain
Retain : This term is the first ever time in the history of waste being used and practiced in globe.
We are a creative hub promoting greenery, we develop monuments of waste and have a strong base in creating creative and innovative campaigns for NGO's, Government Bodies and Corporates
Glimpse of Green Society Forum Work - Transforming Urban City into Zero Waste...Naol Jaspal Singh (Jal)
Green Society Forum works to transform Urban City into Zero Waste and Eco Friendly Smart Art City…
And for the same it has come up with Magical 4Rs Reduce, Reuse, Recycle and Retain
Retain : This term is the first ever time in the history of waste being used and practiced in globe.
Compostera - Safe attractive and non-polluting toiletsCarl Lindström
The world needs toilets that users want to use and that don't offend any of our senses. Toilets must not pollute but transform plant nutrients into a safe usable fertilizer without complicated and unreliable means ... this is what we do at CompostEra
Innovations in Sanitation: Transforming Communities and Lives in the Clean In...malikkavita
As we continue to embrace these innovations, we move one step closer to the dream of a clean India, where every citizen has access to clean and safe sanitation facilities. The impact of these innovations goes beyond infrastructure; they transform communities and lives, improving health, dignity, and overall well-being. In the pursuit of this noble mission, we must acknowledge the remarkable innovations that are helping us achieve a clean India. Together, with the Indian Sanitation Coalition, we can make it happen.
8 promising innovative initiatives at the 2015 World Water Forumopen_resource by SUEZ
open_resource looks back on eight innovative initiatives that generated a lot of interest at the 2015 World Water Forum in Daegu : from digital innovations to community projects and new governance models
creativity and innovation by children at unicef innovation centre boston 2015...Dr Anil Gupta
can children creativity influence public policy?
yes indeed, children are not sink of sermons, but also source of ideas
Print 'Wash your hands' on every lunch box
when have we seen so much policy traction for an idea of knowledge-rich, economically poor girl child in our country? Thanks and congratulations to Ms Maneka Gandhi, Minister of women and child Welfare, Union Government, for appreciating the idea of Shireen and taking it up for urgent implementation at the highest level.
If there were more ministers paying attention to grassroots ideas and creativity, India can transform faster than ever before, hope PMO India is listening
This idea was spotted in a children's creativity workshop organised by Sristi Ahmedabad as a part of Festival of Innovation (FOIN) Rashtrapati Bhavan with the support of #UNICEF, National Innovation Foundation - India and #gian Honey Bee Network
IIM Ahmedabad Anamika Dey Chetan V Patel Techpedia.in : students, start-ups, society Innovations at Grassroots/ ICCIG @agakhanfoundation
This will also be processed in Ignite competition by National Innovation Foundation - India for #manak and Inspire program of DST
also see my new book new book on grassroots Innovation, Penguin Random House, New Delhi, 2016
http://www.amazon.in/Grassroots-Innovation-Minds-Margin-Marginal/dp/8184005873
In recent years, as urbanization continues to rise and green spaces diminish, the appreciation for indoor plants has seen a significant surge. Studies have shown that having greenery in our homes or offices can boost mood, productivity, and overall well-being. However, for urban dwellers with limited floor space and busy lifestyles, caring for houseplants can be a daunting task. Enter the revolutionary concept of "Plant Strollers," an ingenious solution that has taken the world by storm. In this article, we will explore the concept of plant strollers, their benefits, and how they have become a symbol of sustainable urban living.
Urbanisation is the challenge of the future. Sustainable cities is the need of the hour. This is useful for the Environmental Studies students of Grade X ICSE.
3. Problems So Far…
77% of Rural Indian population doesn’t
have access to toilets.
Women have no other choice but to
defecate in the open between 2 am to 6
am when no one is watching. Their dignity
and safety is at stake always.
Open defecation is a major cause of
diseases since it provides perfect
atmosphere for flies and parasites to thrive.
4. Problems So Far…
Modern toilets aren’t well accepted in rural India due to
lack of water throughout the year.
Maintenance of modern ‘flush and water’ toilets is a
problem in rural Indian areas.
There is a lot of wastage of ‘fresh water’ in case toilets
are to be maintained, which in itself is a problem.
5. A Brief about ‘Aarogyam’
Proposed ‘mobile toilet’ called
Aarogyam to help people in
rural India defecate in a
private closed place.
A four sided structure with a
mosquito net on top to ensure
cover from all sides.
It will have wheels at the
bottom to ensure mobility.
It will have a door which can
be locked/closed.
6. A Brief about ‘Aarogyam’
Will have two chambers, one
each for collection of urine and
faeces.
With the help of a lever, the
faeces and urine will go to their
respective containers and get
collected for biogas and urine
farming.
Unique Selling Proposition – It
is portable, and the wooden
structure can be moved
wherever the pit is dug.
8. Objectives
Main objective is to follow the basic rules of AIDA
A – Attention (catching attention of the masses)
I – Interest (Creating their interest in this subject)
D – Desire (Making them feel that the service will benefit
them)
A – Action (Compelling them to take action)
9. A - Attention
In order to catch their attention, following steps will be
taken:
1. A Folk theatre can be organized consisting of skits.
Folk Theatres are the most popular forms of theatres in
rural India.
2. Wall Paintings are very effective for spreading
message in Rural India.
3. Educating rural school children.
10. I - Interest
The various techniques mentioned for getting attention
will aim to create an interest in the subject of sanitation,
toilets and sustainable development by using a ‘fear
appeal’.
Fear Appeal will be used by mentioning about the millions
of child deaths that happen due to lack of hygiene and
sanitation which causes diarrhea*
Mentioning USP – Portability.
*According to WHO, almost 50,000 children die every year in India due to diarrhea.
11. D - Desire
Apart from fear appeals and awareness measures,
incentives can be offered to create a desire among them
to use ‘Aarogyam’ - the sustainable toilet.
Incentives like ‘fuel for use in their farming machinery and
household work’ and ‘selling their faeces for biogas in
return for a sum of money’ can be given.
12. A - Action
The process will be complete only once the rural
population takes action, i.e. actually goes and starts
using the toilet regularly.
This completes the AIDA process.
13. Target Audience
Rural Indian audience starting from the age group of
14.
14. How it will work?
Step 1: This is a
wooden structure
covered on all four
sides. On the top, a
mosquito net ensures
total coverage.
It has wheels for
mobility, to take the
structure wherever
required.
17. How to dispose off the waste material?
The urine collected can be diluted with water, to be
sprinkled over crops since it acts as a good fertilizer.
The faeces will get collected in a biogas digester.
The bio gas digester will be made by constructing a
concrete square shaped hole covered with concrete slab
with a hole at the centre covered by an iron lid.
18. Impacts and Benefits
Save water and prevent contamination of water sources
and increases soil fertility, thus improving food crop
yields.
Simple in design and can be built using local labour and
materials. They use appropriate, sustainable technology
and are operational at home and village level.
Great benefit to the whole family, particularly women and
girls.
The method and concept is simple and yet retains the
basic elements of ecological sanitation, it can be thought
of as a good first step along a route of increasing
sophistication within the realm of ecological sanitation.
19. Implementation
This is the real life execution of the ‘Aarogyam’
structure
• For actual implementation of this project, we
installed this structure in Karanpur village in Sri
Ganganagar district of Rajasthan, India.
• A head of family of farmers, Mr. Ram Kumar was
asked to use this for a minimum of 15 days with his
family.
• Our social program started with informing and
educating Mr. Ram Kumar’s family to ensure that
they understand the new facility.
20. Implementation
It’s very good that we don’t have to
go far away to defecate in the open. Now I don’t have to walk one mile to a
We have our own toilet now. vegetable patch outside the village to
Also, we don’t have to spend much find a secluded place in order to
on maintenance. We will continue defecate.
using this. - Bhagwati Devi (Ram Kumar’s wife)
- Mr. Ram Kumar, Farmer in
Rajasthan
21. Implementation
This structure has helped me
tremendously. I don’t need to worry
about spending money to use public
urinals which most often are badly
maintained and stinking.
Mr. Amar Singh, Construction Site Worker
Wheels at the bottom of our
structure for movement
22. Challenges Faced
• Budget Constraints – The most basic constraint was budget. We created a
single structure, which along with the cost of the carpenter cost us Rs. 2500
(Indian Currency), which amounts to $50 per structure.
Cost of making up to 100 structures for a single district would cost $5000.
• Cultural Sensitivity – educating the rural population by changing their
present beliefs of defecating in the open posed as a challenge initially, but
could be overcome.
• Population Constraints – The rural population is enormous. A large
population ensures making better preparations for educating a large audience,
informing them. This further translates into higher costs.
23. Post-Campaign Evaluation
When are trying to implement on a full fledged scale
on mass level, following measures will be evaluated:
To evaluate the impact and receptiveness to a campaign
To test whether the campaign transmits the intended
message
To test a campaign’s call to action
To evaluate which options for a campaign would be
potentially more effective
24. References
World Health Organization’s annual report on India
http://cee45q.stanford.edu/2003/briefing_book/india.html
The CIA World Fact Book: India.
http://www.cia.gov/cia/publications/factbook/geos/in.html
Personal Interviews: Mr. Ram Kumar – Sri Ganganagar District, Rajasthan,
India. Mrs. Bhagwati Devi - Sri Ganganagar District, Rajasthan, India.
Mr. Amar Singh - Sri Ganganagar District, Rajasthan, India
Local User Demographics by World Bank, WHO and The Hindu newspaper.
25. Acknowledgements
We would like to thank Challenge Future for making us seek such
avenues which have resulted in our overall development and has
helped us grow as human beings.
We would like to thank our parents for their constant support.
Mr. Ram Kumar and his family for their cordial support by using this
structure.
Ms. Khyati Busa for sketches and pictorial representations.
A special thanks to Mr. Akshat Shukla for his continuous support
and keeping us motivated.