Casting
 With the casting we needed to consider what our audience want
  and expect to see from a pop/indie band. Also we needed think
 about our own perception of the song and the research we have
done into similar artists. After considering all of this we decided that
 because the song gives of a ‘British vibe’ we wanted to have four
guys that looked white British. Our audience also expect for them to
       look a bit quirky so this also something we looked for.
What we need:

Male, lead vocalist
Male, guitarist
Male, Drummer
Leading girl, actress
Herian- Lead vocalist
 He fits the image we are looking
  for.
 He has already been in
  previous music videos, so he
  knows what we need to do and
  is willing to help us.
 With the costume for him we
  would want a smart but scruffy
  look for the performance and for
  the narrative for him to be
  casual. Although in the focus
  group the guys said they think
  he should wear chinos, we
  disagree as it goes against the
  conventions of the indie genre.
George- Guitarist
 He fits the image we are
    looking for.
   He is already in a band, so
    this could help us as he has a
    bit experience.
   He has the time and is willing
    to help us.
   We would need him for the
    performance bit and we
    would want him to look smart
    but a bit scruffy, similar to the
    lead vocalist.
   We also need him for a
    cameo in the narrative, so we
    would want him to just wear
    something casual.
Coslee- Drummer
 Although we felt that he
  doesn’t blend together with
  the other band members we
  feel that because he is the
  drummer it would still look
  fine. This is because the
  drummer is usually the
  person in the band that isn’t
  seen that much and he is the
  only person that has time and
  is willing to help us.
 We would need him for the
  performance bit and we
  would want him to look smart
  but a bit scruffy, similar to the
  rest of the band.
Iman- Actress
 We would need her to be the
  actress in the video and so she
  will be needed for the narrative
  and will be playing the girlfriend
  of the lead vocalist.
 We feel that she also fits with
  the ‘British vibe’ given of in the
  song and she also has time to
  be in the video.
 She has also helped us with pas
  projects so she is willing to be in
  the video.
 We have asked the girl to dress
  provocatively because it is
  indicated in the lyrics that this
  type of girl she is.

Casting

  • 1.
    Casting With thecasting we needed to consider what our audience want and expect to see from a pop/indie band. Also we needed think about our own perception of the song and the research we have done into similar artists. After considering all of this we decided that because the song gives of a ‘British vibe’ we wanted to have four guys that looked white British. Our audience also expect for them to look a bit quirky so this also something we looked for.
  • 2.
    What we need: Male,lead vocalist Male, guitarist Male, Drummer Leading girl, actress
  • 3.
    Herian- Lead vocalist He fits the image we are looking for.  He has already been in previous music videos, so he knows what we need to do and is willing to help us.  With the costume for him we would want a smart but scruffy look for the performance and for the narrative for him to be casual. Although in the focus group the guys said they think he should wear chinos, we disagree as it goes against the conventions of the indie genre.
  • 4.
    George- Guitarist  Hefits the image we are looking for.  He is already in a band, so this could help us as he has a bit experience.  He has the time and is willing to help us.  We would need him for the performance bit and we would want him to look smart but a bit scruffy, similar to the lead vocalist.  We also need him for a cameo in the narrative, so we would want him to just wear something casual.
  • 5.
    Coslee- Drummer  Althoughwe felt that he doesn’t blend together with the other band members we feel that because he is the drummer it would still look fine. This is because the drummer is usually the person in the band that isn’t seen that much and he is the only person that has time and is willing to help us.  We would need him for the performance bit and we would want him to look smart but a bit scruffy, similar to the rest of the band.
  • 6.
    Iman- Actress  Wewould need her to be the actress in the video and so she will be needed for the narrative and will be playing the girlfriend of the lead vocalist.  We feel that she also fits with the ‘British vibe’ given of in the song and she also has time to be in the video.  She has also helped us with pas projects so she is willing to be in the video.  We have asked the girl to dress provocatively because it is indicated in the lyrics that this type of girl she is.