The document outlines a capstone project managed by a team of experts in various fields, focusing on strategic planning and marketing strategies for a business initiative. It details the project's phases, including business reviews, SWOT analysis, marketing, and sales strategies over specific timeframes. Emphasis is placed on effective team leadership, clear communication, and accountability to achieve client goals.

1. TeamMBACapstone ProjectTeam Domination

2. Team DominationPaula GloverMarketingStrategic PlanningBrady ReedManagementLogisticsRaymond JoynerChemical EngineeringSalesHeather SuttonAccountingCollections

3. Auraria GroupDavid Johnson, CEOGreg Bangs, CFOStar PackagingTara Plastics

4. Project Scope

5. Be a BusinessPaula GloverDeliverablesBrady ReedProject ManagerRaymond JoynerRelationship ManagerHeather SuttonResearch

6. Project ElementsPhase I30 DAYSBusiness Review & SWOTMarket AnalysisBrand IdentityPhase II45 DAYSMarketing StrategySales StrategyPhase III45 DAYSRefine StrategyTactical PlanPhase IV30 DAYSComprehensive Review

7. ResourcesUse technology,don’t let it use you.

8. Results for Client

9. What should you do?Run your team like a business.Select leadersBudgetPlan to succeed.Small, measureable stepsClear deadlinesAccountability for action itemsCommunicate early & often.Earn client’s attentionWork with your advisors