Can Social Marketing Change Healthcare Behavior 31717, 1042 A.docx

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Can Social Marketing Change Healthcare Behavior? 3/17/17, 10:42 AM Good morning class, The age of technology widens the possibilities for changing behavior. E-health interventions, deliver using the Internet and social media (Twitter, Facebook, YouTube, Snapchat and Websites) are increasing common. Social Marketing is a way of planning communication programs, technology, marketing efforts that aim to influence human behavior. In recent times, campaigns have been launched in areas such as health promotion. Examples of these are: anti-smoking, drug abuse, drinking and driving, AIDS, physical fitness, obesity prevention and alcohol abuse. Social marketing uses marketing techniques to generate discussions and promote information, attitudes, values and behavior. By doing so, it helps to create a climate conducive to social and behavioral changes. What we have seen so far is mobile phones (Smartphone apps) are good candidates for the delivery of behavioral interventions. Connectivity allows the sharing of behavioral and health data among health professionals, patients, family members and relatives which may facilitate behavior change. Many people have been embracing this change – have you seen a behaviorally change in your friends or family members? Video games are another platform for changing dietary behaviors particularly children. The earlier children embrace these changes it will certainly improve health promotion programs in the future. Researchers should continue exploring how online technologies can be designed to make them maximally effective in the future. Given the high reach and low cost; it is promising in enabling wide access. On the other hand, there has been some “push back” on making changes. Social Marketing campaigns tend to be one-sided exercises in power by government-employed professionals who decide what behaviors are wrong, what behaviors are right, who needs to change, and what they need to know. Only problem is: some citizens detest being given advice by public officials about how they should behave. Changes on many occasions come about only through an integrative approach. Improving the anti-social behavior of drinkers, for instance, has required collaboration between police, community leaders and licensing authorities; physical re-design of streets; modified management practices; training for staff; advocacy; political leadership; and legislative change. Social marketing has been the least important factor in the mix. Of course there’s nothing wrong with social marketing. It’s a vital part of the mix. It spreads knowledge, creates interest, helps get people buzzing, and helps spark action so that manufacturers get busy with the work of changing institutions and supporting technological innovation that improve. Dr. Louison ...

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behaviors are right, who needs to change, and what they need to
know. Only problem is: some citizens detest being given advice
by public officials about how they should behave.
Changes on many occasions come about only through an
integrative approach. Improving the anti-social behavior of
drinkers, for instance, has required collaboration between
police, community leaders and licensing authorities; physical
re-design of streets; modified management practices; training
for staff; advocacy; political leadership; and legislative change.
Social marketing has been the least important factor in the mix.
Of course there’s nothing wrong with social marketing. It’s a
vital part of the mix. It spreads knowledge, creates interest,
helps get people buzzing, and helps spark action so that
manufacturers get busy with the work of changing institutions
and supporting technological innovation that improve.
Dr. Louison

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Running head: DOES MEDIA REFLECT CULTURE OR DOES IT CREATE CULTURE? 1 DOES MEDIA REFLECT CULTURE OR DOES IT CREATE CULTURE? 4 Title: Student’s name: Instructor: Course: Date: DOES MEDIA REFLECT CULTURE OR DOES IT CREATE CULTURE? Both media and culture are connected and they are inseparable. Various levels of understanding influence the contents of the media; on the other hand, platforms and contents of the media have a big impact on the day to day and cultural practices. One of the practices influenced by the media is the health-related decisions of individuals (Georgiou, 2017). Therefore, media has measurable effects which come as a result of the messages given by the media. We can, therefore, say that media both reflects society and shapes the culture. Media reflect culture Taking legacy media for instance, for a magazine dealing with fashion, in determining what ladies should and should not dress, they need first of all to mirror the present-day society so that they will be able to establish what the women want. Without doing this, the magazine will be nothing than common sense within a typical mind of the woman. This, therefore, means that the media has to establish certain things to do or not do which means they are reflecting the society (Berger, 2017). Secondly, Legacy media depend more on society than society depends on them. Even if without the mass media the society would struggle getting news broadcast and entertainment, the society will still be alive but without the society, the media will not be there. They, therefore, have to reflect what the culture of the society wants. For instance, there is this radio show which conducted a publicity stunt which shocked the audience, what followed was unanimous public reactions of condemnation from the public. The culprits engineered the stunt which was to push the boundaries of acceptable decency, but the reactions of condemnation caught them by surprise. This is simply because they failed to realize that society is much more conservative than they expected. The stunt itself as something of a mirror, but the society did not like what they saw. They believed that the stunt crossed the lie and the society cried out. The line that marks out the acceptable and unacceptable things is still clear to society, and the media just reflects it. Media create culture In another sense, the media pushes the boundaries of values, therefore, contributing to the shaping of the culture. The media is capable of controlling a whole nation if the media barons or political parties manipulate it (Fiske, & Hancock, 2016). The media sometimes cannot be trusted in giving out facts without slanting them in one specific direction of interpretation. The reporting offered is based on some hid.

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SOCIAL MEDIA 7 I got C in this Use of Social media by modern generation Name Institution Date Running head: SOCIAL MEDIA 1 Social Media Social media has had a huge impact in the modern generation. The lives of most people in the modern world revolve around social networking sites such as Facebook and Twitter. This aspect has led to some firms employing it as a marketing tool. However, some firms still believe that social media does not have any advantages in the corporate world, thus only suitable for social interactions. However, this is not the case as some firms have ended up benefiting a lot as a result of employing social media as a marketing tool (Girard & Girard, 2011). According to a report from the Hubspot, over 92% of marketers claimed that social media was a very important tool for businesses in 2014. These marketers went to say that this tool increases traffic in their websites. Despite many marketers' positive attitude towards this tool, some of them still do not know how to effectively employ this tool. This aspect has led to some firms taking a pragmatic approach in integrating this tool in their operations. However, the positive attitude is a demonstration that this tool has a potential of increasing sales if well employed. Facebook, Twitter, and YouTube have significantly contributed in the processes of bring about democracy in non-democratic cultures. Specifically, the young people depend on these sites to organize and communicate matters they want to express. These sites provide social structures where people with different background, cultures, and similar interest join forces over shared set of demands. They use social media to set agenda or come up with hierarchy leading to attempts to bring about changes (Tufekci & Wilson, 2012). People now use Facebook, Twitter, and YouTube to fuel spontaneous protests that are difficult to predict and control.Social media sites are the best places to effectively stir pleasure for changes because the youth are the majority of the people who use the sites. The youth are the main power who can make all changes, for example, they will want to stop any violence against human rights (Tufekci & Wilson, 2012). When doing this I would resort to use Facebook since it has more members in comparison to the other two; this would be much easier to mobilize more individuals. As the person behind the movement for changes, I will not choose to remain anonymous. I believe that the social media can serve as both gateway and catalyst for social and cultural changes since the minority also participate in global media that has a homogenizing impact on the culture in the world. The use of media fosters changes in culture perspectives and the minority uses the same to extend the reach of their culture (Tufekci & Wilson, 2012). The social media attains this through changes in the way culture has been traditionally conceptualized. As such, it can be used to extend and catalyze the changes a.

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Community activism is defined as actions through which organizations, groups and individual work together to promote economic, social, cultural policies and practice changes. Basically, the key goal of community activism is to endorse actions that decrease health disparities, improve living conditions and enhance community environments. Nowadays, advanced nurse practitioners engage in cooperative and nonstop actions to remove barriers (e.g., social, political, economic barriers, etc.) and change underlying structures aimed to improve the lives of patients subjected to unequal and discriminatory conditions (e.g., minorities groups, LGBTQs, etc.) (Maryland & Gonzalez, 2012). The key concepts associated with community activism include social justice, praxis, empowerment, critical reflection and consciousness raising. Consciousness raising is a key concept in which is involves the presentation of pertinent information in order to engage with others in critical reflection. Critical reflection is a key concept through which community activists activate possible collective actions and transformations. On the other hand, praxis is a decisive reflective action derived of individual and collective consciousness and theories to create commitment in order to build a justice society (Murphy, 2018). In addition, empowerment is another key concept that entails processes and results of the implemented transformational actions through which people, communities and organizations increase their control and mastery within political, social and economic frameworks in order to enhance a better quality of life. On the other hand, social justice is a fundamental concept which involves philosophical, public health and political elements embedded in the epitome of human rights and social fairness and impartiality (Murphy, 2018). Recent data estimates that approximately 38 millions of people are smokers in the United States. Basically, Big Tobacco targets communities such as lower-income ones and creates products which include more addictive substances. These are the key reasons why the prevalence of smokers is higher, particularly among individuals with lower incomes. Therefore, it is crucial that nurses engage in community activism to halt or decrease the negative health impact from Big Tobacco. Some of the actions nurses can implement include the promotion of smoking cessation, education about the negative effects of smoking, increase their understanding of the tobacco industry, and increase awareness about the relationship between smoking and chronic medical conditions such as COPD, cancer, aortic aneurisms, etc. (Savell, Gilmore & Fooks, 2014). In addition, nurses can alert patients to watch out for deceptions and lies used by these companies to prevent them from quitting. Moreover, nurses must alert smokers the multiple strategies these companies implement to increase their addiction, for instance; several studi.

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Catherine OwensRead the incident scenario, and write a response th.docx

michelljubborjudd

Ceate a 2- to 3-page document in Microsoft Word for providing answers to questions in the following review sheets: Support your responses with examples. Cite any sources in APA format. Week 1 – Review Sheet E x e r c i se1: Han g in g - d r opand w e t - m o untprepa r at i ons 1. H o w d o e strue m ot i li t y d i ff e r f r o m B r o w n i an m o v e m e n t? 2. W h at m orpho l o g i c a l s tru c t u r e i s re s p o n s i b l e f orba c te r i al m ot i l i t y ? 3. W hy i sa w etpre p arat i ond isc arded i n d i s i n f e c ta n t s o l u t i onor b i o h a z ard c o n t a i n e r ? 4. W h at i s t h e v a l ueofah a n g i n g- dr o p p r e p a r a t i o n? 5. W h at i s t h e v a l ueofa w e t - m o u ntprepara t i o n ? E x e r c i se2: S im p l e s t ai n s 1. De f i nea c i d i ca n db a s i c d y e s . W h a t i s t h e p urpo s eofe a c h? 2. W h at i s t h e p urpo s eof f i x i nga sl i det h a t i s t o b e s ta i n e d? 3. W hyarethe s p e c i m e n stobe s t a i n e dsu s p e n d e d i ns t eri l e s a l i neor d i s t i ll e d w a t e r ? 4. H o w d o e sa s t a i n edp r e p a r at i o nco m p a r ew i tha h a n g i ngdr o p f or s tu d y i n g t h e m orpho l o g y a nd m ot i li t yofb a c ter i a? 5. L i s t a t l e a s tt h r e e t y p e sof b a c ter i awhosen a m esre f l e c tt h e i r s h a p esa n d a rr a n g e m e n t s , a nd s ta t e t h e m e a n i n g o f e a c hn a m e. E x e r c i se3: G r amstain 1. W h at i s t h e f u n c t i onoft h e i o d i ne s o l u t i on i nthe Gr am s ta i n?If i t w ereo m i tt e d,h o wwo u l dst a i n i ng r e s u l tsbea ff e c te d ? 2. W h at i s the p urpo s eoft h ea l c o h ol s o l u t i o n i n t h eG r a m s ta i n? 3. W h at c o u nt e rs ta i n i su s e d ? W h y i s i tn e c e ss a r y ?Co u l dco l orso t h e r t h a n r ed b e us e d ? 4. W h at i s t h e a d v a n t a g eoft h eG r am s ta i n o v era s i m p l e s ta i nsu c has m et h y l e neb l u e ? 5. In w h at k i ndof c l i n i c a l s i t ua t i on w o u l da d i r e c t s m e a r r e p ort f r om t h e l a b orato r y b e o f urge n t i m p o r ta n c e? ...

Ceate a 2- to 3-page document in Microsoft Word for providing answer.docx

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cenario: Additional Details As the system administrator, you are always looking for ways to improve your network. Although there are many different types of operating systems, there are many versions of the operating systems, as well. After much research, you have decided that proprietary operating systems would not fit well in a health care facility. An open-source operating system may be a better fit. Your company is currently using a proprietary operating system. ...

cenario Additional DetailsAs the system administrator, you are al.docx

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CDHPs A new type of third-party-reimbursement healthcare payment plan is emerging in the United States. CDHPs strive to control costs and improve quality of care by requiring consumers to take control of their own healthcare decisions. Consumers decide how they want to spend their healthcare dollars, depending on what is important to them. CDHPs are geared to encourage participants to enroll in some type of wellness program and improve their lifestyles. Specific types of CDHPs are health reimbursement accounts (HRA), flexible spending accounts (FSA), and health savings accounts (HSA). However, there are concerns about CDHPs. The consumer may neither understand nor have the education and the tools to manage his or her own healthcare appropriately. This may have long-term ramifications on the whole healthcare system and whether CDHPs can be successful for the consumer, the employer, the physician, and the healthcare facilities, as well as the insurers. Answer the following questions in regard to this development: Are CDHPs more geared toward the healthier and younger population? Are they effective for patients with chronic illnesses? Will they discourage the use of preventative care and cause increased healthcare costs in the future? After examining the above questions in your analysis, work around the following instructions and create a 8- to 10-page Microsft Word document: Summarize the history of when, how, and why CDHPs were developed. Explain HSA, HRA, and FSA with examples. Examine different segments of the population. Describe which socioeconomic group is likely to benefit the most from CDHPs. Explain the types of incentives to providers for efficiency in the delivery of healthcare services. Explain who bears the financial risk—the provider, the patient, or the CDHP. Offer your recommendations for patients considering a CDHP, including which types are appropriate for which patients. Include your recommendations for each, to accept or decline, and also include your rationale behind such recommendations. ...

CDHPsA new type of third-party-reimbursement healthcare payment pl.docx

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CC is a previously healthy 27-year-old man admitted to the critical care unit after an accident in which he was hit by a car and dragged along the pavement for nearly 100 feet. He suffered a frontal contusion, fractured clavicle and ribs, and extensive abrasions on his arms, legs, side, back, and buttocks. On admission, he was tachycardic, hypotensive, unresponsive, and ventilating poorly. He was placed on a mechanical ventilator and given IV fluids for the treatment of his shock. CC responded well to fluids, with an increase in blood pressure and an improvement in urine output. Based on his case history and responsiveness to fluid therapy, what type of shock was CC experiencing? What other clinical findings would be helpful in confirming the type of shock? Why? Because of his many open wounds and invasive lines, CC is at risk for sepsis and septic shock. What clinical findings would suggest that this complication has developed? What is the link between sepsis and multiple organ dysfunction syndrome (MODS)? ...

CC is a previously healthy 27-year-old man admitted to the critical .docx

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