The document outlines key variables for ensuring successful Bring Your Own Device (BYOD) programming in museum environments, emphasizing the importance of awareness, access, compatibility, user capability, supporting amenities, user interest, usability, and impact. It highlights strategies such as enhancing visibility, providing reliable Wi-Fi, simplifying content access and usability, and engaging visitors through meaningful content. The focus is on creating an inclusive and interactive experience that fosters visitor connection and exploration.

1. BRING IT ON:
Ensuring the success of
BYOD programming in
the museum environment
Scott Sayre
@zbartrout

10. BYOD
Organizational Convenience
vs.
Commitment

12. BYOD Variables for Success
Opportunity
Success
1. Awareness
2. Access
3. Compatibility
4. User capability
5. Supporting amenities
6. User interest
7. Usability
8. Impact

13. BYOD Variables for Success
Awareness – Make it visible!
• Pre-visit planning
• Parking lot
• Entrance
• Admissions
• Signage
• Print materials
• WiFi SSID
• Labels
Establish brand/name recognition

14. BYOD Variables for Success
Access – Make it simple!
• Provide ubiquitous WiFi
• Minimize download
requirements
• Minimize different SSIDs
• Consider pushing content

15. BYOD Variables for Success
Compatibility – Develop towards it!
• Web vs. Native App
• Minimize OS implications
• Multi-platform
• Multi-format
• Responsive design

16. BYOD Variables for Success
User capability – Design for it!
• Keep it simple
• Personal device
• Work with familiar tools
• Work with existing app(s)
• Minimize special settings

17. BYOD Variables for Success
Supporting amenities – Provide them!
• Charging stations
• Mobile support products
(headphones, splitters, etc.)
• Alternative access points
• Trained, knowledgeable staff

18. BYOD Variables for Success
User interest – Generate it!
• Preview content
• Demo content
• Explain benefit/features

19. BYOD Variables for Success
Usability – Work towards it!
• Follow existing standards
• Iterative design & development and testing
• Continue iterative process post launch
glassapp.cmog.org

20. BYOD Variables for Success
Impact – Engage the visitor!
• Content must:
– Draw the visitor closer to the art
– Connect with the visitor’s level of experience
– Connect with them at a personal level
– Be digestible in small chunks
– Encourage further exploration
– Encourage interaction/contribution

22. BYOD is a part of
A Future Iterative Practice