Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Business Storytelling for beginners.ppt
1.
2.
3. Learn how to be memorable, confident and
relevant so that you are heard
Streamline content through stories and save
time in presentations
Inspire colleagues, upstage resistance to an
idea and coax action
Overcome difficulties with getting your
message heard and decisions made
Time tested Tips that work!!
4. “Tell me the facts and I’ll learn. Tell me the truth and I’ll believe. But tell me a
story and it will live in my heart forever.” – Ancient Proverb
An HBR estimate suggests that we can ‘recall
facts up to 22 times more effectively
when they are part of a story rather than
just isolated data’
5.
6. Inform
Influence
Inspire
‘The ability to tell a good story is essential and
can make or break how well a business
7. The Rock and the Sculptor
The Star Thrower
I want that ONE!!!
8.
9. The storyteller needs to switch on the mike
and the video
Others need to observe the Visual, Vocal and
Verbal components
Observers feedback(Constructive and
Positive)
Editor's Notes
The Impact of well told stories
“When you listen to stories and understand them, you experience the exact same brain pattern as the person telling the story.”
Dopamine. Dopamine is known as the feel-good neurotransmitter—a chemical that ferries information between neurons. The brain releases it when we eat food that we crave or while we have sex, contributing to feelings of pleasure and satisfaction as part of the reward system.
Answering the Why helps us understand the purpose of storytelling