Business Quiz at DeGestion 2015, South Indian Management meet conducted by Dept. of Commerce, Govt Brennan College, Thalassery

1. De Gestion 2k15
South Indian Management Meet
Govt. Brennan College, Thalassery

2. General Quotient

3. • Evolved from old French word ’tailler’. which
means "to cut off, clip, pare, divide" in terms
of tailoring.
• Identify the popular word?

4. • Retail

5. • This brand first appeared in UK market in 1967
and was the first detergent with stain-
removing enzymes.
• Exist in the marketing line of biological
detergent made by Procter& Gamble.
• Identify the brand?

6. • ARIEL

7. • During 50’s XXX established a reputation as a
high-quality and reliable machine, which
Japanese enthusiasts affectionately
nicknamed the Aka-tombo or "Red
Dragonfly") for its slender shape and elegant
chestnut red finish.
• It was the first motorcycle produced by
the Company.
• Identify XXX?

8. • YAMAHA (Yamaha YA 1)

9. • What is ‘Share of Voice’ in Advertising?

10. • Media spending of a particular brand in
comparison with other brand

11. • Ford expanded its reach into the luxury auto
market through its acquisition of an auto
company, named after a former US President
whom Henry Ford admired. Name the
President!

12. • Abraham Lincoln

13. BANKING AND FINANCE
2nd Round

14. • R Koteeswaran has taken over as the
Chairman and Managing Director of which
public sector bank?

15. • Indian Overseas Bank (IOB)

16. • Which Kerala based company has recently
acquired 51 per cent stake in Asia Asset
Finance Plc, Sri Lanka?

17. • Muthoot Finance

18. • Which Indian financial institution and Abu
Dhabi-based First Gulf Bank are planning to
introduce a unique co-branded credit card in
the United Arab Emirates?

19. • LIC International

20. • Federal Act on Banks and Savings Banks was
passed in 1934 in the volatile climate of pre-
World War II Europe, after Adolf Hitler and
his Nazi Party established a dictatorship in
Germany.
• What is criminal act according to this law?
• Which banks are regulated by this act?

21. • To reveal the name of the account holder
• Swiss banks

22. Identify the Logo

24. BRANDS
3rd Round

25. Which company owns ‘LIVON’?

27. • Which pharmaceutical company is marketing
antihistamine drug ‘Benadryl’?

29. Which Indian FMCG owns the packaged drinking water
brand ‘BAILEY’?

31. Which Japanese corporation owns this
brand?

33. Which Swiss business group owns
‘Longiness’?

35. Tech World
4th Round

36. • Recently Apple announced a partnership with
which visual discovery platform to make iOs
App discovery easier?

37. • PINTEREST

38. • How do you know ‘Lizard Squad’ in the tech
world?

39. • Black hat hacker crew behind the Sony
PlayStation and Microsoft Xbox attack.

40. • Which defense contracting company has
announced its collaboration with Blackberry
to provide a secure mobile solution for
android devices?

41. • BOEING

42. • “Our biggest and boldest project ever”
• Which tech company CEO recently quoted at
the Goldman Sachs Technology and Internet
Conference at San Francisco about a 1,300
acre solar farm project to power almost
60,000 families in California?

43. • TIM COOK

44. Identify the Logo

46. Business Live
5th Round

47. Read the name?

49. • How do you connect the next two images and
their explanations?

50. • An artistic
representation of
Whales by Maori, the
Polynesian people of
New zealand

51. • Aboriginal Art
• The aboriginal art form
includes works in a wide
range of media
including painting on
leaves, wood carving,
rock carving, sculpture,
ceremonial clothing and
sand-painting.

52. ICC world cup 2015 logo

53. • Located in Boston, Massachusetts, United States
• Started in 1908 under the humanities faculty,
received independent status in 1910.
• The goal was an institution of higher learning that
would offer a master of arts degree in the
humanities field, with a major in business.
• Nitin Nohria is the the current dean of the
institution.
• Identify the institution?

54. Harvard Business School

55. • Originally formulated by General Foods
Corporation food scientist William A. Mitchell
in 1957
• It was first marketed in powdered form in
1959
• Owned by Mondelēz International
• Identify the drink?

57. A new initiative by Delhi Police.
Identify What?

58. • Mobile application for women safety

59. Various formats of a particular symbol used for same
purpose. Where do you find these symbols?

60. • First Aid Boxes

61. THANK YOU