The document describes the origins and growth of a business started by two brothers selling homemade products by mail order. After one brother's tragic death, the other continued growing the business. They later added their younger brother and expanded the business into a multi-million dollar venture selling products like bubble machines and bruise removal paste. The business was continued and expanded by subsequent family members.

1. Prelims
10 questions

2. X was a business venture by two brothers who first
started off as mail order items. The products were home
made and non-lethal yet injurious sometimes. Their
mother discovered the orders while cleaning their room
one day. She didn't support their wild ambitions,
considering that most of the products that they'd created
were dangerous, and wished them to get jobs.
After tragic death of one of the brothers, the other kept
on continuing their business. The younger brother also
joined him later on and it was made into a multi-millionaire
business. Some of their products are:-
Bubble Machine
Bruise Removal Paste
Shield Hats and Gloves
Id X.

4. Id the guy who is being awarded Doctor of
Science ( Honoris Cousa ) from TIET, Thapar
University in 1994.

6. • X was launched on 15 March 1993 by Dr Simon King, a British
researcher at the University of Minnesota with help from students
and researchers at universities around the world. It initially operated
as a volunteer-based collective, and started as a simple IRC bot.
• Badri Seshadri was the Co-founder and Managing Director of X who
after a long time with X from 1993, moved to his own regional
language-publishing venture.
• By late 2002, X was eventually acquired by the Paul Getty's Wisden
Group and renamed Wisden X.
• In 2007, the Wisden Group began to be broken up and sold to other
companies. ESPN Inc. announced that it had acquired X from the
Wisden Group. The acquisition was intended to help further expand X
by combining the site with ESPN's other web properties,
including ESPN.com and ESPN Soccernet.
• X’s popularity was further demonstrated on 24 February 2010, when
the site could not handle the heavy traffic experienced after notable
Indian player Sachin Tendulkar broke the record for the highest
individual score in a One Day International match with 200*.
• Identify X.

7. Cricinfo

8. Connect
• Tractor
• Rhinoceros, elephant, tiger
• Mount Harriet, Port Blair
• Parliament of India
• Himalaya Mountains
• Dandi March
• Economy of India

10. • While working on a research project at the
Stanford University in the 60s , Albert
Humphrey developed an analytical tool to
evaluate the strategic plans and find out why
corporate planning failed.
• He developed this method by using data from
the fortune 500 companies at that time.
• What method did he develop?

11. SWOT

12. Connect

13. BRICS

14. There were a large number of bats living under
the roof of the factory, it was decided that it
was appropriate to also show the bats on the
brand. It's worth mentioning that fruit bats are
a symbol of good luck in Cuba.
Which brand?

16. • The current logo of the brand X is shown
below. In 1951 X sold its ten logo to Y for the
equivalent of 1600 euros and two bottles of
whiskey? Give X & Y

17. X = Karhu & Y = ADI Dassler

18. This flower, called 'Thistle'
is the national flower of
Scotland and features on
many a national symbols of
Scotland like coins, awards,
police insignias, FC
insignias etc.
The most significant
presence of this flower is
found on the logo of a
company, founded in
Scotland in the 1770s. The
company claims to have
been successful due to
contributions from more
than 100 Nobel Laureates.
Which company?

19. Encyclopaedia Britannica

20. 1 from our fest theme.
• In the Harry Potter novels, Quidditch is seen
as a highly popular sport in the European
magical world with many leagues and clubs.
But the sport doesn't enjoy the same
popularity and fan following in the India.
What reason does "Quidditch Through The
Ages" attribute this to?

21. Magic Carpets are used in India as the Ministries of
Magic of the South Asian countries do not quite like
brooms.

22. Finale
3 rounds

23. Tech Quotient
Written Round
+5 for each correct

24. Ad for what?
• https://www.youtube.com/watch?v=IwJmthxJ
V5Q

25. Nokia N1 tab

26. A major technology change happened in
1992 when Cyril Mitchley and Karl
Liebenberg took the decision. It was
communicated through a colour change.
What first am I talking about?

27. SACHIN TENDULKAR’S
first run out also by Third Umpire

28. X is a project to build an experimental broadband
internet network infrastructure using fiber-optic
communication. The location was chosen following
a competitive selection process. Over 1,100
communities applied to be the first recipient of the
technology.
On March 30, 2011, it was announced that Kansas
City, Kansas will be the first community where the
new network would be deployed. The service will
offer three options. These include a free broadband
internet option, a 1Gbps internet option for $70 per
month and a version that includes television service
for $120 per month.
Identify X.

29. Google Fibre

30. “Wisdom systemized in a complex net
Information metropolis is set
Knowledge super way spins in liberty
I learn many things out of rafferty
People, events, places, things; organized
Exposed, refined, edited,
Deleted, published; found truth, accepted
Information errors intercepted
And ingenuity unexpected!”
What is the above acrostic poem about?

31. Wikipedia
Wisdom systemized in a complex net
Information metropolis is set
Knowledge super way spins in liberty
I learn many things out of rafferty
People, events, places, things; organized
Exposed, refined, edited,
Deleted, published; found truth, accepted
Information errors intercepted
And ingenuity unexpected!

32. • While installing the Maemo operating system
application installer, the installer asks the user to
pick between 2 modes:
• Choosing the ___ ____ mode the installer allows
the user to view and configure system packages
whose existence it normally does not
acknowledge
• Choosing the ___ ___ mode the installer displays
only software installed by a user, creating the
illusion that system software does not exist on
the system
• What are the two modes?

33. Red Pill, Blue Pill

34. What was it?
• It was first created by a Toyota subsidiary Denso Wave in 1994
to track vehicles during the manufacturing process. It was
designed to allow its contents to be decoded at high speed.
• Since then several versions have made its way to the market,
they include :
• Version 1, 21x21, 10-25 alphanumeric chars
• Version 2, 25x25, 20-47 alphanumeric chars
• Version 3, 29x29, 35-77 alphanumeric chars
• Version 4, 33x33, 50-114 alphanumeric chars
• Version 10, 57x57, 174-395 alphanumeric chars
• Version 10, 57x57, 174-395 alphanumeric chars

35. quick response code

36. Biz Quotient
Infinite Bounce

37. Asked in TCS interview today to one of
our club member
• Who was the producer of Mughle-E-Azam
(original one)?
(yes it is somehow related to the business world)

38. Shapoorji Pallonji

39. • Which brand’s slogan - "Apni Kismat Apne
Haath"?

41. What present day icon did this guy
become?

42. Ronald McDonald

43. Id the company.
• Rashmi Sinha, the CEO and co-founder of X is
responsible for partnerships and product
strategy. She was named amongst the world's Top
10 Women Influencers in Web 2.0
by FastCompany.
• Jonathan Boutelle is the CTO of X and came up
with the initial idea behind X. He wrote the first
version of the site.
• Amit Ranjan, the COO heads X's development
team in India and focuses on product
management, content and community.

45. • Who said this: "When you have $1 million,
you're a lucky person. When you have $10
million, you have trouble, when you have
more than $1 billion, you have responsibility."

46. Jack Ma, founder of Ali Baba

47. • This cereal brand has a flat belly programme
application for mobile phones. It recently made a new
effort to remind women to check their breasts for signs
of cancer. It placed a 'bra cam' in a woman's cleavage
as she walked around London in a (fairly revealing) low-cut
top; resulting in a video that has a bunch of
Londoners - male, female and even babies - checking
out her breasts throughout the day.
• The film ends with the message: "Your breasts are
checked out every day. So, when was the last time you
checked your own."
• Name the brand.

48. Nestle
http://www.nestle.com/media/news/nestle-fitness-breast-cancer-awareness

49. • This “product” has been mass-produced for
the longest number of years, with minimal
design changes, in the same factory in the
whole world (1958- 2013). No other rival
made in the world has surpassed this record.
• What ubiquitous product , quite appropriately
used by expats in New Delhi , are we talking
about?

51. • This product belongs to the past, but is still
fashionable today. It is still being made, thanks
to a group called “The Impossible Project”.
The original company filed for bankruptcy in
2008 and was owned by Petters Group
Worldwide. The creative director is Lady
GaGa.
• What is it?

53. • A company exhibits backward vertical integration when
it controls subsidiaries that produce some of the inputs
used in the production of its products. In India, X was
the pioneer of backward integration.
• X started by selling imported Kayla Silk, then took to
producing _____ , and then went on to make his
company a petrochemical giant.
• X’s interest in producing _____ earned him the
sobriquet, ‘The ________ Prince’; also the name of his
unauthorised biography which used to be banned in
India.
• ID X and fill in the blank.

55. • A generally accepted version is that the name
was derived from an earthen wall on the
northern boundary of the New
Amsterdam settlement, perhaps to protect
against English colonial encroachment or
incursions by native Americans.
• A conflicting explanation is that X was named
after French speaking Belgians. Among the first
settlers that embarked on the ship "Nieu
Nederlandt" in 1624 were 30 such families.
• Id X.

56. Wall Street

57. Ad for what?

59. • Initially named ‘punkt’ by Arthur Korn, it was
described by Alfred Dinsdale as “a mosaic of
selenium cells, a great number of small parts,
thousands of little squares, and a succession
of little areas of varying brilliance”.
• What is being talked about here?

60. Pixel

61. • Bombay- Diamond
• Hyderabad- five pointed star
• Noida - small or thick dot
• Calcutta- ?

62. NOTHING
(MINT MARKS on Indian Coins)

63. • The five letters (in blue) in its logo are
followed by two triangles overlapped to form
a "fast forward" sign. Since they are in orange
and green, and the backdrop is white, the
visual reference to the Indian flag is complete.
Dedicated to India by its President in May
2014 and sharing its name with the national
currency.
• What is this?

65. • The German town Herzogenaurach, was
called the 'Town of Bent Necks' in the 1930's
and 40's because the residents of the town
would carry out a peculiar custom before
talking to one another.
• Put funda. (What custom?)

66. This was the town where Adi and Rudolf
Dassler first started their factories. So people
would check the other persons shoes (if the
person was wearing Adidas or Puma) before
deciding to talk to him.
http://www.theguardian.com/sport/2009/oct/19/rivalry-between-adidas-and-puma

67. • The logo below is the modern version of
The Way of St. James, known in Spanish as El
Camino de Santiago. It is the name of
pilgrimage routes to the shrine of
the apostle St. James the Great in
the Cathedral of Santiago de
Compostela in Galicia, Spain. Name the
company, which in 1904 adopted the
traditional symbol as its logo.

68. The ‘St James’s Shell’ had been adopted by the Graham family(SHELL founders) after their
ancestors made the pilgrimage to Santiago de Compostella in Spain.

69. • Some in rural India use them as disposable
water containers, contractors mix them with
concrete and tar to ensure smooth road
surfaces, sheaths of this product are placed
beneath cement plastering on roofs to
prevent water seepage and weavers in
Varanasi use them to polish gold and silver
threads. Name it.

70. Condoms
http://www.theage.com.au/articles/2004/08/13/1092340459567.html?oneclick=true

71. • It was started as “Sunlight Flakes” in 1899.
• Today, it is the market leader in several
countries including Brazil, India, Thailand and
South Africa.
• Owned by Unilever, it means “light” in latin.

73. • In April 2012, as its first model, X launched the X
X900 – the world’s first smartphone with an Intel
processor. X was also the first Indian manufacturer to
partner with AMD to launch the X Win Tablet.
• In December 2013, X announced the first 4G
smartphone in India – the LT900. On January 6, 2014,
Liverpool FC announced X as its first regional
partnership in India.
• In August 2014, X launched its own proprietary user
interface - Hive UI.
• Id X.

74. Xolo

75. • In 1992 Russia was divided into various socialist states and
one big country was converted into various socialist states
and named USSR.
• Aero Club the award winning export house from Delhi
suffered heavy loss due to this division of Russia as its major
exports was into Russia and hence not only it lost business
but also was left with heavy inventory of its products which
were made for exports. The inventory conisisted of leather
products.
• The chairman of Aero Club Mr.Avtar Singh decided to launch
some of the styles lying in the inventory in the Indian market
to see what kind of response is received.
Name this famous brand thus created.

77. • In India, these signs occupy 40% of the
available space. However, as per a new
directive issued in Oct 2014 by the Indian
Ministry of Health, these could now become
as high as 85% in India, making India the
largest implementer in terms of space used.
Thailand also uses 85% and Australia being
82.5%.
• What is this about?

78. Warnings on cigarette packets against
cigarette smoking

79. • Air India's then commercial director Bobby
Kooka and Umesh Rao, an artist with J. Walter
Thompson Ltd created 'it' which was adopted
in its present form in 1946. In 2014, the new
Indian PM Narendra Modi reportedly asked
the minister concerned to replace 'it' with
something.
• What change did he suggest which reminds us
of a political party among others?

80. Replacing the Air India Mascot 'The Maharajah'
with something that represents the 'Aam Aadmi'

81. • It was born in 1971. Bare breasted and
Rubenesque, it was supposed to be as seductive
as the ____ itself. But then the time came to put
the logo on the delivery trucks, and that was
problematic. The logo was huge. The
company solved the problem by restyling the
mascot's hairdo so that it draped over the trouble
spots.
• Fill in the blank and name the brand that is
connected to this story.

82. Mermaid logo of Starbucks Coffee that was first
introduced in 1971 and subsequently underwent
several modifications.

83. These nibs are divided into three tines instead of
the usual two and the ink flow is more when you
write sideways than when you write downwards
on paper.
What special purpose are these nibs used for?

84. Musical nibs to write musical notes

85. Long Visual Connect
Points on respective slides.

86. +30/-25

87. +25/-20

88. +20/-15

89. +15/-10

90. +10/-5

91. +5/0

92. • Stingray (Chevrolet Corvette)
• Mustang (Ford)
• Viper (Dodge)
• Spider/Spyder (Porsche)
• Jaguar
• Beetle (Volkswagen)

93. +45/-40

94. +40/-35

95. +35/-30

96. +30/-25

97. +25/-20

98. +20/-15

99. +15/-10

100. +10/-5

101. +5/0

102. AXE Fragrances
• Phoenix
• Blast
• Recovery
• Score
• Apollo
• Click
• Denim
• Peace
• Shock