Excelling in your sales
• Who is a sales representative
• What is critical to your job function
• Who is the customer
• How to keep the customer coming back
Who is a sales representative
Sales representatives sell retail products,
goods and services to customers. Sales
representatives work with customers to find
what they want, create solutions and ensure a
smooth sales process. Sales representatives will
work to find new sales leads, through business
directories, client referrals, etc.
What is critical to your function
• The ability to persuade and influence others is an
important ability to have when in the position of a
• Sales representatives work hard to grab the
attention of customers with products that they are
helping manufacturers and wholesalers to sell.
• To be successful in the position of a sales
Who is the customer
A customer (sometimes known as a client, buyer, or
purchaser) is the recipient of a good, service,
product, or idea, obtained from a seller, vendor, or
supplier for a monetary or other valuable
How to keep the customer coming
Customer Retention Tips for Small Business
• Stay in Touch with Your Customers. ...
• Encourage Bigger Initial Purchases. ...
• Get Personal. ...
• Don't Overlook the Power of Loyalty Programs. ...
• Keep Things Fresh.