Learn how to get your monetization right for hyper-growth. Through his history working on the pricing for companies like Atlassian, Autodesk, New Relic, and thousands more, Patrick has seen inside more SaaS and subscription companies from a financial perspective than anyone else on the planet. Together you’ll work through the pricing framework he’s used and taught to customers that has created, and continues to create, billions of dollars in revenue for these businesses. The ultimate goal: Learn and build a framework for getting your pricing strategy right and primed for growth.
You’ll learn:
What mistakes you’re likely making and how to exploit them
How to quantify your buyer personas
How to set up a testing framework to collect the right price elasticity and feature data from your customers to guide your pricing strategy
How to utilize your buyer personas and customer data for an optimal pricing strategy
How to implement a value-based pricing process into your business
How to compound your SaaS revenue growth through a value metric
Building an Accidental Business
Cesar will share the story of how he accidentally turned his idea for a tool that would encourage him to be more adventurous into an app, 1SecondEveryday. This became, with the help of a co-founder, a thriving, bootstrapped, remote only, business that became the number one paid app in Apple’s App Store in 2018. With a profitable business and an ever-growing number of paid users, it was tempting to keep on doing the same things. Cesar will share the decision-making process that ultimately led to a change in business model, a rewrite of the platform and to taking outside capital.
You will learn how 1SecondEveryday makes remote working work, why the business had to change as it grew up and what one founder discovered about the ever-growing number of alternative sources of funding available to software entrepreneurs.
Why Your Marketing Will Fail Without Cross Channel Data & How to Fix ItBig Leap
This document discusses how Nike generates revenue and the value of celebrity athlete endorsements. It notes that in 2015, 60% of Nike's revenue came from footwear, 28% from apparel, and 5% from equipment. It also discusses Lebron James' billion dollar lifetime contract with Nike and how Michael Jordan has become a global brand through shoes, apparel, and equipment.
iPerceptions #PSEWEB presentation - Customer feedback is a no brainer in a "d...iperceptions
Digital strategy and execution are anchored in web analytics but web analytics only tells half the story. In the words of Avinash Kaushik, digital marketing evangelist for Google and bestselling web analytics author, “It [web analytics] cannot, no matter how much you torture the data, tell you WHY something happened.” This is the presentation given by Duff Anderson, SVP and Co-Founder at iPerceptions, on July 27, 2015 at the #PSEWEB conference in Montreal.
SaaStock 2019 - patrick campbell 16 octoberSaaStock
The document discusses ProfitWell's history and challenges with distribution and monetization. It outlines ProfitWell's problem of distribution becoming difficult due to competitive pressures and limited resources. It analyzes the causes as lack of willingness to pay, massive accuracy issues, no name recognition, not having much money, and the product being behind. It presents ProfitWell's solution of moving to a freemium model to address these challenges.
The SaaS market has changed dramatically in the past two decades, but we haven’t done much to keep up with the changes.
We’ve seen inside more SaaS data than anyone else out there. But here's how we are screwing SaaS up from the Founder and CEO of ProfitWell, Patrick Campbell.
The Only 3 Metrics That Matter in the Subscription EconomyZuora, Inc.
Zuora provides subscription billing and finance solutions to help companies succeed in the subscription economy. The presentation discusses the shift from traditional one-time purchases to recurring subscription models and the challenges of accounting for recurring revenue. It argues that the three key metrics for subscription businesses are retention rate, recurring profit margin, and growth efficiency. These metrics are more important than traditional accounting rules and allow companies to optimize growth versus profitability. Examples are given of how different levels of these metrics impact growth rates and net income over time.
Essensa BuahMerah Mix Final Presentation Arnel Lumanta
☛ "Buah Merah Mix Juice" User Ka Ba o Gusto Mo Itong Subukan?
☛ Meron Ka Bang Sakit o MAY KILALA Ka Ba Na Merong,
● Cancer ● Goiter ● Myoma ● Asthma ● Arthritis ● Diabetes ● Bronchial Problem ● Prostate Problem ● High Cholesterol ● Alzheimer's ● Thyroid Problem ● Liver Problem ● Kidney Problem ● Colon Problem ● Heart Problem ● Ovarian Problems ● Poor Memory ● Stroke ● Constipation ● Urinary Tract Infection (UTI) ● Weak Body ● Anemia ● Back Pain ● Cyst ● Lupus ● Dengue ● Hepatitis ● Vertigo ● Pneumonia ● Allergy ● Hypertension ● Psoriasis ● Other Degenerative Diseases?
☛ Natulungan Ka Ba o Meron Kang Kakilala Na Natulungang Mapagaling Nito?
☛ Gusto Mo Bang Makatipid At Ikaw Naman Ang Makatulong Sa Mga May Sakit? Choose a package and avail big discounts!
Buah Merah is a good immune system booster, kaya kahit wala kang sakit pwede sayo ito. At dahil sa pure organic, puwede ito sa buntis o bata
Maraming tao ang may IMMUNE DEFICIENCY dahil sa POLLUTION, STRESS, FOOD WE EAT, and other Products we use like (shampoo, soap, perfume, lotion, deodorant and more) that has lot of harmful chemicals.
✔ 2013 Best Brand Awardee (Best Health Herbal Juice Drink)
✔ 10th National Product Quality Excellence Awardee for 2014-2015
✔ "SEAL OF PRODUCT QUALITY" and "SEAL OF QUALITY SERVICE" by Q'Asia (April 2015)
✔Buah Merah Mix Juice po ay Halal & FDA Registered. Safe inumin kahit sa mga bata at mga nagbubuntis.
Open for DEALERSHIP
Open fo RESELLERS
Join our advocacy in alleviating illness into wellness. Let's promote the organic way of living!
We ship nationwide!
Contact us: 0946-017-8000 smart-sun
Contact us: 0926-806-9901 globe-tm
Building an Accidental Business
Cesar will share the story of how he accidentally turned his idea for a tool that would encourage him to be more adventurous into an app, 1SecondEveryday. This became, with the help of a co-founder, a thriving, bootstrapped, remote only, business that became the number one paid app in Apple’s App Store in 2018. With a profitable business and an ever-growing number of paid users, it was tempting to keep on doing the same things. Cesar will share the decision-making process that ultimately led to a change in business model, a rewrite of the platform and to taking outside capital.
You will learn how 1SecondEveryday makes remote working work, why the business had to change as it grew up and what one founder discovered about the ever-growing number of alternative sources of funding available to software entrepreneurs.
Why Your Marketing Will Fail Without Cross Channel Data & How to Fix ItBig Leap
This document discusses how Nike generates revenue and the value of celebrity athlete endorsements. It notes that in 2015, 60% of Nike's revenue came from footwear, 28% from apparel, and 5% from equipment. It also discusses Lebron James' billion dollar lifetime contract with Nike and how Michael Jordan has become a global brand through shoes, apparel, and equipment.
iPerceptions #PSEWEB presentation - Customer feedback is a no brainer in a "d...iperceptions
Digital strategy and execution are anchored in web analytics but web analytics only tells half the story. In the words of Avinash Kaushik, digital marketing evangelist for Google and bestselling web analytics author, “It [web analytics] cannot, no matter how much you torture the data, tell you WHY something happened.” This is the presentation given by Duff Anderson, SVP and Co-Founder at iPerceptions, on July 27, 2015 at the #PSEWEB conference in Montreal.
SaaStock 2019 - patrick campbell 16 octoberSaaStock
The document discusses ProfitWell's history and challenges with distribution and monetization. It outlines ProfitWell's problem of distribution becoming difficult due to competitive pressures and limited resources. It analyzes the causes as lack of willingness to pay, massive accuracy issues, no name recognition, not having much money, and the product being behind. It presents ProfitWell's solution of moving to a freemium model to address these challenges.
The SaaS market has changed dramatically in the past two decades, but we haven’t done much to keep up with the changes.
We’ve seen inside more SaaS data than anyone else out there. But here's how we are screwing SaaS up from the Founder and CEO of ProfitWell, Patrick Campbell.
The Only 3 Metrics That Matter in the Subscription EconomyZuora, Inc.
Zuora provides subscription billing and finance solutions to help companies succeed in the subscription economy. The presentation discusses the shift from traditional one-time purchases to recurring subscription models and the challenges of accounting for recurring revenue. It argues that the three key metrics for subscription businesses are retention rate, recurring profit margin, and growth efficiency. These metrics are more important than traditional accounting rules and allow companies to optimize growth versus profitability. Examples are given of how different levels of these metrics impact growth rates and net income over time.
Essensa BuahMerah Mix Final Presentation Arnel Lumanta
☛ "Buah Merah Mix Juice" User Ka Ba o Gusto Mo Itong Subukan?
☛ Meron Ka Bang Sakit o MAY KILALA Ka Ba Na Merong,
● Cancer ● Goiter ● Myoma ● Asthma ● Arthritis ● Diabetes ● Bronchial Problem ● Prostate Problem ● High Cholesterol ● Alzheimer's ● Thyroid Problem ● Liver Problem ● Kidney Problem ● Colon Problem ● Heart Problem ● Ovarian Problems ● Poor Memory ● Stroke ● Constipation ● Urinary Tract Infection (UTI) ● Weak Body ● Anemia ● Back Pain ● Cyst ● Lupus ● Dengue ● Hepatitis ● Vertigo ● Pneumonia ● Allergy ● Hypertension ● Psoriasis ● Other Degenerative Diseases?
☛ Natulungan Ka Ba o Meron Kang Kakilala Na Natulungang Mapagaling Nito?
☛ Gusto Mo Bang Makatipid At Ikaw Naman Ang Makatulong Sa Mga May Sakit? Choose a package and avail big discounts!
Buah Merah is a good immune system booster, kaya kahit wala kang sakit pwede sayo ito. At dahil sa pure organic, puwede ito sa buntis o bata
Maraming tao ang may IMMUNE DEFICIENCY dahil sa POLLUTION, STRESS, FOOD WE EAT, and other Products we use like (shampoo, soap, perfume, lotion, deodorant and more) that has lot of harmful chemicals.
✔ 2013 Best Brand Awardee (Best Health Herbal Juice Drink)
✔ 10th National Product Quality Excellence Awardee for 2014-2015
✔ "SEAL OF PRODUCT QUALITY" and "SEAL OF QUALITY SERVICE" by Q'Asia (April 2015)
✔Buah Merah Mix Juice po ay Halal & FDA Registered. Safe inumin kahit sa mga bata at mga nagbubuntis.
Open for DEALERSHIP
Open fo RESELLERS
Join our advocacy in alleviating illness into wellness. Let's promote the organic way of living!
We ship nationwide!
Contact us: 0946-017-8000 smart-sun
Contact us: 0926-806-9901 globe-tm
Essensa Naturale Business Presentation FinalArnel Lumanta
The document discusses requirements and incentives for different levels in a multi-level marketing business. To become an Eagle-3, one must maintain personal purchases of 500 PV per month for 6 months, recruit 3 directors who each generate 15,000 GPV per month or 270,000 GPV total over 6 months. This provides travel incentives. To become an Eagle-2, the same is required but with 1,000 PV monthly maintenance for a year, directors needing 25,000 GPV monthly or 900,000 GPV over a year. Incentives include travel, cars and cash.
State of the Cloud 2019 from Bessemer Venture Partnerssaastr
Join Bessemer Venture Partners' Byron Deeter and Kristina Shen as they take a look at trends and predictions for the cloud industry in 2019. This marks the company's fifth annual in-depth look at the cloud computing industry.
New insights from analyzing millions of user data point offer you better perspective on digital and enable you to design a more comprehensive digital strategy for your e-commerce business.
Step 1 - RatiosSTEP 1 Print out this tabs 2 pages & make notes .docxdessiechisomjj4
The document provides instructions for analyzing a company's financial ratios and performance metrics. It includes 3 steps: 1) explanations of common ratios used to measure investment and asset utilization, profitability, etc. 2) a template to input financial data for income statements, balance sheets, and other metrics. 3) An analysis review section to calculate ratios and note trends over multiple years. The overall purpose is to evaluate a company's financial health and performance using key ratios derived from its financial statements.
This document appears to be a pitch deck for a company called Invisergy that is seeking funding from an Innovation Fund. Invisergy has developed a transparent electricity generating device that can be installed on windows. It uses a dye and photovoltaic cells to convert sunlight into electricity without affecting transparency. The funds requested would be used to develop a 4th generation prototype. The target market is commercial buildings in the US, which use 70% of all electricity. Financial projections show revenue growth and profitability starting in 2014. Key milestones outlined include further R&D, grant applications, first sales, and market expansion.
Patrick Campbell — Our Fundamental Strategy of Building a Business is Broken ...Turing Fest
We've reached the point in the market where the "best practices" we've been taught are no longer applicable when it comes to growth. Using data from millions of customers and thousands of companies, Patrick will debunk much of the dogma that drives our mental models around building a business, before offering up a practical guide around pricing, building the right product, retention, and targeting the right customers - all to ensure we're building a sustainable, thriving business.
The document describes a multi-level marketing business opportunity with International Connection. It outlines how individuals can become Independent Business Owners (IBOs) and generate income by selling products at wholesale prices and earning commissions on their own sales as well as the sales of others in their network. The model shows how IBOs can achieve different levels of income and bonuses as their network and sales volumes grow. The opportunity provides business ownership, income potential, and travel rewards.
The document describes a multi-level marketing business opportunity with International Connection. It outlines how individuals can become Independent Business Owners (IBOs) and generate income by selling products at wholesale prices and earning commissions on their own sales as well as the sales of others in their network. The model shows how IBOs can achieve different production levels associated with higher bonuses and incentives as their business and network grows.
What goes into building an enduring cloud business? Bessemer investors Byron Deeter, Kristina Sheen, and Anna Khan reveal the G.R.I.T. framework and ways for cloud founders to develop new levels of operational rigor. In this presentation, Bessemer unveils insights into the cloud industry, Good, Better, Best frameworks for SaaS startups, and the 2019 technology trends and predictions Bessemer is most excited about.
Follow the Bessemer Cloud Team on Twitter:
@bdeeter
@kshenster
@annarchyy
About Bessemer Venture Partners:
Bessemer Venture Partners was born from innovations in steel that literally forged modern building and manufacturing. Today, we work with people who want to create revolutions of their own. We've been fortunate to be a part of over 120 IPOs in the last 50 years, including Shopify, Yelp, LinkedIn, Skype, LifeLock, Twilio, SendGrid, DocuSign, Wix, Box, and MindBody.
www.bvp.com
@BessemerVP
Constant Print provides a marketing service for small local businesses that addresses key pain points like high costs, lack of measurability, and inability to target specific customers. It allows businesses to create customized offers, announcements, and loyalty programs that are printed and delivered locally via an assistant. Offers feature barcodes
This document summarizes a presentation by Sean Triner on mythbusting in fundraising. It discusses different types of data used in fundraising like analytical, environmental, personal, and strategic data. It also discusses RFV modeling and shows graphs depicting the costs and returns of fundraising over several years. The graphs show that massive initial investment in donor acquisition is needed, and that reducing acquisition for a year leads to decreased costs and increased money available for programs. The presentation aims to dispel myths around fundraising strategies and costs over time.
20 Minute Cash Flow Planning Session from 1996Chaim Yudkowsky
The document discusses cash flow planning and management for businesses. It introduces cash flow planning software called "Up Your Cash Flow" that helps users understand and control cash flow. The software guides users through entering basic company information and financial data to develop cash flow, profit, and balance sheet forecasts. Comparing actual financial results to forecasts reveals discrepancies and allows users to identify issues impacting cash flow and profitability in order to make necessary changes. Developing comprehensive cash flow plans is important for businesses to know their cash needs and sources, and to avoid cash flow problems.
The document contains 20 slides related to budgeting, forecasting, and financial planning for an organization. Slide 1 shows actual, planned, and forecasted budget amounts. Slide 2 displays budget spending and savings amounts. Slide 20 shows expense trends over time, forecast vs actual amounts, and key performance indicators for expense management. Overall, the document appears to be a financial presentation covering various aspects of organizational budgeting and forecasting.
This document provides details from an agenda on income tax topics including demonetization, taxation amendment act 2016, and penalties.
The key points are:
- Rs. 500 and 1000 notes were demonetized effective November 8, 2016, and opportunities were given to exchange or deposit the notes.
- The Taxation Laws Amendment Act 2016 increased taxes and penalties for undisclosed income and provided for higher tax rates under the PMGKY scheme for disclosed income.
- Section 115BBE was substituted to tax income assessed under sections 68-69D at higher rates of 60-77.25%, even if reflected in tax returns.
For Presentation made on 'TAXATION ASPECTS FOR DEMONETIZATION & PENNY STOCKS' at Panchkuin Road CPE Study Circle of NIRC of ICAI click at http://lunawat.com/Uploaded_Files/Presentation/DemonetizationTaxation,PennyStocksAssessment-PanchkuinRoad.pdf
Regards
WebSummit 2018 - The SaaS Business Model & MetricsDavid Skok
SaaS businesses are extremely sensitive to a small number of important variables. If you are running a SaaS company, understanding how these variables drive your business model is crucial to long-term success. In this talk, David Skok, author of the now famous SaaS Metrics 2.0 blog post will talk through those key metrics and their impact on the overall SaaS business model.
- Tycoon Lifestyle Network Corporation is a Filipino-owned MLM company established in 2013 in Quezon City by industry leaders in corporate management, finance, multi-level marketing, and information technology.
- The company aims to provide the best business opportunity worldwide through its network of promoters with expertise in sales, marketing, and business development.
- It offers a unilevel compensation plan that allows individuals to earn commissions from their own sales and the sales of their downline partners in an unlimited structure.
In his welcoming address at SaaSFest 2017, Patrick Campbell outlines the current state of the subscription economy and emplores everyone to focus on the fundamentals of developing quantified buyer personas and talking to your customers.
AI won't take your job but someone using AI will take your job.
AI is a major topic of discussion today. Debates rage about the ethics, the potential for human extinction, obliteration of the workforce and plenty more between AI sceptics and AI believers. The variety and pace of development of the technology is unparalleled. It's almost impossible to keep up.
In this series of sessions at BoS Conference USA 2023 we’ll deep dive into how Autobooks retooled their business and ask the question, “What Happens if Product, Sales & Marketing Work Together?”
https://businessofsoftware.org/events/business-of-software-conference-usa-2023/autobooks-case-study/
More Related Content
Similar to Patrick Campbell (Founder/CEO, ProfitWell) - Not Being Terrible When Things Are Terrible
Essensa Naturale Business Presentation FinalArnel Lumanta
The document discusses requirements and incentives for different levels in a multi-level marketing business. To become an Eagle-3, one must maintain personal purchases of 500 PV per month for 6 months, recruit 3 directors who each generate 15,000 GPV per month or 270,000 GPV total over 6 months. This provides travel incentives. To become an Eagle-2, the same is required but with 1,000 PV monthly maintenance for a year, directors needing 25,000 GPV monthly or 900,000 GPV over a year. Incentives include travel, cars and cash.
State of the Cloud 2019 from Bessemer Venture Partnerssaastr
Join Bessemer Venture Partners' Byron Deeter and Kristina Shen as they take a look at trends and predictions for the cloud industry in 2019. This marks the company's fifth annual in-depth look at the cloud computing industry.
New insights from analyzing millions of user data point offer you better perspective on digital and enable you to design a more comprehensive digital strategy for your e-commerce business.
Step 1 - RatiosSTEP 1 Print out this tabs 2 pages & make notes .docxdessiechisomjj4
The document provides instructions for analyzing a company's financial ratios and performance metrics. It includes 3 steps: 1) explanations of common ratios used to measure investment and asset utilization, profitability, etc. 2) a template to input financial data for income statements, balance sheets, and other metrics. 3) An analysis review section to calculate ratios and note trends over multiple years. The overall purpose is to evaluate a company's financial health and performance using key ratios derived from its financial statements.
This document appears to be a pitch deck for a company called Invisergy that is seeking funding from an Innovation Fund. Invisergy has developed a transparent electricity generating device that can be installed on windows. It uses a dye and photovoltaic cells to convert sunlight into electricity without affecting transparency. The funds requested would be used to develop a 4th generation prototype. The target market is commercial buildings in the US, which use 70% of all electricity. Financial projections show revenue growth and profitability starting in 2014. Key milestones outlined include further R&D, grant applications, first sales, and market expansion.
Patrick Campbell — Our Fundamental Strategy of Building a Business is Broken ...Turing Fest
We've reached the point in the market where the "best practices" we've been taught are no longer applicable when it comes to growth. Using data from millions of customers and thousands of companies, Patrick will debunk much of the dogma that drives our mental models around building a business, before offering up a practical guide around pricing, building the right product, retention, and targeting the right customers - all to ensure we're building a sustainable, thriving business.
The document describes a multi-level marketing business opportunity with International Connection. It outlines how individuals can become Independent Business Owners (IBOs) and generate income by selling products at wholesale prices and earning commissions on their own sales as well as the sales of others in their network. The model shows how IBOs can achieve different levels of income and bonuses as their network and sales volumes grow. The opportunity provides business ownership, income potential, and travel rewards.
The document describes a multi-level marketing business opportunity with International Connection. It outlines how individuals can become Independent Business Owners (IBOs) and generate income by selling products at wholesale prices and earning commissions on their own sales as well as the sales of others in their network. The model shows how IBOs can achieve different production levels associated with higher bonuses and incentives as their business and network grows.
What goes into building an enduring cloud business? Bessemer investors Byron Deeter, Kristina Sheen, and Anna Khan reveal the G.R.I.T. framework and ways for cloud founders to develop new levels of operational rigor. In this presentation, Bessemer unveils insights into the cloud industry, Good, Better, Best frameworks for SaaS startups, and the 2019 technology trends and predictions Bessemer is most excited about.
Follow the Bessemer Cloud Team on Twitter:
@bdeeter
@kshenster
@annarchyy
About Bessemer Venture Partners:
Bessemer Venture Partners was born from innovations in steel that literally forged modern building and manufacturing. Today, we work with people who want to create revolutions of their own. We've been fortunate to be a part of over 120 IPOs in the last 50 years, including Shopify, Yelp, LinkedIn, Skype, LifeLock, Twilio, SendGrid, DocuSign, Wix, Box, and MindBody.
www.bvp.com
@BessemerVP
Constant Print provides a marketing service for small local businesses that addresses key pain points like high costs, lack of measurability, and inability to target specific customers. It allows businesses to create customized offers, announcements, and loyalty programs that are printed and delivered locally via an assistant. Offers feature barcodes
This document summarizes a presentation by Sean Triner on mythbusting in fundraising. It discusses different types of data used in fundraising like analytical, environmental, personal, and strategic data. It also discusses RFV modeling and shows graphs depicting the costs and returns of fundraising over several years. The graphs show that massive initial investment in donor acquisition is needed, and that reducing acquisition for a year leads to decreased costs and increased money available for programs. The presentation aims to dispel myths around fundraising strategies and costs over time.
20 Minute Cash Flow Planning Session from 1996Chaim Yudkowsky
The document discusses cash flow planning and management for businesses. It introduces cash flow planning software called "Up Your Cash Flow" that helps users understand and control cash flow. The software guides users through entering basic company information and financial data to develop cash flow, profit, and balance sheet forecasts. Comparing actual financial results to forecasts reveals discrepancies and allows users to identify issues impacting cash flow and profitability in order to make necessary changes. Developing comprehensive cash flow plans is important for businesses to know their cash needs and sources, and to avoid cash flow problems.
The document contains 20 slides related to budgeting, forecasting, and financial planning for an organization. Slide 1 shows actual, planned, and forecasted budget amounts. Slide 2 displays budget spending and savings amounts. Slide 20 shows expense trends over time, forecast vs actual amounts, and key performance indicators for expense management. Overall, the document appears to be a financial presentation covering various aspects of organizational budgeting and forecasting.
This document provides details from an agenda on income tax topics including demonetization, taxation amendment act 2016, and penalties.
The key points are:
- Rs. 500 and 1000 notes were demonetized effective November 8, 2016, and opportunities were given to exchange or deposit the notes.
- The Taxation Laws Amendment Act 2016 increased taxes and penalties for undisclosed income and provided for higher tax rates under the PMGKY scheme for disclosed income.
- Section 115BBE was substituted to tax income assessed under sections 68-69D at higher rates of 60-77.25%, even if reflected in tax returns.
For Presentation made on 'TAXATION ASPECTS FOR DEMONETIZATION & PENNY STOCKS' at Panchkuin Road CPE Study Circle of NIRC of ICAI click at http://lunawat.com/Uploaded_Files/Presentation/DemonetizationTaxation,PennyStocksAssessment-PanchkuinRoad.pdf
Regards
WebSummit 2018 - The SaaS Business Model & MetricsDavid Skok
SaaS businesses are extremely sensitive to a small number of important variables. If you are running a SaaS company, understanding how these variables drive your business model is crucial to long-term success. In this talk, David Skok, author of the now famous SaaS Metrics 2.0 blog post will talk through those key metrics and their impact on the overall SaaS business model.
- Tycoon Lifestyle Network Corporation is a Filipino-owned MLM company established in 2013 in Quezon City by industry leaders in corporate management, finance, multi-level marketing, and information technology.
- The company aims to provide the best business opportunity worldwide through its network of promoters with expertise in sales, marketing, and business development.
- It offers a unilevel compensation plan that allows individuals to earn commissions from their own sales and the sales of their downline partners in an unlimited structure.
In his welcoming address at SaaSFest 2017, Patrick Campbell outlines the current state of the subscription economy and emplores everyone to focus on the fundamentals of developing quantified buyer personas and talking to your customers.
Similar to Patrick Campbell (Founder/CEO, ProfitWell) - Not Being Terrible When Things Are Terrible (20)
AI won't take your job but someone using AI will take your job.
AI is a major topic of discussion today. Debates rage about the ethics, the potential for human extinction, obliteration of the workforce and plenty more between AI sceptics and AI believers. The variety and pace of development of the technology is unparalleled. It's almost impossible to keep up.
In this series of sessions at BoS Conference USA 2023 we’ll deep dive into how Autobooks retooled their business and ask the question, “What Happens if Product, Sales & Marketing Work Together?”
https://businessofsoftware.org/events/business-of-software-conference-usa-2023/autobooks-case-study/
A case study like no other. In this series of sessions at BoS Conference USA 2023 we deep dived into how Autobooks retooled their business and ask the question, “What Happens if Product, Sales & Marketing Work Together?”
By focussing everything they did on the needs of their customers and helping them grow, they also grew faster, made their lives easier and changed the way they think about collaboration across the company.
https://businessofsoftware.org/events/business-of-software-conference-usa-2023/how-autobooks-reinvented-itself-2/
The average lifespan of a first hire Product Manager is 11 months. This is terrible for Product Manager's and the businesses they join and then leave. What are the most common pitfalls that make this so difficult and what can founders and first hire Product Managers do to change this?
Tim shares an approach to make first hires a success that is focused on product but contains plenty of insights for hires in other functions. He starts before the hiring process starts and then share some tried and trusted guidelines for founders and Product Managers to make the first 12 months in the role a case study in excellence. He shares some templates you will be able to use to set yourself up for better outcomes.
https://businessofsoftware.org/talks/making-first-hire-product-managers-work/
You’ve got a great product customers love and you want to grow your user base. In this session, Lucy will explain why the smartest way to growth is to align your marketing with the strengths of your product so your product becomes a marketing engine.
She will show you how to understand the types of problems your customers experience and how that should shape your marketing to capture demand. Lucy will share case studies of companies that have developed powerful product led marketing approaches successfully including Grammarly, Hubspot. She will help you to understand the problems your customers face so that you can align your marketing and product marketing strategy with insights that will drive effective growth and product development.
https://bos.thebln.com/talks/your-product-as-a-marketing-engine/
B2B sales is hard and in a recession it gets harder. Over 70% of buyers think that sales people bring zero value to their buying process.
In this session, Mark will explain why sales can be such a challenge for software companies, why a recession can make it even harder and what you can do to change the narrative. He will share tried and trusted steps to help you, your product and your sales team stand out from the crowd so your buyers value your product and the help you can give them.
https://businessofsoftware.org/talks/better-b2b-sales/
Alex will discuss his journey from author and expert on business models to being CEO and Founder of Strategyzer, the product business that he has built from his mountain retreat in Switzerland. He will discuss how he manages and leads a fully remote team spread across 12 countries, how some of his biggest breakthroughs as an entrepreneur have come from being coached, how coaching has helped him to resolve team conflict and why at the heart of the business is a commitment to transparency that allows everyone to be part of the journey.
https://businessofsoftware.org/talks/alex-osterwalder-coaching-leadership-in-remote-companies/
Oyinda’s experience in helping nonprofits transition to digital literacy has given her insights into how we can maximise the impact of technology in the world. How can established organisations make better use of tools and frameworks that we as software people use everyday?
Oyinda will share lessons that help you understand the opportunities, the challenges and the processes that can help technology drive change in the world. From evolving perspectives, adapting and overcoming resistance to change, and why using frameworks for guidance, she will consider how to use frameworks and tools for social impact.
Whatever your business, you will learn how change happens and thus how your business can have more impact.
https://businessofsoftware.org/events/europe-2024/oyinda-bamgbose-how-tech-can-still-save-the-world/
Ninnu will share her experiences and insights on the things people and companies do that get big stuff done or lead to the destruction of the company. She’s worked for startups and global companies, in highly regulated industries, as well as ones where there are few rules. She has a strong understanding of how to get the best from teams and how companies often fail their people. She will share the good and the bad and some frameworks to get the best from your teams and encourage them to fail.
Humans fear failure but some failure is essential to progress. How can you encourage the right kind of failure in your organisation?
https://businessofsoftware.org/events/europe-2024/ninnu-campbell-how-to-make-people-fail/
Joe discusses why managing an effective external board for your organisation starts with understanding and managing your own internal board.
Your mind has a number of relatively discrete and often conflicting subpersonalities affecting how you come to decisions. The strongest personalities change in the moment. Understanding which personality is speaking and the history that informs them, helps you to understand why they give the advice they do.
You can learn to manage your mind, the voices you amplify and control in different contexts. The same is true for external boards – each member comes with unique history and perspective. Joe shares how understanding your inner board allows you to manage your board’s voices, amplify the right voices at the right time and know when you need to find new input.
https://businessofsoftware.org/events/europe-2024/five-traits-of-a-modern-ceo/
Imogen started her first company, Qudini, after leaving university and sold the business 10 years later, 2 months before Imogen’s first child was born.
She will share some of the lessons she learned along the way in a journey that started with a hackathon she attended at age 23 where she met her Co-Founder and CTO. She will talk about her experience raising funds when she did not believe she would be a unicorn, growth hacking, choosing advisers, why she decided it was time to sell, and how she ultimately steered her business to a successful exit.
https://businessofsoftware.org/events/europe-2024/imogen-wethered-how-to-start-sell-a-software-business-in-a-decade/
Do you know what the top five regrets of the dying are? Wishing you had worked harder, surprisingly, isn’t on the list. Eleanor will discuss the importance of discovering one’s true purpose as a key step in the way to long-term fulfillment.
In this interactive session, (pens and paper provided…), she will challenge you to consider your own personal history, how it has shaped your identity and values and show how understanding that can help you lead a more meaningful life. Living a life that aligns with your values can be hard when you may have concerns about the opinions of others. Aside from the value individuals take from understanding their purpose, or ‘why’, in the workplace, more engaged and self-aware employees are happier, more engaged, productive and creative in the workplace – if your company values are aligned with theirs.
https://businessofsoftware.org/events/europe-2024/dr-eleanor-gunn-the-top-five-regrets-of-the-dying-what-you-can-do-now/
How well do you know your best customers? Why do they choose your solution over all the others? Reality check – most of us guess.
Knowing what to focus on is hard. Knowing who your best customers are, quantifying and measuring how they feel value, gives you a top decile advantage. It enables you to operationalise growth.
Claire will show you how to match your product experience with real customer needs. Your teams will be better equipped and more focused to unlock product growth and revenue.
You’ll learn:
- Why identifying your best customers unlocks your product growth strategy.
- How to use what customers value to reverse engineer your ideal product experience.
- How to identify your leading indicators of success (which will more effectively influence your lagging KPIs like your free/trial to paid % & MRR growth).
- How to spot success gaps in your customer experience your team can fill.
https://businessofsoftware.org/events/europe-2024/claire-suellentrop-how-to-operationalise-customer-value-to-maximize-product-growth/
How can you take a team of infighting execs, each with their own goals and turn them into a disciplined team with a single shared purpose?
As you evolve, priorities may change, but the need to keep your team focused on the big goal (singular) of your org is a constant challenge for founders and professional leaders alike.
In this talk, Bruce will share the core principles you need to understand your stakeholders, negotiate priorities, set and manage the metrics that will drive your teams forward together in pursuit of the strategy you have set for the business.
https://businessofsoftware.org/talks/bruce-mccarthy-aligning-your-executive-team/
Jobs to be Done provides a framework to help you leverage the force of your customers’ behaviour in order to drive your product improvement.
In a highly interactive session, Bob, architect of JTBD, and long time friend of BoS, (he loves the people he meets and is always one of the top three rated speakers), will work through some of the challenges you have implementing the framework in your organisations. From running successful interviews, collecting the data, using it to drive insights that will help inform your product, sales and marketing strategies, you will hear live case studies from your peers in the audience that will help you build better products and companies. Attendees will be invited to share their case study prior to the event for discussion on stage.
https://businessofsoftware.org/events/europe-2024/bob-moesta-live-jobs-to-be-done-case-studies-and-problem-shooting/
Talk about the misuse of AI and the dangers it could bring if not used properly, focusing attention on the wrong things. Keeping humans at the center of the technology, not to replace.
“We are in 2107 years in the future, we are looking back in time to warn 2024 of the misuse of AI.
We have 2 billion less of the population, water levels rose and took land, harvest and some technology away from us and not everyone survived or knew how to do everything you do in the present.
We should have worked together more, we do now. We could have focused on the right things to use AI for rather than to help the rich stay rich and live longer. We appreciate what value people can offer rather than making them redundant.”
- Mike 🙂
The document discusses problem solving as one of the individual's key strengths. People who know the individual note that they are great at solving problems, which comes naturally to them and seems to energize them. Problem solving is something the individual habitually does and has been noted by others as a strength on multiple occasions. The document explores problem solving as a potential "super power" for the individual.
The document introduces the Jobs-to-be-Done (JTBD) Needs Framework for putting companies on the most efficient path to growth. It explains that there are three types of customers - job executors who use products, product lifecycle support teams, and economic buyers who make purchasing decisions. Each customer type has different "jobs" they are trying to get done. The framework maps out the core job, job steps, and desired outcomes to provide a complete set of need statements to guide innovation. It provides examples of how various companies have used the JTBD Needs Framework across industries to generate new revenue and market insights.
This document discusses the concept of discovery-driven planning, which involves planning startups and new ventures with an assumption of uncertainty. It recommends defining success metrics upfront, imposing market discipline, documenting assumptions, and planning for checkpoints to evaluate progress and make course corrections if needed. At each checkpoint, founders should consider whether to redirect, accelerate, continue, or exit their plans based on what has been discovered. This iterative approach aims to learn at the lowest possible cost and decrease risks through testing and adapting plans as more information becomes known.
Rich Mironov discusses incompatible world views between those focused on individual customers/deals versus those focused on the aggregate impact and long-term success of products. He notes sales, implementation, and support teams focus on revenue from single deals and fastest implementations, while product, engineering, and design focus on features and adoption over time. Both have different metrics, considerations, and timeframes. Mironov argues these viewpoints often ignore each other's arguments, creating friction, and discusses how companies can better align these perspectives to make decisions benefiting long-term, sustainable growth.
Originally presented at XP2024 Bolzano
While agile has entered the post-mainstream age, possibly losing its mojo along the way, the rise of remote working is dealing a more severe blow than its industrialization.
In this talk we'll have a look to the cumulative effect of the constraints of a remote working environment and of the common countermeasures.
Impact of Effective Performance Appraisal Systems on Employee Motivation and ...Dr. Nazrul Islam
Healthy economic development requires properly managing the banking industry of any
country. Along with state-owned banks, private banks play a critical role in the country's economy.
Managers in all types of banks now confront the same challenge: how to get the utmost output from
their employees. Therefore, Performance appraisal appears to be inevitable since it set the
standard for comparing actual performance to established objectives and recommending practical
solutions that help the organization achieve sustainable growth. Therefore, the purpose of this
research is to determine the effect of performance appraisal on employee motivation and retention.
Project Management Infographics . Power point projetSAMIBENREJEB1
Project Management Infographics ces modèle power Point peut vous aider a traiter votre projet initiative pour le gestion de projet. Essayer dès maintenant savoir plus c'est quoi le diagramme gant et perte, la durée de vie d'un projet , ainsi que les intervenants d'un projet et le cycle de projet . Alors la question c'est comment gérer son projet efficacement ? Le meilleur planning et l'intelligence sont les fondamentaux de projet
A comprehensive-study-of-biparjoy-cyclone-disaster-management-in-gujarat-a-ca...Samirsinh Parmar
Disaster management;
Cyclone Disaster Management;;
Biparjoy Cyclone Case Study;
Meteorological Observations;
Best practices in Disaster Management;
Synchronization of Agencies;
GSDMA in Cyclone disaster Management;
History of Cyclone in Arabian ocean;
Intensity of Cyclone in Gujarat;
Cyclone preparedness;
Miscellaneous observations - Biparjoy cyclone;
Role of social Media in Disaster Management;
Unique features of Biparjoy cyclone;
Role of IMD in Biparjoy Prediction;
Lessons Learned; Disaster Preparedness; published paper;
Case study; for disaster management agencies; for guideline to manage cyclone disaster; cyclone management; cyclone risks; rescue and rehabilitation for cyclone; timely evacuation during cyclone; port closure; tourism closure etc.
Leading Change_ Unveiling the Power of Transformational Leadership Style.pdfEnterprise Wired
In this comprehensive guide, we delve into the essence of transformational leadership style, its core principles, key characteristics, and its transformative impact on organizational culture and outcomes.
Small Business Management An Entrepreneur’s Guidebook 8th edition by Byrd tes...ssuserf63bd7
Small Business Management An Entrepreneur’s Guidebook 8th edition by Byrd test bank.docx
https://qidiantiku.com/test-bank-for-small-business-management-an-entrepreneurs-guidebook-8th-edition-by-mary-jane-byrd.shtml
From Concept to reality : Implementing Lean Managements DMAIC Methodology for...Rokibul Hasan
The Ready-Made Garments (RMG) industry in Bangladesh is a cornerstone of the economy, but increasing costs and stagnant productivity pose significant challenges to profitability. This study explores the implementation of Lean Management in the Sampling Section of RMG factories to enhance productivity. Drawing from a comprehensive literature review, theoretical framework, and action research methodology, the study identifies key areas for improvement and proposes solutions.
Through the DMAIC approach (Define, Measure, Analyze, Improve, Control), the research identifies low productivity as the primary problem in the Sampling Section, with a PPH (Productivity per head) of only 4.0. Using Lean Management techniques such as 5S, Standardized work, PDCA/Kaizen, KANBAN, and Quick Changeover, the study addresses issues such as pre and post Quick Changeover (QCO) time, improper line balancing, and sudden plan changes.
The research employs regression analysis to test hypotheses, revealing a significant correlation between reducing QCO time and increasing productivity. With a regression equation of Y = -0.000501X + 6.72 and an R-squared value of 0.98, the study demonstrates a strong relationship between the independent variables (QCO downtime and improper line balancing downtime) and the dependent variable (productivity per head).
The findings suggest that by implementing Lean Management practices and addressing key productivity inhibitors, RMG factories can achieve substantial improvements in efficiency and profitability. The study provides valuable insights for practitioners, policymakers, and researchers seeking to enhance productivity in the RMG industry and similar manufacturing sectors.
Colby Hobson: Residential Construction Leader Building a Solid Reputation Thr...dsnow9802
Colby Hobson stands out as a dynamic leader in the residential construction industry. With a solid reputation built on his exceptional communication and presentation skills, Colby has proven himself to be an excellent team player, fostering a collaborative and efficient work environment.
Designing and Sustaining Large-Scale Value-Centered Agile Ecosystems (powered...Alexey Krivitsky
Is Agile dead? It depends on what you mean by 'Agile'. If you mean that the organizations are not getting the promised benefits because they were focusing too much on the team-level agile "ways of working" instead of systemic global improvements -- then we are in agreement. It is a misunderstanding of Agility that led us down a dead-end. At Org Topologies, we see bright sparks -- the signs of the 'second wave of Agile' as we call it. The emphasis is shifting towards both in-team and inter-team collaboration. Away from false dichotomies. Both: team autonomy and shared broad product ownership are required to sustain true result-oriented organizational agility. Org Topologies is a package offering a visual language plus thinking tools required to communicate org development direction and can be used to help design and then sustain org change aiming at higher organizational archetypes.
8. PROFITWELL HISTORY
PW Revenue Under Management - $9BN ARR
ARRUNDERMANAGEMENT(INBILLIONS)
$0
$2
$4
$6
$8
$10
2013 2014 2015 2016 2017 2018 2019
PROFITWELL HISTORY
Brought to you by
9. PROFITWELL HISTORY
Past Three Years - $0 to $10M
PROFITWELLMRR(INTHOUSANDS)
$0
$250
$500
$750
$1,000
2016-04 2016-09 2017-02 2017-07 2017-12 2018-05 2018-10 2019-03
PROFITWELL HISTORY
Brought to you by
13. PROFITWELL HISTORY
I made no money and still don’t really
PATRICK’SSALARY(INTHOUSANDS)
$0
$25
$50
$75
$100
$125
$150
2012 2013 2014 2015 2016 2017 2018
Salary
Savings
PROFITWELL HISTORY
Brought to you by
16. Who here has reacted too quickly
to a problem?
Brought to you by
17. Getting the most out of your time,
money, and effort.
Brought to you by
18. Few of us have a solid framework
for evaluating leverage.
Brought to you by
19. THE FREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
20. THE FREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important
21. THE FREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important
The reverberation of
“fuuuuuckkkk”
22. THE FREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important
Guess & Check 1
The reverberation of
“fuuuuuckkkk”
23. THE FREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important
Guess & Check 1
Guess & Check 2
The reverberation of
“fuuuuuckkkk”
24. THE FREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important
Guess & Check 1
Guess & Check 2
The reverberation of
“fuuuuuckkkk”
We’re going to fail
25. THE FREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important
Guess & Check 1
Guess & Check 2
Guess & Check 3
The reverberation of
“fuuuuuckkkk”
We’re going to fail
26. THE FREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important
Guess & Check 1
Guess & Check 2
Guess & Check 3
The reverberation of
“fuuuuuckkkk”
We’re going to fail
We solved it!
27. THE FREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important
Guess & Check 1
Guess & Check 2
Guess & Check 3
The reverberation of
“fuuuuuckkkk”
We’re going to fail
We solved it!
28. THE BREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
29. THE BREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important?
30. THE BREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important?
The reverberation of
“fuuuuuckkkk”
No = Do nothing.
31. THE BREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important?
The reverberation of
“fuuuuuckkkk”
No = Do nothing.
Think.
Framework.
Decide.
Act.
32. THE BREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important?
The reverberation of
“fuuuuuckkkk”
No = Do nothing.
Think.
Framework.
Decide.
Act.
33. THE BREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important?
The reverberation of
“fuuuuuckkkk”
No = Do nothing.
Think.
Framework.
Decide.
Act.
34. THE BREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important?
The reverberation of
“fuuuuuckkkk”
No = Do nothing.
Monitor & Adjust
Think.
Framework.
Decide.
Act.
35. THE BREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important?
The reverberation of
“fuuuuuckkkk”
No = Do nothing.
Monitor & Adjust
Think.
Framework.
Decide.
Act.
36. THE BREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important?
The reverberation of
“fuuuuuckkkk”
No = Do nothing.
Monitor & Adjust
Think.
Framework.
Decide.
Act.
37. THE BREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important?
The reverberation of
“fuuuuuckkkk”
No = Do nothing.
Monitor & Adjust
Think.
Framework.
Decide.
Act.
38. We don’t think and framework as
much as we should.
Brought to you by
40. PROBLEM > CAUSE > SOLUTION
— YOUREXPERIMENTALDESIGN
Cause 1
Problem
Cause 2
Cause 3
Cause 4
Cause 5
41. PROBLEM > CAUSE > SOLUTION
— YOUREXPERIMENTALDESIGN
Cause 1
Problem
Cause 2
Cause 3
Cause 4
Cause 5
Solution 1
Solution 2
Solution 3
Solution 4
Solution 5
42. PROBLEM > CAUSE > SOLUTION
— YOUREXPERIMENTALDESIGN
Cause 1
Problem
Cause 2
Cause 3, 4, 5
Solution 1
Solution 2
Solution 3-5
46. PROFITWELL HISTORY
PW Revenue Under Management - $9BN ARR
ARRUNDERMANAGEMENT(INBILLIONS)
$0
$2
$4
$6
$8
$10
2013 2014 2015 2016 2017 2018 2019
PROFITWELL HISTORY
Brought to you by
47. PROFITWELL HISTORY
PW Revenue Under Management - $9BN ARR
ARRUNDERMANAGEMENT(INBILLIONS)
$0
$2
$4
$6
$8
$10
2013 2014 2015 2016 2017 2018 2019
PROFITWELL HISTORY
Brought to you by
48. PROFITWELL HISTORY
PW Revenue Under Management - $9BN ARR
ARRUNDERMANAGEMENT(INBILLIONS)
$0
$2
$4
$6
$8
$10
2013 2014 2015 2016 2017 2018 2019
PROFITWELL HISTORY
Brought to you by
34+ Companies
49. PROFITWELL HISTORY
PW Revenue Under Management - $9BN ARR
ARRUNDERMANAGEMENT(INBILLIONS)
$0
$2
$4
$6
$8
$10
2013 2014 2015 2016 2017 2018 2019
PROFITWELL HISTORY
Brought to you by
34+ Companies
50. PROFITWELL HISTORY
PW Revenue Under Management - $9BN ARR
ARRUNDERMANAGEMENT(INBILLIONS)
$0
$2
$4
$6
$8
$10
2013 2014 2015 2016 2017 2018 2019
PROFITWELL HISTORY
Brought to you by
34+ Companies
51. PROFITWELL HISTORY
PW Revenue Under Management - $9BN ARR
ARRUNDERMANAGEMENT(INBILLIONS)
$0
$2
$4
$6
$8
$10
2013 2014 2015 2016 2017 2018 2019
PROFITWELL HISTORY
Brought to you by
34+ Companies
52. PROFITWELL HISTORY
PW Revenue Under Management - $9BN ARR
ARRUNDERMANAGEMENT(INBILLIONS)
$0
$2
$4
$6
$8
$10
2013 2014 2015 2016 2017 2018 2019
PROFITWELL HISTORY
Brought to you by
34+ Companies
54. PROFITWELL HISTORY
I made no money and still don’t really
PATRICK’SSALARY(INTHOUSANDS)
$0
$25
$50
$75
$100
$125
$150
2012 2013 2014 2015 2016 2017 2018
Salary
Savings
PROFITWELL HISTORY
Brought to you by
59. PROBLEM > CAUSE > SOLUTION
— YOUREXPERIMENTALDESIGN
Problem
Distribution and
monetization of ProfitWell
has become difficult due to
competitive pressures and
limited resources
60. PROBLEM > CAUSE > SOLUTION
— YOUREXPERIMENTALDESIGN
Lack of WTP
Problem
Distribution and
monetization of ProfitWell
has become difficult due to
competitive pressures and
limited resources
61. EATING OUR OWN DOG FOOD
Buyer WTP for a SaaS Metrics Products
Customers weren’t willing to pay as much as we thought for a SaaS Metrics solution. This was especially
bad when looking at the multiple between the lower end customers and the upper end customers.
WTPFORASAASMETRICSSOLUTION
SOURCE: 2017 CONSUMER WILLINGESS TO PAY
$0
$75
$150
$225
$300
$0 - $50k $51k - $100k $101k - $250k $251k - $500k $501k+
Upper
Lower
Median
COMPANY’S MRR
N = ~300 companies
66. PROBLEM > CAUSE > SOLUTION
— YOUREXPERIMENTALDESIGN
Lack of WTP
Problem
Massive accuracy issues
Distribution and
monetization of ProfitWell
has become difficult due to
competitive pressures and
limited resources
67. When utilizing Max Diff, you get both rank order and magnitude, which
allows you to save yourself from costly false positives on preferences.
WHAT TYPE OF FEEDBACK WILL YOU GET WITH MAX DIFF?
-0.4 -0.3 -0.2 -0.1 0 0.1 0.2 0.3 0.4
0-50K MRR
51-100
101-250
251-500
501+
ProfitWell has great uptime,
reliability, and speed
ProfitWell gives me actionable
insights
ProfitWell is free
ProfitWell is the most accurate
solution out there
MORE IMPORTANTLESS IMPORTANT
— RELATIVEPREFERENCEDATA
68. PROBLEM > CAUSE > SOLUTION
— YOUREXPERIMENTALDESIGN
Lack of WTP
Problem
Massive accuracy issues
No name recognition
Distribution and
monetization of ProfitWell
has become difficult due to
competitive pressures and
limited resources
69. PROBLEM > CAUSE > SOLUTION
— YOUREXPERIMENTALDESIGN
Lack of WTP
Problem
Massive accuracy issues
No name recognition
Not a lot of money
Distribution and
monetization of ProfitWell
has become difficult due to
competitive pressures and
limited resources
70. PROBLEM > CAUSE > SOLUTION
— YOUREXPERIMENTALDESIGN
Lack of WTP
Problem
Massive accuracy issues
No name recognition
Not a lot of money
Product is behind
Distribution and
monetization of ProfitWell
has become difficult due to
competitive pressures and
limited resources
71. PROBLEM > CAUSE > SOLUTION
— YOUREXPERIMENTALDESIGN
Lack of WTP
Problem
Massive accuracy issues
No name recognition
Not a lot of money
Product is behind
- Free
- Accuracy is #1
- CommitDistribution and
monetization of ProfitWell
has become difficult due to
competitive pressures and
limited resources
77. FREEMIUM AND RETENTION
Retention is noticeably better for freemium products
Net dollar retention is noticeably better for companies utilizing the freemium acquisition strategy,
driven in part by a forcing function for monetization, as well as a better experience.
NETDOLLARRETENTION
SOURCE: 2017 RETENTION STUDY
70%
80%
90%
100%
110%
5 YEARS AGO 4 YEARS AGO 3 YEARS AGO 2 YEARS AGO 1 YEAR AGO Today
NO FREE
FREE TRIAL
FREEMIUM
WHEN MEASUREMENT WAS TAKEN
N
143
N = 143 companies
Brought to you by
78. FREEMIUM AND NPS
NPS is greater for companies with freemium products
NPS scores for the paid product are typically better for those companies who have a freemium model of
some sort, indicating that freemium’s power is in letting a lead nurture.
AVERAGENPSSCORE
YEARS AGO
SOURCE: 2017 SAAS STUDY
0
5
10
15
20
25
30
5 YEARS AGO 1 YEAR AGO
24.33
28.51
14.231
25.138
12.87
21.67
NO FREE FREE TRIAL
FREEMIUM
N = 347 software companies
N
347
Brought to you by
109. ACTING AND INVESTIGATING
— YOUREXPERIMENTALDESIGN
Internal?
Problem
External?
Affiliate?
- Contacted G2/Capterra for audit
- Made it clear to team this is/would
be unacceptable
- Did not tweet except to mention we
were investigating
- Handled anyone who asked about it
1:1 and followed up with them as
more information came into play
- Wrote Josh and Nick very long emails
1. Reviews look fake
2. Twitter and public
Issues
3. Relationships with
competitors
4. Perception to our users/
customers
113. CONSUMERS ARE GETTING HAMMERED
Number of Competitors in First Year in Business
Companies started more than a year ago had far fewer competitors in their space than companies
started today.
AVERAGE#OFCOMPETITORSINTHEIR1STYEAR
AGE OF COMPANY
2016 SOFTWARE MARKET SURVEY
0
5
10
5 YEARS OLD 3 YEARS OLD 1 YEAR OLD
9.7
4.8
2.6
N = 1432 software founders and executives
Brought to you by your friends at
114. CAC COMPETITION BENCHMARKS
CAC Lower Amongst Competition Focused Companies
Customer acquisition cost (CAC) has increased significantly over the years due to market saturation of
marketing vying for consumer attention, but CAC amongst competitor focused companies is lower.
BLENDEDCACRELATIVETOFOURYEARSAGO
SOURCE: 2018 PROFITWELL CAC STUDY
0%
15%
30%
45%
60%
5 YEARS AGO 4 YEARS AGO 3 YEARS AGO 2 YEARS AGO 1 YEARS AGO Today
Overall
Competitor Marketing Strategy
WHEN MEASUREMENT WAS TAKEN
N
507
N = 507 companies
Brought to you by
115. PRODUCT COMPETITION BENCHMARKS
NPS is Lower for Competitor Focused Product Teams
NPS is falling overall, but companies who are focused on competition from a product perspective are
seeing lower NPS scores overall indicating you shouldn’t focused on competition to build product.
AVERAGENPSSCORE
YEARS AGO
SOURCE: 2018 COMPETITOR STUDY
0
7
13
20
27
33
40
5 YEARS AGO 3 YEARS AGO 1 YEAR AGO
5.22
12.08
24.11
10.2
19.5
33.8
Overall
Competitive Product Strategy
N = 231 companies
N
231
Brought to you by
117. Who here has felt like their
company isn’t going to work out?
Brought to you by
118. THE FREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important
Guess & Check 1
Guess & Check 2
Guess & Check 3
The reverberation of
“fuuuuuckkkk”
We’re going to fail
We solved it!
119. THE FREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
Bad Thing Happens
This is important
Guess & Check 1
Guess & Check 2
Guess & Check 3
The reverberation of
“fuuuuuckkkk”
We’re going to fail
We solved it!
120. THE FREAKOUT CYCLE OF
EXECUTIVE EMOTION
— YOUREXPERIMENTALDESIGN
The reverberation of
“fuuuuuckkkk”
Good Places Bad Places
Lukewarm Places
Acts of God/Universe
121. PROFITWELL HISTORY
Past Three Years - $0 to $10M
PROFITWELLMRR(INTHOUSANDS)
$0
$250
$500
$750
$1,000
2016-04 2016-09 2017-02 2017-07 2017-12 2018-05 2018-10 2019-03
PROFITWELL HISTORY
Brought to you by
122. PROFITWELL HISTORY
Long bit of $0
PROFITWELLMRR(INTHOUSANDS)
$0
$200
$400
$600
$800
$1,000
2012-06 2013-04 2014-02 2014-12 2015-10 2016-08 2017-06 2018-04 2019-02
PROFITWELL HISTORY
Brought to you by
123. PROFITWELL HISTORY
Long bit of $0
PROFITWELLMRR(INTHOUSANDS)
$0
$200
$400
$600
$800
$1,000
2012-06 2013-04 2014-02 2014-12 2015-10 2016-08 2017-06 2018-04 2019-02
PROFITWELL HISTORY
Brought to you by
First time
Founder woes
124. I could not have founded ProfitWell in a worse way.
128. • Part-time co-founders
• Part-time co-founders were fully vested. I was not.
HERE’S HOW PATRICK DID
EVERYTHING WRONG
— FOUNDINGISTOUGH
Brought to you by your friends at
129. • Part-time co-founders
• Part-time co-founders were fully vested. I was not.
• Combined both part-time co-founders had more equity and
could theoretically “vote” me out
HERE’S HOW PATRICK DID
EVERYTHING WRONG
— FOUNDINGISTOUGH
Brought to you by your friends at
130. • Part-time co-founders
• Part-time co-founders were fully vested. I was not.
• Combined both part-time co-founders had more equity and
could theoretically “vote” me out
• Lawyer was the sister-in-law of one of the part-timers
HERE’S HOW PATRICK DID
EVERYTHING WRONG
— FOUNDINGISTOUGH
Brought to you by your friends at
131. • Part-time co-founders
• Part-time co-founders were fully vested. I was not.
• Combined both part-time co-founders had more equity and
could theoretically “vote” me out
• Lawyer was the sister-in-law of one of the part-timers
• Very little alignment before founding the company
HERE’S HOW PATRICK DID
EVERYTHING WRONG
— FOUNDINGISTOUGH
Brought to you by your friends at
132. PROFITWELL HISTORY
Long bit of $0
PROFITWELLMRR(INTHOUSANDS)
$0
$200
$400
$600
$800
$1,000
2012-06 2013-04 2014-02 2014-12 2015-10 2016-08 2017-06 2018-04 2019-02
PROFITWELL HISTORY
Brought to you by
Break up
First time
Founder woes
133. PROFITWELL HISTORY
Long bit of $0
PROFITWELLMRR(INTHOUSANDS)
$0
$200
$400
$600
$800
$1,000
2012-06 2013-04 2014-02 2014-12 2015-10 2016-08 2017-06 2018-04 2019-02
PROFITWELL HISTORY
Brought to you by
Break up
First time
Founder woes
The Reddest
of Oceans
134. PROFITWELL HISTORY
Long bit of $0
PROFITWELLMRR(INTHOUSANDS)
$0
$200
$400
$600
$800
$1,000
2012-06 2013-04 2014-02 2014-12 2015-10 2016-08 2017-06 2018-04 2019-02
PROFITWELL HISTORY
Brought to you by
Break up
First time
Founder woes
The Reddest
of Oceans