The increase mobile data traffic from the emerging Internet services, especially multimedia, has posed considerable challenges for the telecom industry. Their initial mobile data services business models are generally not compatible with these emerging Internet services. Thus, there is a substantial need to investigate the suitable options to make media as a profitable telecom business sector. However, there are different challenges and opportunity factors in developing sustainable mobile media business in each market, due to the unique circumstances applied as the result of customer characteristics, mobile market situation and regulatory/law enforcement.
The first purpose of this thesis is to explore the business model options to deliver media services on top of mobile broadband. Although, we limit our focus to Indonesia, we first analyzed the worldwide patterns toward the media services in order to get a broader view of the current trend. We mapped multitudes of actor involved in digital online / on the top (OTT) media service, which together they form different types of constellation in the value network, as well as service, delivery and revenue model. We also put our focus to get the lessons learned from Spotify’s business model, by framing it using Chesbrough and Rosenbloom’s model.
The second purpose is to understand the Indonesian mobile user's characteristic toward the mobile media services. We conducted survey to 119 Indonesians, analyzed the result with one sample T-tests and validated it with the correlation tests (Cronbach Alpha and Pearson correlation), within the Unified theory of acceptance and use of technology (UTAUT) framework. Our findings confirm the low willingness to pay, but an open attitude for the services. The mobile device and network quality are not the barriers for them to adopt the services, and there is a tight connection between the decisions to adopt the services with the perception that the service is popular.
Through those findings, we assessed the feasibility of the identified options and formulated the recommendations. We used our understanding about Indonesian market structure (telecom and media), regulation, and mobile user, as well as the lesson that we got from media services provisioning in Sweden and worldwide trend. We found that the pricing tiers, adjustable pricing, and differentiated features are some of the key success factors. Meanwhile, being part in the point-to-multipoint partnership with the well-known OTT player is the potential position that the Mobile network operators (MNOs) in Indonesia should take in provisioning OTT media services, rather than deliver the services by their own.
BOP and ICT MNCs: Base of the Pyramid approach reflected on the strategy of m...Anand Sheombar
The Base of the Pyramid (BOP) comprises the majority of the world population. However, the majority seemed to be neglected by multinational companies, until recently. Since the landmark publications of Prahalad & Hart much more attention is attributed to the BOP.
This research examines the attention some multinational ICT companies have given to the BOP so far. A case study research was conducted of 5 projects involving multinational ICT companies, which were studied as separate case studies for this thesis, all in the geographical space of Africa.
Qualitative data was collected using the multiple case study method and the data was analyzed for emerging patterns. The cases were analyzed on three main units of analysis, namely the BOP businesses model & strategy, the products & services and the partnerships needed for engaging with the BOP community.
It was found that regarding BOP businesses model & strategy an assessment of the BOP business model qualities is useful. The study revealed in all cases a hybrid view of market creation and socio-economic development by (ICT) companies engaging with the BOP, dubbed a hybrid form of BOP 1.0 & 2.0 strategies. The research also suggests that for successful BOP ventures alignment is needed between “BOP Business model & strategy”, “Partnership” and the “BOP Product & Service development”. The BOP products and services development confirmed the presence of disruptive innovation and innovation blowback. It was found that problems with partnerships revolve around six core categories namely driving force factors, skill factors, input-output factors, socio-cultural factors, systems factors, and trust factors.
This thesis research was conducted by Anand Sheombar
BOP and ICT MNCs: Base of the Pyramid approach reflected on the strategy of m...Anand Sheombar
The Base of the Pyramid (BOP) comprises the majority of the world population. However, the majority seemed to be neglected by multinational companies, until recently. Since the landmark publications of Prahalad & Hart much more attention is attributed to the BOP.
This research examines the attention some multinational ICT companies have given to the BOP so far. A case study research was conducted of 5 projects involving multinational ICT companies, which were studied as separate case studies for this thesis, all in the geographical space of Africa.
Qualitative data was collected using the multiple case study method and the data was analyzed for emerging patterns. The cases were analyzed on three main units of analysis, namely the BOP businesses model & strategy, the products & services and the partnerships needed for engaging with the BOP community.
It was found that regarding BOP businesses model & strategy an assessment of the BOP business model qualities is useful. The study revealed in all cases a hybrid view of market creation and socio-economic development by (ICT) companies engaging with the BOP, dubbed a hybrid form of BOP 1.0 & 2.0 strategies. The research also suggests that for successful BOP ventures alignment is needed between “BOP Business model & strategy”, “Partnership” and the “BOP Product & Service development”. The BOP products and services development confirmed the presence of disruptive innovation and innovation blowback. It was found that problems with partnerships revolve around six core categories namely driving force factors, skill factors, input-output factors, socio-cultural factors, systems factors, and trust factors.
This thesis research was conducted by Anand Sheombar
Chris Girard of COX and Brian Cappellani of Sigma Systems gave this presentation to telecom operators at Telemanagement Forum's Management World - Nice event in May 2009. It covers a case study of Cox's OSS Service Transformation.
Strategies for the promotion of broadband services and infrastructure: a case...Ed Dodds
This report has been prepared for the International Telecommunication Union (ITU) by Mr. Russell
Southwood, CEO, Balancing Act - a consultancy and research company focused on telecoms, Internet and
broadcast in Africa. It has been developed based on desk research and on Mr. Southwood’s experience of
the Nigerian market over a ten year period.
We would especially like to thank Dr Eugene Juwah, Executive Vice Chairman/CEO - Nigeria
Communications Commission for his invaluable support.
This study was funded by the ITU and the Broadband Commission for Digital Development.
It is part of a new series of ITU reports on broadband that are available online and free of charge at the
Broadband Commission website: www.broadbandcommission.org/and at the ITU Universe of Broadband
portal: www.itu.int/broadband.
Master Thesis Report: Business Models for Mobile Broadband Media Services – C...Laili Aidi
The increase mobile data traffic from the emerging Internet services, especially multimedia, has posed considerable challenges for the telecom industry. Their initial mobile data services business models are generally not compatible with these emerging Internet services. Thus, there is a substantial need to investigate the suitable options to make media as a profitable telecom business sector. However, there are different challenges and opportunity factors in developing sustainable mobile media business in each market, due to the unique circumstances applied as the result of customer characteristics, mobile market situation and regulatory/law enforcement.
The first purpose of this thesis is to explore the business model options to deliver media services on top of mobile broadband. Although, we limit our focus to Indonesia, we first analyzed the worldwide patterns toward the media services in order to get a broader view of the current trend. We mapped multitudes of actor involved in digital online / on the top (OTT) media service, which together they form different types of constellation in the value network, as well as service, delivery and revenue model. We also put our focus to get the lessons learned from Spotify’s business model, by framing it using Chesbrough and Rosenbloom’s model.
The second purpose is to understand the Indonesian mobile user's characteristic toward the mobile media services. We conducted survey to 119 Indonesians, analyzed and validated the result with the correlation tests (Cronbach Alpha and Pearson correlation), within the Unified theory of acceptance and use of technology (UTAUT) framework. Our findings confirm the low willingness to pay, but an open attitude for the services. The mobile device and network quality are not the barriers for them to adopt the services, and there is a tight connection between the decisions to adopt the services with the perception that the service is popular.
Through those findings, we assessed the feasibility of the identified options and formulated the recommendations. We used our understanding about Indonesian market structure (telecom and media), regulation, and mobile user, as well as the lesson that we got from media services provisioning in Sweden and worldwide trend. We found that the pricing tiers, adjustable pricing, and differentiated features are some of the key success factors. Meanwhile, being part in the point-to-multipoint partnership with the well-known OTT player is the potential position that the Mobile network operators (MNOs) in Indonesia should take in provisioning OTT media services, rather than deliver the services by their own.
This presentation was made for a hypothetical telecom company, to be presented to the management, persuading them to adopt big data/analytics in company.
This report is a reminder that telecom operators are the pillars of the digital economy. It also stresses that France and Europe are at risk of a "digital slip" despite recent initiatives. It calls for public authorities to restore a balance in digital-related policies, by benchmarking against best practices from around the world.
JAKPAT conducted a survey to 429 respondents from users of JAKPAT Mobile Apps randomly, from 17 to 45 age ranges, and all provinces in Indonesia.
The purpose of this survey are to know people's reasons for streaming and the difference between people's streaming habit and watching tv. Even if this survey does not represent the whole population, but by figuring this survey result hopefully people can figure out people's habits, attention and intention for streaming.
Mobile Music Business Models in Asia's Emerging MarketsLaili Aidi
Aidi, Laili; Markendahl, Jan; Tollmar, Konrad; Selvakumar, Ekambar; Huang, Jin; and Blennerud, Greger, In proceeding of: 12th International Conference on Mobile Business, Berlin 2013
In the telecom business, there has been a heavy competition from Internet, media and handset vendors companies. These over-the-top (OTT) players offer compiling telecom services, cause a transformation in the telecom business ecosystem, and the most challenging services posed here are media services. China, India and Indonesia, as world’s emerging markets in Asia, are predicted to take the largest share in the global mobile traffic explosion by 2015. It is critical for mobile network operators (MNOs) in this region to explore strategy for mobile media services, as mobile broadband is likely preferred
compared to fixed broadband.
In this paper, we analyze and compare mobile music business models used in these markets and structure the relation models between the key actors, using Actors, Relations and Business Activities (ARA) model. We present the economic models that are emerging, and an insight of why and how these multitudes actors are betting on currently. We found that the MNOs generally have a much stronger position compared to their counterparts in the developed markets, and the personalization services, like ring-back tone, are still a huge success. The actors tend to deliver the services by their own, rather than to collaborate in a horizontal business setting.
Chris Girard of COX and Brian Cappellani of Sigma Systems gave this presentation to telecom operators at Telemanagement Forum's Management World - Nice event in May 2009. It covers a case study of Cox's OSS Service Transformation.
Strategies for the promotion of broadband services and infrastructure: a case...Ed Dodds
This report has been prepared for the International Telecommunication Union (ITU) by Mr. Russell
Southwood, CEO, Balancing Act - a consultancy and research company focused on telecoms, Internet and
broadcast in Africa. It has been developed based on desk research and on Mr. Southwood’s experience of
the Nigerian market over a ten year period.
We would especially like to thank Dr Eugene Juwah, Executive Vice Chairman/CEO - Nigeria
Communications Commission for his invaluable support.
This study was funded by the ITU and the Broadband Commission for Digital Development.
It is part of a new series of ITU reports on broadband that are available online and free of charge at the
Broadband Commission website: www.broadbandcommission.org/and at the ITU Universe of Broadband
portal: www.itu.int/broadband.
Master Thesis Report: Business Models for Mobile Broadband Media Services – C...Laili Aidi
The increase mobile data traffic from the emerging Internet services, especially multimedia, has posed considerable challenges for the telecom industry. Their initial mobile data services business models are generally not compatible with these emerging Internet services. Thus, there is a substantial need to investigate the suitable options to make media as a profitable telecom business sector. However, there are different challenges and opportunity factors in developing sustainable mobile media business in each market, due to the unique circumstances applied as the result of customer characteristics, mobile market situation and regulatory/law enforcement.
The first purpose of this thesis is to explore the business model options to deliver media services on top of mobile broadband. Although, we limit our focus to Indonesia, we first analyzed the worldwide patterns toward the media services in order to get a broader view of the current trend. We mapped multitudes of actor involved in digital online / on the top (OTT) media service, which together they form different types of constellation in the value network, as well as service, delivery and revenue model. We also put our focus to get the lessons learned from Spotify’s business model, by framing it using Chesbrough and Rosenbloom’s model.
The second purpose is to understand the Indonesian mobile user's characteristic toward the mobile media services. We conducted survey to 119 Indonesians, analyzed and validated the result with the correlation tests (Cronbach Alpha and Pearson correlation), within the Unified theory of acceptance and use of technology (UTAUT) framework. Our findings confirm the low willingness to pay, but an open attitude for the services. The mobile device and network quality are not the barriers for them to adopt the services, and there is a tight connection between the decisions to adopt the services with the perception that the service is popular.
Through those findings, we assessed the feasibility of the identified options and formulated the recommendations. We used our understanding about Indonesian market structure (telecom and media), regulation, and mobile user, as well as the lesson that we got from media services provisioning in Sweden and worldwide trend. We found that the pricing tiers, adjustable pricing, and differentiated features are some of the key success factors. Meanwhile, being part in the point-to-multipoint partnership with the well-known OTT player is the potential position that the Mobile network operators (MNOs) in Indonesia should take in provisioning OTT media services, rather than deliver the services by their own.
This presentation was made for a hypothetical telecom company, to be presented to the management, persuading them to adopt big data/analytics in company.
This report is a reminder that telecom operators are the pillars of the digital economy. It also stresses that France and Europe are at risk of a "digital slip" despite recent initiatives. It calls for public authorities to restore a balance in digital-related policies, by benchmarking against best practices from around the world.
JAKPAT conducted a survey to 429 respondents from users of JAKPAT Mobile Apps randomly, from 17 to 45 age ranges, and all provinces in Indonesia.
The purpose of this survey are to know people's reasons for streaming and the difference between people's streaming habit and watching tv. Even if this survey does not represent the whole population, but by figuring this survey result hopefully people can figure out people's habits, attention and intention for streaming.
Mobile Music Business Models in Asia's Emerging MarketsLaili Aidi
Aidi, Laili; Markendahl, Jan; Tollmar, Konrad; Selvakumar, Ekambar; Huang, Jin; and Blennerud, Greger, In proceeding of: 12th International Conference on Mobile Business, Berlin 2013
In the telecom business, there has been a heavy competition from Internet, media and handset vendors companies. These over-the-top (OTT) players offer compiling telecom services, cause a transformation in the telecom business ecosystem, and the most challenging services posed here are media services. China, India and Indonesia, as world’s emerging markets in Asia, are predicted to take the largest share in the global mobile traffic explosion by 2015. It is critical for mobile network operators (MNOs) in this region to explore strategy for mobile media services, as mobile broadband is likely preferred
compared to fixed broadband.
In this paper, we analyze and compare mobile music business models used in these markets and structure the relation models between the key actors, using Actors, Relations and Business Activities (ARA) model. We present the economic models that are emerging, and an insight of why and how these multitudes actors are betting on currently. We found that the MNOs generally have a much stronger position compared to their counterparts in the developed markets, and the personalization services, like ring-back tone, are still a huge success. The actors tend to deliver the services by their own, rather than to collaborate in a horizontal business setting.
Mark johnson business model transformationifmaworld
Business model innovations have reshaped entire industries and redistributed billions of dollars of value. In best-selling author Mark Johnson’s enlightening presentation at Presidents Conference 2012, he shares insights that will help foodservice professionals develop the confidence to think about innovating their own business.
Presentation IT MNCs and the BOP for TNO IT4D group December 2009Anand Sheombar
The presentation was delivered at the office of TNO IT4D group.
It highlights the research conducted on multinational ICT companies and the Base of the (economic) Pyramid.
The presentation includes extra slides at the end that elaborate the key findings.
SVP Advisors is an international management consulting firm for the Telecommunications, Media and Technology (TMT) sector, with expertise in regulation, economic modelling, business strategy and corporate finance.
Established by seasoned professionals in 2006, we have earned over time a solid reputation within the TMT sector thanks to our quantitative and practical approach to problem solving.
Our work combines various disciplines such as economics, econometrics, finance, accounting, marketing and engineering. Our international client base includes telecom operators, media and internet companies, telecom regulators, international organisations and financial institutions.
Strategic Foresight for Collaborative Exploration of New Business FieldsRené Rohrbeck
To ensure long-term competitiveness, companies need to develop the ability to explore, plan, and develop new business fields. A suitable approach faces multiple challenges because it needs to (1) integrate multiple perspectives, (2) ensure a high level of participation of the major stakeholders and decision-makers, (3) function despite a high level of uncertainty, and (4) take into account interdependencies between the influencing factors. In this paper, we present an integrated approach that combines multiple strategic-foresight methods in a synergetic way. It was applied in an inter-organizational business field exploration project in the telecommunications industry.
Key Performance Indicators (KPIs) are typically used to measure the performance of a firm both at the strategic and operational level. KPIs often form the basis of a firm's goal management system: Each KPI is assigned and owner in the firm's top management, who is then responsible for reaching a particular target.
This case study shows that in order to find realistic targets for KPIs the firm's management needs a clear understanding of how the KPIs really measure the firm's performance, how they depend on each other and how KPI targets need to change over time in order to ensure the firm's ultimate goals are reached.
Our client in this case is a successful IT professional service firm that approached us because they wanted to find ways of increasing their growth rates organically. We took a holistic approach to analysing the firm's business model and KPIs using System Dynamics. The case study illustrates this using concrete examples, in particular regarding KPIs such as the firm’s leverage, the average fee, the utilisation, and the profit margin.
Public version of my presentation slide as guess lecturer at Politeknik Telkom, Bandung, May 4, 2013, discussing about "Internet of Things" Feel free to comment and/or download
Paper - Competing or Aligning? Assessment for Telecom Operator's strategy to ...Laili Aidi
Up until recently, it was rarely direct competition between telecom operators, cable and satellite Pay-TV providers in digital TV/Video, as their business area were different and value chain was well established. However, technology advance has altered digital TV/Video landscape, made these Communication Service Providers (CSPs) cross other’s area and opened door for new actor (OTT player) to enter the market. This triggers second change in the landscape, as it potentially bypasses CSP’s role in digital media value chain.
There are generic potential options for telecom operator to address OTT service‘s treat, where the trend shows gradual shifts toward allowing or promoting. This study assesses telecom operator’s reaction strategies to react to this digital TV/Video convergence trend. Our analysis reveals two typical relation patterns in the value network, used by telecom operators based on strategy options above, which are ”point-to-point” and ”point-to-multipoint” relation model. We explore the underlining motivations that based these strategies, as well as analysis of the eco-systems: actors identification, business roles and distributed responsibilities among them, where we use ARA (Actors, Resource, Activities) point of view to model these value networks.
Abstract - Competing or Aligning? Assessment for Telecom Operator's strategy ...Laili Aidi
Up until recently, it was rarely direct competition between telecom operators, cable and satellite Pay-TV providers in digital TV/Video, as their business area were different and value chain was well established. However, technology advance has altered digital TV/Video landscape, made these Communication Service Providers (CSPs) cross other’s area and opened door for new actor (OTT player) to enter the market. This triggers second change in the landscape, as it potentially bypasses CSP’s role in digital media value chain.
There are generic potential options for telecom operator to address OTT service‘s treat, where the trend shows gradual shifts toward allowing or promoting. This study assesses telecom operator’s reaction strategies to react to this digital TV/Video convergence trend. Our analysis reveals two typical relation patterns in the value network, used by telecom operators based on strategy options above, which are ”point-to-point” and ”point-to-multipoint” relation model. We explore the underlining motivations that based these strategies, as well as analysis of the eco-systems: actors identification, business roles and distributed responsibilities among them, where we use ARA (Actors, Resource, Activities) point of view to model these value networks.
Nowadays, more and more we see the collaboration between the Music industry Players with other Players in other industries. It started decade ago by the collaboration with the Internet industry (such as iTunes), and then recently expanded to the collaboration with the players in the different industries.
Master Thesis Proposal Presentation: Business Models for Mobile-broadband Med...Laili Aidi
This thesis intends to systematically research the suitable business model options for mobile-broadband media services, which specifically focuses to Indonesia’s telecom market, as one of the world largest emerging economy.
Master Thesis Proposal: Business Models for Mobile-broadband Media Services –...Laili Aidi
This thesis intends to systematically research the suitable business model options for mobile-broadband media services, which specifically focuses to Indonesia’s telecom market, as one of the world largest emerging economy.
This project figure out the pattern of the bytes in the stego file and how steganalysis tool can identify the bytes appended to the truck file by steganography tool. This analysis is based on basic theory of steganography and steganalysis, and using a hex editor in order to check what kind of bytes that the steganography tool appends to the truck file.
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Please contact to lailiaidi at gmail.com for download request
These days, the interests in challenged networks are increasing and many researches are performed to seek a reliable end-to-end connectivity under harsh environments, which have a long propagation delay, high error rates, low data rate, and intermittent connectivity. Delay Tolerant Network was introduced to provide challenged networks with reliable transmission and interoperability with an overlay network concept. In this paper, we present comprehensive overview of Delay Tolerant Network and introduce a study case about the implementation of this network. This paper is designed to encourage the exploration of this field by giving basic concept and also motivate to investigate this area by presenting a study case at the end section.
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Please contact to lailiaidi@gmail.com for download request
These days, the interests in challenged networks are increasing and many researches are performed to seek a reliable end-to-end connectivity under harsh environments, which have a long propagation delay, high error rates, low data rate, and intermittent connectivity. Delay Tolerant Network was introduced to provide challenged networks with reliable transmission and interoperability with an overlay network concept. In this paper, we present comprehensive overview of Delay Tolerant Network and introduce a study case about the implementation of this network. This paper is designed to encourage the exploration of this field by giving basic concept and also motivate to investigate this area by presenting a study case at the end section.
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Please contact to lailiaidi@gmail.com for download request
Dimensioning and Cost Structure Analysis of Wide Area Data Service Network - ...Laili Aidi
This report contains discussion of the radio access network design and the cost structure analysis of different deployment options of Radio Access Technologies (RATs). The objective is to provide specific amount of user, with specific traffic demand and deployment scenario.
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Please contact trough lailiaidi at gmail.com for download request
Analysis of WiMAX regulation in South Korea and Indonesia - PresentationLaili Aidi
Abstract—The development and rollout of WiMAX introduces several regulatory and policy issues. This paper highlights the WiMAX Regulation in South Korea, as a country that is already more mature and had become the first to implement Wireless Broadband Access (WBA) of its kind (WiBro) in the world, and Indonesia, as a country that is still in the process of formulating the reconcilable regulation. The paper begins with a brief overview of the technologies behind WiMAX and compared the market situation relative to broadband and 3G mobile networks. Next, the paper examines the potentially significant specific policy and regulatory issues for regulator in each country and competition climate between stockholders. Finally, this data was used to obtain recommendations to overcome the said problems. We found out that WiMAX may prove to be a disruptive technology for existing telecommunication and Internet sector, but careful policy effectuation can ensure that the disruption could create the maximum benefit possible in the society and market.
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Please contact trough lailiaidi at gmail.com for download request
SNMP Project: SNMP-based Network Anomaly Detection Using ClusteringLaili Aidi
This document contains implementation report of a system that is able to monitor the network using SNMP and identify the specific possible attacks (DoS and port scan) using a cluster analysis. In the first task, the program discovers the topology of the network. After successful discovery phase, it will be able to monitor the link utilization (network link-states) for a specified period of time, and then detect the anomaly, using k-means clustering scheme [1]. These anomalies will be analyzed to recognize the attack. Moreover, this program also provides an advance feature, which is defined as optional task, as it executes online monitoring and detects the attacks using Davies-Bouldin Index as quality scoring measurement [2].
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Please contact trough lailiaidi at gmail.com for download request
Condroid WSN/DTN Gateway - System Architecture & Requirement Laili Aidi
Condroid WSN/DTN Gateway - System Architecture & Requirement. Download the document in http://csd.xen.ssvl.kth.se/csdlive/content/wsndtn-gateway-system-analysis-design
Condroid WSN/DTN Gateway - User Manual & Installation GuideLaili Aidi
Condroid WSN/DTN Gateway - User Manual & Installation Guide. Download the document in http://csd.xen.ssvl.kth.se/csdlive/content/wsndtn-gateway-system-deployment-testing
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Designing Great Products: The Power of Design and Leadership by Chief Designe...
Master Thesis Presentation: Business Models for Mobile Broadband Media Services - Case Study Indonesia Telecom Market
1. Business Models for
Mobile Broadband Media Services –
Case Study Indonesia Telecom Market
Laili Aidi
Jan Markendahl Greger Blennerud Konrad Tolmar
(Supervisor, KTH) (Supervisor, Ericsson) (Examiner, KTH)
2. Question
How to make media services
delivered on top of mobile broadband
as a profitable business
in Indonesia?
2
4. Introduction
Shift in usage and expectation
Mobile broadband as preferred access
Potentials in multimedia services
Sustainable business challenges
Global
Indonesia
Background 4
5. Problem Definition
Who are the players ? How do they play ?
Mobile user characteristics ?
Potentials and challenges for MNOs ?
MNOs’ strategic options ?
Background 5
6. Objectives
Supply Side
Existing business models,
Indonesian Ecosystem (Regulation, Telecom, Media)
Recommendations
Feasibility of solutions,
Highlight suitable options
Demand Side
Consumption pattern,
Indonesian users’ characteristic
Background 6
8. Business Models
Concepts categories and hierarchy *
L1 - Concept point of view
Definition and meta-models that should be found
in a business model
Functions of Business models*
Definition
value proposition
market segment
value chain structure
revenue generation and margins
Business model type X Business model type Y
value network
competitive strategy
Business model company A Business model case X
* C. Zott, R. Amit, L. Massa. “The Business Model: Theoretical Roots, Recent Developments, and Future Research”
“
* J.H. Chesbrough and R.S. Rosenbloom, The role of business model in capturing value from innovations: Evidence from Xerox Corporation’s technology spin-off companies”
Literatures Review 8
9. Business Models
Concepts categories and hierarchy *
L2 - Taxonomy point of view
Common characteristics do not necessarily apply
to businesses in general but to specific industries
Revenue streams in Online business*
Definition
Subscription
Brokerage
Advertising
Infomediary
Business model type X Business model type Y
Merchant
Manufacturer
Affiliate
Community
Business model company A Business model case X
* C. Zott, R. Amit, L. Massa. “The Business Model: Theoretical Roots, Recent Developments, and Future Research”
* Rappa, "Managing the digital enterprise - Business models on the Web”
Literatures Review 9
10. Business Models
Concepts categories and hierarchy *
L3 - Instant point of view
Real world case or firms’ business
model
• Xerox’s business model
Definition • HSPA roll out investment evaluation
with cost elements, forecasted traffic
& ARPU, profitability calculation*
Business model type X Business model type Y
Business model company A Business model case X
* C. Zott, R. Amit, L. Massa. “The Business Model: Theoretical Roots, Recent Developments, and Future Research”
“
* N.K. Elnegaard, K. Stordahl, J. Lydersen, T. Gunnar, Mobile broadband Evolution and the Possibilities”
Literatures Review 10
11. Network Centric Approach
..linking of activities and resources within a network as a primary task .. enterprise should be
conceived as a transaction function rather than a production function *
Actor, Relation, Activity (ARA) Modeling*
Activities B1, B2, B3
Actor A Actor B Network of
Actors D,E,F
Relation type X
Actor C
Line of reasoning to collaborate***
Co-specialization
Co-option
Learning and Internationalization
* H. Håkansson and I. Snehota. “No business is an island, the network concept of business strategy”
** J. Markendahl, “Mobile Network Operators and Cooperation - A Tele-economic study of infrastructure sharing and mobile payments services”
“
*** Y.L. Doz and G. Hamel, Alliance advantage: The art of creating value through partnering”
Literatures Review 11
12. Technology Acceptance
“The diffusion of a new technology is
a result of decision series and comparison factors
from user’s perception about benefits and costs of adoption”
Technology Acceptance Model (TAM)*
But..
Inadequate to explain variances
Cite success 17-53%
Tested later, not during decision-making
Unified theory of
acceptance and use of
technology (UTAUT)*
Explaining 70% of observed variances
Intention to use
Usage Behavior
Demographic factors
* F.D. Davis, “A technology acceptance model for empirically testing new end-user information systems: theory and results”
** V. Venkatesh, M.G. Morris, G.B. Davis, F.D. Davis. “User acceptance of information technology: toward a unified view”
Literatures Review 12
14. Methodology
Mixed Research approach
Literature study
Business model concepts and frameworks
Technology Acceptance theories
Media Service related studies
Data collection
Secondary sources Qualitative interviews Online survey
(unobtrusive technique) (expert sampling) (simple random sampling)
• MNOs
• Market reports 119 Indonesians
• Scholarly journals - TeliaSonera (SWE) • Pearson correlation tests
• Business articles - Telkomsel (IND) • Cronbach Alpha tests
• Technology reviews - Axis (IND)
• Telecom regulator
BRTI (IND)
• OTT music provider
Spotify (SWE)
• TV broadcaster
TV4 (SWE)
• Mobile content provider
NST (IND)
Methodology 14
15. Methodology
Mixed Research approach
Data analysis
Network centric approach Pre - Study
Actors identification and constellation (ARA modeling)
“Taxonomy point of view” approach
Service, Distribution, Revenue models
“Instance point of view” approach
Spotify business model (Chesbrough and Rosenbloom)
Market scouting
Media and Telecom
Regulatory scouting
Post - Study
Policy and Law enforcement
Mobile media user characteristics
Mean measurement, Cronbach Alpha, Pearson correlation,
UTAUT
Final Conclusions
Findings Formulation
Actors’ roles, Value networks, Service models, Distribution models, Revenue models
Recommendation
Methodology 15
17. Digital Music
Core Actors and Networks
Revenue stream / sharing line
Core music actors Artist > Singer, composer, songwriter
network box > Recording contract, publishing
contract,
Major Record Label Publisher Indies Record Label > Blanket license, Individual
license,
> 360-degree agreement
Content Aggregator Collecting Society
Other Actor(s)
Typical Direct-To-Fan model
Core music actors Brand Partner
network box
Universal via getmusic.com.au (Label),
U2 via U2.com (Artist) Customer
MUSIC AND BROADCASTING 17
18. Digital TV/Video
Core Actor and Value Networks
Revenue stream / sharing line
Core broadcasting
actors network box
Studio
Content Aggregator /
TV Broadcaster Distributor
Other Actor(s)
Brand Partner Typical Direct-To-Fan model
Core broadcasting actors BBC (Youview, iPlayer),
network box Discovery Channel,
TV4 (TV4 Play)
Mobile Device OEM & CE Provider
OS Provider
Customer
MUSIC AND BROADCASTING 18
19. Service, Distribution, Revenue models (Music)
Service Model Delivery Model Revenue Model
Personalization Ring tone, RBT Retail, Subscription
DRM/Free-DRM à-la-carte
Ownership Retail, Subscription, Subsided
download
On-demand / Internet radio
Access Subscription, Subsided
streaming
Integrated
Telco’s Point of View
Cross- Stickiness
promotional
Up-selling Recur
“Media IAS Online Music Forecast, 2011-2015: Social Media, Subscriptions and the Cloud” -
Gartner
MUSIC AND BROADCASTING 19
20. Service, Distribution, Revenue models (Video)
Service Model Delivery Model Revenue Model
DRM/Free-DRM à-la-carte
Ownership EST (Retail)
download, physical delivery
On-demand / Live / Catch TV PPV (Rental), Subscription,
Access Subsided
streaming
Integrated
The local advertising is very very profitable for
TV4, and it's (a) growing business. The only
competitors.. today are only local newspaper, local
direct mailings, and so on..
How do you manage that on the mobile device
distribution? .. It’s not done yet. All channels
(around the world) that have regional versions, they
are facing the same problem (measure system).
Märta Rydbeck, Interviewed ““Over the Top (OTT) and Through the Middle (TTM) Video - Advertising, Subscription, Rental,
Ex-Director of Distribution and Affiliate sales at TV4 and Sale Markets”, ABI Research
MUSIC AND BROADCASTING 20
21. Telecom Actor’s Potential Positions (1)
Typical Point-to-Point
Napster, iTunes, 7Digital, Hulu, Partnership
Neflix, Voodler, Microsoft (MSN)…
TDC (YouSee Play), SK Telecom
(MelOn), Telefonica (Sonora), Customer
Orange (Orange Music), AAPT
(AAPT Music), Virgin Media (Virgin
Digital), BSkyB (Sky Songs), OTT Retailer and CSP CE Provider Mobile Device OEM
TeliaSonera (Musikbutiken), … Service Provider & OS Provider
Sony (Sony music unlimited, PS),
Microsoft (Xbox), Nintendo (Wii), Core Music/Broadcasting
actors network box
Apple (Apple TV), Google (Google
TV), …
Nokia (Ovi music store), Samsung
(Music Hub), Blackberry (BBM music
service), HTC (Mog), … We've taken the difficult decision to close Sky
Songs. Although we are extremely proud of
the service we built and the experience it
Platform offers, we just didn't see the consumer
development and demand we'd hoped for.
maintenance BSkyB’s Spokeman, 2010*
Sustainable and
updated contents
Effort Telco
Marketing and vs. vs. We reversed the business models.. They (MNOs)
branding Impact International OTT were very upset with Euro Sport at that time.. but
the thing was people like the channel.. so the
operators came back and said 'how much do you
want’?
Märta Rydbeck, Interviewed
Ex-Director of Distribution and Affiliate sales at TV4
* The Telegraph, “BSkyB to close iTunes rival Sky Songs due to weak demand”
MUSIC AND BROADCASTING 21
22. Telecom Actor’s Potential Positions (2)
Typical Point-to-Multipoint
Partnerships
Spotify (TeliaSonera, Virgin
Media, 3UK, KPN, MTV Mobile
Europe), Deezer (Orange, Customer
Belgacom, Everything
Everywhere, T-Mobile),
Rhapsody (MetroPCS, Comcast), Vehicle Provider
Wimp (Telenor, Canal Digital, CSP CE Provider Mobile Device OEM &
Portugal Telecom), … OS Provider
Sonos (Rhapsody, Spotify, OTT Retailer and
Deezer, iheartradio, Last.fm, Service Provider
Napster), Sony (Netflix),
Samsung (Amazon LoveFilm), Core Music/Broadcasting
Dell (Rhapsody, Napster), actors network box
HTC (Mog), …
Pandora (Ford, BMW), ..
We actually started with our own service, much more like
Spotify…But it was not great.. we need to spend all our
communication explaining ‘what the service was’, ‘how it
works’, and ‘why you should get it’. (At the end) the
Churn rate Market share
perception and value we gained was very low…
They (OTT) focus on the quality, and we also (have) tried to
build (it through) our brand… but Spotify is extremely
oriented building the brand through the product.. We can't
really do that, because our competitor are following us
ARPU quite fast.
Lars Roth, Interviewed
Vice President Consumer at TeliaSonera
MUSIC AND BROADCASTING 22
23. Spotify
The idea is not very exclusive.. it's like 20 percent of the idea, 80
percent of the execution. And they’re excellent at the execution…
The Ingredient
Lars Roth, Interviewed
Vice President Consumer at TeliaSonera
Peer discovery strategy
Multiple data sources
Dual request mechanism
The Recipe
Multi-device integration
Price tiers & Demand-based pricing
Geographic segmentation
Feature differentiation
Revenue generation
The Freemium model Streaming subscriptions
(paid + subsided subscription )
Advertisement
The retail model
Free-DRM Download purchase
MUSIC AND BROADCASTING 23
24. TeliaSonera - Spotify
Alliance Model
Short -term agreement
post-paid (Triple-Play) and pre-
paid
Soft cap with Throttling
Discount arrangement
Values Exchanged
Resource acquisition
Specialization
Co-opetition
“Spotify monthly revenue by service type in Europe, Sept. 2008 – March 2011 ”, Analysis Mason
MUSIC AND BROADCASTING 24
26. In the Spotlight
Demographic and Economics Aspects
GDP and domestic consumption
Middle-class income segment
Young population (57 %, ~27 years)
Bank account penetration (20 %)
Regulatory and Policy
No Entry barrier for cloud services
No QoS policy for broadband
Low TRE Score for mobile and broadband QoS
Internet lemot
(slow internet connection).
Cuma ada tanda muter-muter aja tuh, proses connect, tapi ngga nyambung
(only connecting process but not connected at all)
Customers’ quotes, 2012**
* “Smarter MBB Offering The Consumer View”, Ericsson Consumer Lab, March 2012
THE INDONESIAN MARKET 26
27. Telecom Market
Fixed network
Decreasing Fixed-line penetration
Low Fixed-broadband penetration (1.2 %)
The lowest penetration among BRICI countries (per 100 pop)
6.9 % PC ownership penetration
Perceived as expensive
Complex geographical split and terrain
“Fixed broadband penetration in the BRICI countries”, Deloitte
THE INDONESIAN MARKET 27
28. Telecom Market
Mobile network
High mobile penetration (113 %)
98 % Pre-paid subscription
146 % High churn rate
Multiple SIM ownership (starter pack, numbering cost, GSM vs. CDMA, number portability)
Mobile internet: a Leapfrog trend
Fast increase smart phone
ARPU
Decreasing trend in total ARPU (26000 IDR)
Increasing contribution trend from data ARPU
“Mobile phone penetration in the BRICI countries ”, Deloitte
THE INDONESIAN MARKET 28
29. Mobile Media Market
Digital Piracy
Twice legal market value (88 %)
Digital Music
Low law enforcement
Personalization services (RBT)
Retail and Subscription revenue model
Monthly, weekly, ..
Point-to-point partnerships
MNO, Mobile device OEM & OS provider, local OTT
Digital TV/Video Domination of MNO’s role and appearance
50-50 sharing, cost excluded
Access-based services (Live streaming)
Subsided-based revenue (Ads)
Why RBT? Because it is the most easiest,
the internet connection (for most cases) is not really good
Direct-to-fan model …
Local TV Broadcasters In Indonesia it's hard (to take off those digital services), it (piracy
products) is really cheap here. Who will care about piracy acts?
Yose T. Arizal, Interviewed*
* General Manager of Business development and support system at Axis Telekom Indonesia
THE INDONESIAN MARKET 29
30. The Indonesian mobile user
Behavioral Intention Effort & Performance expectancy
WTU Compared with physical
products..
Positive attitude to use the services (Video
streaming, Music download)
Video and Music streaming turns as the most “These services are more useful’
attractive service, if it is free “Using these services saves more money”
WTP “Using these services saves more time”
Low willingness to pay for all the services “These services are not complicated to use”
Highest proportion of rejection to pay
for Music streaming (~ 75 %),
followed by Video download (~ 67 %)
Facilitating condition Social Influence
Mobile Network and billing
Respondents think the services will be popular
“Mobile network is not a barrier to use these among Indonesians
services”
“I will not have to pay a lot for mobile account Respondents don’t think they’ll get any positive
billing because of using these services” attention from others because of using the
services
Mobile devices
The willingness to adopt the services correlates
“My mobile device supports these services”
with a perception that the services would be
“I can afford to buy a mobile device that supports popular among other Indonesians
these service”
THE INDONESIAN MARKET 30
32. Findings Formulation
The players and the games
Actors
Pure players
Diversified players
Vertically-Integrated players
Network
Telco-centric, Device centric..
Aggregator centric, Service provider centric .. Important Aspects
Missing prominent international OTT players
Piracy level and law enforcement
Dependency to mobile & MNO’s bargain
Bank account penetration
country’s economy & young population
In Indonesia, mostly the goal is not to decreasing the churn rate, but
more into increasing ARPU. The (MNOs') network quality is almost
same... we mainly play here with a tariff war…
Yose T. Arizal, Interviewed*
* General Manager of Business development and support system at Axis Telekom Indonesia
Looking forward 32
33. Positioning Options
“Do nothing”
Immature market (WTP, WTU, Piracy)
Too low impact
“Do it alone”
Vertically integrated player
Point-to-point partnership
“Collaborating”
Aggregator centric / service provider centric
Active role for a better bargain
Integrated billing, product bundling, data delivery optimization, customer data,…
Non-equity model
Looking forward 33