This is an abridged draft presentation on Business Relationship Management based on experienced. We recognize that ITIL is a framework that helps us better align and be strategic with our business partners and can agree that there are many opportunities to tailor components of the framework for specific needs. From industry verticals, to business units to the individual customer or consumer a successful BRM will understand that their success is less about IT and more about the business.

1. Information Services
Business Relationship Management
IS Winning with the Business

2. Business Relationship
Management Overview
• Drivers
• Historically
• Descriptions
• Positives & Negatives

3. Represent the Business
to Information Services (IS)
• Demand
Management
• Strategy
Convergence
• Consumerization
• Digital

4. Represent Information
Services (IS) to the Business
• Communication &
Collaboration
• Educate and Reinforce
Process
• Service Catalog and
Application Portfolio
• Project / Portfolio
Management

5. What's In IT For Me?
98.6 WIIFM • Technology Foresight
• Competitive Insight
• Financial
Transparency
• Governance
• Security

6. Expanding Capabilities
• 3rd Party Suppliers
• Qualifying Solution
Providers
• Bridging All
Stakeholders

7. Success Metrics
• Strategy Alignment
• Responsiveness
• Reliability
• Inclusion
• Valued Opinion

8. BRM Maturity
• Passive
• Provider
• Partner
• Peer

9. Networking
• Business Teams
• Conferences
• Trade Shows
• Training Centers
• Social Media

10. Pitfalls
• Acronyms
• Disconnected
• Face Time
• Slow Results
• Lack of an Agenda

11. Innovation
• What's missing?
• How is it different?
• How does it become
tangible?
• What is success?
• What was taught?

12. Express Yourself
? ? ?
?
? How May I Help You or
Your Team's Success Journey?
? ? ? ?
?
? ? ? ?

13. Contact Information
Ibrahim K Jackson
ikjcorp@gmail.com