This document provides an overview of business ethics. It defines business ethics as a set of principles that determine what is right, wrong, and appropriate in the workplace. The objectives of business ethics are to analyze and evaluate past events, moral values, and happenings using various approaches to resolve ethical dilemmas while considering stakeholders and crucial issues. The document also outlines several characteristics of business ethics and discusses the scope of business ethics in areas like conformity, finance, human resources, marketing, and production.

1. B U S I N E S S E T H I C S
B U S I N E S S M A N A G E M E N T – M O D U L E 3 ,
1 S T S E M E S T E R B . C O M , U N I V E R S I T Y O F C A L I C U T

3. M E A N I N G
A N D
D E F I N I T I O N
Business ethics are a set of principles that determine what
is right, wrong, and appropriate in the workplace.
Branch of applied ethics
Seeks to understand the moral issues that arise from
business practices/decision making
For successful development of a business organisation
Means various things to various people
During fundamental change
Retain a strong moral compass
Definitions : Andrew Crane, Wheeler, Elizabeth Vallance ...

4. O B J E C T I V E S :
Analysis and
evaluation: Past
events, moral values,
happenings, standards,
habits of thought
Approaches to resolve
ethical dilemmas :
Stakeholder & crucial
issue at stake

5. C H A R A C T E R I S T I C S
 A Discipline  Based on social reality and
customs
 Art, Science and both  Relating to human aspect
 Dynamic  Universal application
 An Ancient concept  Develops personal dignity
 Theological base  Differ with individual
perspectives
 Study of goals and  Keeps harmony

6. S C O P E O F B U S I N E S S E T H I C S
1. Ethics in conformity
2. Ethics in finance
3. Ethics in human resources
4. Ethics in marketing
5. Ethics in production

7. • Ethics in conformity
• Ethics in finance

8. • Ethics in human resources

9. • Ethics in marketing
• Ethics in production

10. Managerial mischief
• "managerial mischief" includes
"illegal, unethical, or
questionable practices of
individual managers or
organizations, as well as the causes
of such behaviors and remedies to
eradicate them“.
Moral maze- Manager face in
decision making
• "moral mazes of management"
include the numerous ethical
problems that managers must
deal with on a daily basis, such as
potential conflicts of interest,
wrongful use of resources,
mismanagement of contracts
and agreements, and misuse
of power and influence.
A R E A S O F B U S I N E S S

13. N O T S Y N O N Y M S ?

14. A D D I T I O N A L R E A D S
• https://www.wordstream.com/blog/ws/2017/09/20/ethical-marketing