power-point presentations talk about business , life cycle, products ,service, and Opportunities

1. L/O/G/O
Business Concepts
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2. Vision
Our mission: to inspire and nurture the human
spirit – one person, one cup and one
neighborhood at a time.” Starbucks
“We seek to be Earth’s most customer-centric
company for four primary customer sets:
consumers, sellers, enterprises, and content
creators. Amazon
Google’s mission is to organize the world’s
information and make it universally accessible
and useful. Google

3. HP
FEDEX
APPLE
AMAZON
MICROSOFT
COSTCO
ADM
HONEY WELL
ABBOTT
WILLPOINT
What Companies Do you Admire ? What Problem Are you Solving ?
Creating Products/Service
that People Want to Buy

4. Creating Products/Service that
People Want
Scalability
Cash is King
Disruption

5. Industry & Business Drivers
• Data Sources:
• Data.gov
• Enigma.io
• myFlorida.com
• Census.gov
30%
60%
80%
60%
3
4
Discouraging
Reinvention
Rapid Growth
2
1
Maturity

6. Risk Taker
Sales
ENTREPRENU
RIAL DNA
Description of the
contents
Outside The
Box
Do you Have What It Takes
Persistency

7. Leverage Resources
Books Media
Media
Contents
NPR _Marketplace
TED Talk
New York Times
Wall Street Journal
Miami Herald
Inc.
Entrepreneur
TED Talk
•Tipping Point – it’s the
messenger
Seven habits of effective people
Medici Effect- Connecting un-dots
Contagious – It’s the idea
My business solve the problem of …
My Market is …
Description of the contents

8. Information is the Equalizer
Customer
SupplierCompetition
Industry
if I’m on a
battlefield
trying to
defend a hill
A
D B
C

9. Competition Analysis
feature 01 feature 02
55%
16%
45%
41%
16%
50%
BUYERS
SUPPLIERS
NEW
ENTRANTS
• Analysis
Data Sources:/Company URL/Sizeup.com/Google Adwords/Alexa.com
Yellow Pages

10. Purchasing power
According to a study from
the Boston Consulting
Group, women in the U.S.
reported “controlling”
72.8% of household
Men have a larger brain
size by about 10%, but
women have substantially
more nerve endings and
connections.
120% WOMEN 140% MEN
Purchasing
power

11. Industry Assessment
Customers
Some companies
serve only a
handful of
customers
Understanding a
company's
present market
share can tell
volumes business
One way of
examining a
company's growth
potential
Simply looking at
the number of
competitors goes
a long way
A market assessment tool
designed to provide a business
with an idea of the complexity of a
particular industry. industry
Market
Share
Industry
Growth
Competition
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12. • Declines are almost inevitable in an
industry. If product innovation has not
kept pace with other competing products
and/or service
Industry Life Cycle
• In the introduction stage of the life cycle, an industry is
in its infancy. Perhaps a new, unique product offering
has been developed and patented, thus beginning a
new industry
• As the industry approaches maturity, the
industry life cycle curve becomes noticeably
flatter, indicating slowing growth. Some
experts have labelled an additional stage
• Like the introduction stage, the growth stage also
requires a significant amount of capital. The goal of
marketing efforts at this stage is to differentiate a
firm's offerings from other competitors within the
industry

13. Keys to Improving Your Team’s
20%
40%
80%
100%
120%
140%
160%
2000 2002
2004 2006 2008 2010
Improve your
customer
interactions
Strengthen
your customer
service skills
90%
155%
1
2
Knowledge. Ultimately
your customers rely on
you for their
knowledge of your
product. Stay informed
enough to respond to
most inquiries.

14. Ways To Improve Your Customer Service
Let Customers Get to Know You – If you’re running
your business from an unknown (or internet-only)
location, it makes you more anonymous
Be Available – If a customer can’t get hold of
you when they need to, you could lose them
forever
Specials Services / VIP – Are there special
discounts or services you can offer that your
competitors don’t?
Offer Knowledge – Building strong
relationships with our customers is great,
1
2
3
4

15. The Customer Life-Cycle Marketing Playbook
Life-Cycle
Marketing
ACT
Organization
Processes
Tools And Technology
DISCOVER
Vision
Landscape
Business Case
OPTIMIZE
Performance
Management
Benchmarks
PLAN
Assessment
Strategic Plan
Road Map

16. A business opportunity
involves the sale or lease of
any product,
declares that it will secure or
assist the buyer in finding a
suitable location
equal to the price the
licensee-buyer pays for the
product
50%
65%
83%
75%
70%
90%
Protect yourself by learning what a business opportunity really is,
and the steps you should take to ensure you've found the best
opportunity for you.
Business Opportunities

17. Types of Business Opportunities
Types
Refers to an independent agent that has
entered into an agreement to offer and
sell the product of another
Involves the selling of another company's
products through a distribution system of
racks in a variety of stores
Very similar to rack jobbing. The
investment is usually greater for this
type of business opportunity
Similar to a distributor but while a
distributor may sell to a number of
dealers, a dealer will usually sell
Dealer
Rack jobber
Distributorship
Vending
machine routes

18. Project
planning
Systems
design
Integration
Implementation
Systems
analysis Acceptance
Maintenance
System Development Life Cycle

19. Best
achievement
2008. 01
2006 ~ 2007
2005 ~ 2006
2004 ~ 2005
This year, establish a vision for your business that is
aligned with your personal vision. Your personal health
and professional health impact each other
Small business owners say they rely on a variety of
resources for business advice, including other
business owners (27 per cent),
Giving back to those in your network -- whether
employees, other small business owners
By establishing a vision mapped to strong
goals that are supported with guidance .
Achieving Small Business Success

20. L/O/G/O
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