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Bungalow
- 1. Canara Bank – HomeLoan TVC
- 2. TVC opens ona black and white scene as we hear a sad tune on a flute, playing in the background. In this scene we see a girl standing outside her old, dilapidated flat.
- 3. When suddenly, wehear a thundering Voice Over : Kya aap yeh scene badalna chahti hain?
- 4. As this issaid, a giant hand holds up a coloured picture of a beautiful new bungalow complete with a security guard and a cute dog. The coloured picture covers up the old building and sits perfectly in place within the black and white background.
- 5. The girl nodsher head, to answer the VO’s question with a yes.
- 6. We now turnour attention to the flute player who has been playing the sad tune in the black and white background.
- 7. The VO thunders:Ab na rahegi baans aur na bajegi basuri. The big hand picks up the annoying flute player and throws him in a giant dust bin.
- 8. CAN HOME LOAN The gianthand now pulls up a white card with the words ‘Can Home Loan’ and places it the girl’s hands. VO: Toh yeh lo Canara Bank ka Can Home Loan.
- 9. The giant handthen places another white card with the words ‘Affordable Home Loans’ on it. VO: Aur pao affordable home loans, … AFFORDABLE HOME LOANS
- 10. Followed by anotherwhite card with EMI information. VO: easy EMIs pe. EASY EMIs
- 11. VO: Toh abbatao? Apni picture badal sakte ho?
- 12. The girl smilesand nods confidently while saying: I Can.
- 13. In the lastshot, we see the corners of the frame dissolving and the colour spreading to the entire picture as the girl stands in front of her beautiful new bungalow.
- 14.