Final presentation

1. Bumble Whitney Wolfe
 Dating app that forces women to make the first
move within 24 hours
 Community involved:
 55% male
 45% female

2. Privacy, Hierarchies & Rewards
 VIBee: VIP statues in the Bumble world
 Ghost Mode: privacy taken to a new level
 TOR: any relation?

3. 6 Degrees of Separation
 The evolution of Bumble’s users and
atmosphere
 Mutual friends
 Tech industry people
 Friends of tech industry people (early
adaptors/nerds)
 First followers (friends of friends of the people
who designed the app)
 2 degrees of separation from the tech industry
(the peak)

4. Generation Like
 “You want to be liked”
 “A profile picture is how you want people to
visualize you”
 “The more likes you have, the better you feel
instant gratification”
 “The likes you get, are they about you or about
your profile picture?”

5. Potential Conflicts & Resolutions
 Andrew Sullivan: quitting blogging and
dehumanization
 danah boyd: same drama, different format

6. Tinder & AARP Dating
 George Takei and David
 The difficulty in creating a relationship in today’s
society
 Not a passing fad
 Actually how honest are people’s profiles?

7. Memes
 Genes vs. memes vs. online dating apps
 Tinder and OkCupid vs. Bumble vs. Down
 Repeated and mutated

8. How Many Friends Does One
Person Need?
 Men: large pupils, widely shaped eyes, high
cheekbones, small chin and upper lip, a
generous mouth, glossy hair and smooth shiny
skin
 Women: strong jaw line, prominent chin, large
eyes and a small nose

9. The Networked Individual
 Smart phones: 24/7 access. a second skin
 Social networking:
 18-29 year olds
 Changing the way we think about social networks
 Diversity

10. Digital Cosmopolitanism
 Homophily: “birds of a feather flock together”
 A picture is worth a thousand words

11. The Relational Labor of
Connecting with Audiences
 Is your profile really you and are you really your
profile?
 Ex.) Beyonce

12. McLuhan
 “The medium is the message”
 Down vs. Bumble:
 Does it vary depending on the situation?

13. Virtual Reality
 Anti-social technology
 Dating over VR—no person to person contact
 Incorporation into online dating
 Touch
 The Pros

14. No Email
 A new means of communication
 Recommended you don’t give an address,
phone number or email for someone to contact
you

15. Astra Taylor-
Power/Internet/Music
 Addictive nature of gadgets
 These services aren’t free even though we don’t
pay hard cash for them
 We pay with personal data; privacy
http://harpers.org/blog/2014/08/astra-taylor-on-the-peoples-platform/

16. Lilyn Hester-Google
 Google+
 Introduction
 “circle”
 Basic information
 Education
 Places
 Pictures

17. Pew Report: Couples, the
Internet and Social Media
 66% of adults who are married/are in committed
relationships consider the internet, cell phones
and social media key actors in their relationships
 Facilitate communication and support
 21% of cell owners or internet users in
committed relationships have felt closer to their
partner because of online exchanges
 20% of cell owners have received a sext

18. Citizen Four
 The beginning:
 Coded message
 Anonymity
 Risks—but we do it anyway

19. Journalism after
Snowden
 Taking a stand and sharing the news
 Documents from Snowden vs. abusive messages
on Tinder
 End result

20. Paradox of Success:
Duncan Watts
 Social Influence
 Laziness
 Trends
 Popularity vs. personal preference

21. Spoonflower
 Means of connection
 “Meeting the Team”
 Rewards