This document provides 5 tips for building stronger customer relationships: 1) Build rapport by making a personal connection with customers based on trust. 2) Actively listen to customers with the intent to understand their needs. 3) Be aware of body language as 55% of customer perceptions come from it. 4) Interact with customers authentically and honestly. 5) Continuously practice and improve relationship-building skills. The overall message is that establishing trust and understanding customer needs is key to developing strong customer relationships.