The document is a pitch deck for a product called the Buddy-Watcher, which aims to solve communication issues between scuba divers. It consists of a small device that attaches to each diver and uses ultrasound signals and vibration alarms to alert divers if they exceed a predetermined safety distance from each other. The pitch deck outlines the problems the product solves, its features and functions, target market of over 50 million divers/snorkelers, competitive advantages, unit economics, scalability potential to other industries, business model, management team, and call to action to help conquer the oceans together.

1. Buddy-Watcher
Communication in Scuba Diving 4.0
Pitch Deck
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2. Problem I
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 Difficulties communicating underwater
 Divers are distracted by underwater
impressions
 Visual and verbal communications hardly
work
Reachability of a dive partner is not
guaranteed, yet it is a crucial factor during
one‘s dive!
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Z Z
Z
Heeey
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3. Problem II
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 Divers are distracted by underwater
impressions
 Divers start to dive away from each other
 Leads to a great distance between the
dive partners
In dangerous situations, the distance
between the dive partners is crucial!
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Solution I:
The Buddy-Watcher
 By pressing a button, an ultrasound signal will be sent to the dive partner
 Vibration alarm will inform the dive partner
 Immediate attention of the dive partner is attracted
 Soundless, personalized and comfortable
! !

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 The Buddy-Watcher measures the predefined distance
 The alarm will immediately start if the distance is exceeded
 Instant attention of the distant team
 The loss of the dive buddy will be prevented
Solution II:
The Buddy-Watcher Pitch Deck

6. Together we experience more!
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Pitch Deck

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Vibration alarm at
both divers, if the
safety distance is
exceeded
Calling the Safety-Divers at the
surface out of a deep up to 80
meters signalizing them that the
ascent begins
Functions
Boat-Unit with Call-
back-function e.g. in
case of a upcoming
storm
Communication between
divers in the network to
indicate special
experiences

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Our Mission
We want that the Buddy-Watcher becomes a basic dive gear
of all underwater sportsmen and -women in the world, so that
they can have a relaxing dive with fascinating experiences.
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9.  Active divers, Snorkelers & Freedivers
 Tour Operators (e.g. Robinson)
 Cruise Liners (e.g. AIDA)
Target Group
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10.  Over 50 million underwater sportsmen worldwide
 Market size of sport diving is approx. US $ 8 billion/year
 US $ 440 million/year for electronic equipment, such as dive computers
 Freediving & Snorkelling are emerging trend sports
 Markets: USA, Europe, Asia
Market Potential
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200.000 Freedivers 25 Mio. Divers At least 25 Mio. Snorkelers
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Source: Annual Report Head Group
& Diving Carribean Niche Markets

11. The Buddy-Watcher is serving an so far
uncovered market segment.
Competing products
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Shaker
EUR 15,00
Dive Alert
EUR 90
Casio Logosease
EUR 1.400
Ocean Reef
EUR 800
Tank Banger
EUR7,00
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12. Unique Selling Points
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 Soundless & personalized
 Range up to 80 meters
 No marine life disturbance
 Distance control to the buddy
 Boat-Unit with call function for groups
 Master-Function for dive instructors
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13.  Sale price for end customers: € 199,98
 Net Sale price whole sale: € 108,00
 Avarage sale price: € 135,00
 Margin ratio: € 71,00
 Customer Acquisition Costs: € 39,00
 Production cost for a set of 2: € 64,00
 Production cost aim p. set of 2: € 45,00
Unit Economics
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14. Scalability of technology
Our know-how in the field of ultrasound can be expanded in other possible
applications, enabling the acess to other industries, such as Oil/Gas, Automobile as
well as Work and Life Security.
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15. Scalability of technology
in costs of the Deep
Water Horizon
catastrophy due to
insufficient
monitoring
US $ 62 billion € 17 billion
Turnover: driving safety
&
-assistance
US $ 700 mio.
Turnover: Wearables for
children supervision
until 2020
Wireless sensors network
for pipelines supervision
Invisible sensors behind
the bumper bar for an
appealing design
Children supervision in
the absence of GPS
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Production
Outsourcing
E-Commerce
Platforms
independent in-house
Business model
Development & Production
Sales
Direct
Distributors
&
Retailers
in unitized steps
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17. 40%
40%
20%
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Capital requirements & utilization
Re-Design
Transformation of the products and
the processes for the mass production
Marketing & Sales
Online advertisement (Social Media)
Offline advertisement (Magazine)
Sponsoring
Events
Trade fairs
Production
Purchase, Manufacturing, Assembling
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€ 300.000
8,45%
share offered

18. Michael Feicht
Founder and CEO
Graduate Engineer (FH) in Machine Engineering
Responsible for:
Development, Production, Company Organization
Michael is the engine of the team. He motivates, convinces,
keeps the team together and manages all other important aspects.
Whenever someone says it is impossible, he makes it possible!
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Management
Eduard Sabelfeld
Founder and CEO
Graduate Engineer (FH) in Business Administration and Engineering
Responsible for:
Sales, Marketing, Finance
He always concentrates his efforts on trying to find a concrete
approach off the well-trodden path to tackle a concrete problem
with unconventional solutions.
Before we fall, we‘d rather stand out!
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Over 70% of our Earth is covered with water –
let‘s conquer it together!
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Free-Linked GmbH
Blücherstr. 32
75177 Pforzheim
+49 (0) 7231 6038470
investor-relations@buddy-watcher.de
www.companisto.com/buddy-watcher
Pitch Deck