SlideShare a Scribd company logo
The digital bank manager
Why now?
Bud will help banks take advantage of PSD2 rather than be taken
advantage of.
Fragmentation and confusion increasing. 48% of UK residents use
more than one bank. 40 new startup banks in the UK and ~1,900
‘FinTechs’.
83% of UK account holders have additional financial products
outside of their current account.
An opportunity. Not a threat.
6.7billion
mobile & internet banking
logins 2015 (UK only)
the opportunity
MY INSIGHTS PROVIDE RELEVANCE SO I CAN TAKE ACTION
“I think of my banking app when I
want to do anything with my money”
what's the best mortgage for me?
current account
credit card
insurance
investment
currency exchange
UserPartner
Easily track data from
multiple sites
Free to use; Assistance
and Automation
Frictionless access while using
the best products
Holistic insights on
consumer behaviour
Acquire perfect fit
customer for less
Reduce churn
due to ease of use
Platform Value Exchange
Identify where customer is
underserved by the market
Matching algorithm allow Users and Partners to make better decisions.
Personal and connected to
their network
Bud sandbox, testing new features with
thousands of consumers
Marketplace in live testing
Value for
Consumer
Enriched data via
consumer
interactions
Intelligent Matching
Partner
Acquisition
Increase data
Intelligence
Growth
Consumer Acquisition
Unique services
aggregated platform
Edward Maslaveckas: CEO &
Co-Founder
Salesforce: All Star Award
Jamie Campbell: Head of Customer
Elmwood: Campaigns and brand
strategy
Christopher Daley: Lead Designer
eCommerce design for Hackett,
Harrods and ASOS
Merlin Gore: Lead Developer
Founded eCommerce Businesses
7 Years at fgl.com
George Dunning: CTO &
Co-Founder
Founded gaming startup
Alan Walsh: Head of Marketplace
American Express: Director of
Digital Strategy
Jesse James: Developer
API Specialist
BBH & Albion
Patrick Frith: Head of Finance
Kingston Smith: ACA Accountant
David Brear: Non Executive Director
11:FS : CEO
Global Director of Digital Banking,
Gartner
Julian Cork: Non Executive Director
Landbay : COO
Managing Director, JP Morgan
Executive Director, Macquarie
Thank you
ed@thisisbud.com
Bud is authorised and regulated by the FCA (FCA FRN 765768)

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Bud public presenation

  • 1.
  • 3. Why now? Bud will help banks take advantage of PSD2 rather than be taken advantage of. Fragmentation and confusion increasing. 48% of UK residents use more than one bank. 40 new startup banks in the UK and ~1,900 ‘FinTechs’. 83% of UK account holders have additional financial products outside of their current account.
  • 5. 6.7billion mobile & internet banking logins 2015 (UK only) the opportunity
  • 6. MY INSIGHTS PROVIDE RELEVANCE SO I CAN TAKE ACTION
  • 7. “I think of my banking app when I want to do anything with my money”
  • 8. what's the best mortgage for me? current account credit card insurance investment currency exchange
  • 9. UserPartner Easily track data from multiple sites Free to use; Assistance and Automation Frictionless access while using the best products Holistic insights on consumer behaviour Acquire perfect fit customer for less Reduce churn due to ease of use Platform Value Exchange Identify where customer is underserved by the market Matching algorithm allow Users and Partners to make better decisions. Personal and connected to their network
  • 10. Bud sandbox, testing new features with thousands of consumers
  • 12. Value for Consumer Enriched data via consumer interactions Intelligent Matching Partner Acquisition Increase data Intelligence Growth Consumer Acquisition Unique services aggregated platform
  • 13. Edward Maslaveckas: CEO & Co-Founder Salesforce: All Star Award Jamie Campbell: Head of Customer Elmwood: Campaigns and brand strategy Christopher Daley: Lead Designer eCommerce design for Hackett, Harrods and ASOS Merlin Gore: Lead Developer Founded eCommerce Businesses 7 Years at fgl.com George Dunning: CTO & Co-Founder Founded gaming startup Alan Walsh: Head of Marketplace American Express: Director of Digital Strategy Jesse James: Developer API Specialist BBH & Albion Patrick Frith: Head of Finance Kingston Smith: ACA Accountant David Brear: Non Executive Director 11:FS : CEO Global Director of Digital Banking, Gartner Julian Cork: Non Executive Director Landbay : COO Managing Director, JP Morgan Executive Director, Macquarie
  • 14. Thank you ed@thisisbud.com Bud is authorised and regulated by the FCA (FCA FRN 765768)