1. Binh Duong
NOVEMBER, 2012

2. page
BTIC 2012 Conference 03
Speakers 04
Dale Herigstad 05
Ed Fries 06
Jerry Gramaglia 07
Nam Do 08
Jamil Modelina 09
Henry Bao Hoang 10
Le Hong Minh 11
Date & Venue 13
Programs 14
About TIC 15
Organizers, Contact, Sponsors 16

3. 3
BTIC 2012 Conference
ENGINEERING YOUR SUCCESS
Building a company and turning it into a giant is a life-long dream of
many entrepreneurs. But rarely have you the chance to hear from the
very bests who have done it.
For the first time in Vietnam, some of the bests who helped shaping
the history of Silicon Valley in the last 20 years are here to share their
stories.
Do not miss the chance to be plugged-in.
BTIC 2012 is a conference that brings Silicon Valley spirits, innovations
and creativity to technology industry in Vietnam. Over the conference, you
will get to know some of the most influential people from both Silicon
Valley and our industry, the people who has been there and done that,
the people who has built and operated products and companies that we
love and use everyday.
For the first time, we will experience a true Silicon Valley event.

4. Speakers

5. 5
Dale Herigstad
ENGINEERING YOUR SUCCESS
Four times EMMY Award winner
Most influential person in Interface Design
Chief Creative Officer, WPP
Creator of the famous “Minority Report” interface
Minority Report interface has been the holy grail for user
interface since its introduction.
Dale, the creator of it, has hugely influenced absolutely every
movements of touch and gesture control interface since
then, from the Apple’s iPhone to Microsoft’s Kinect. Today,
with competitors matching each other on every technologies,
designing a winning user experience and interface is the key
to a successful product.
Listen to the four times Emmy Award winner sharing his
thinking and vision on how to design a winning user experience.

6. 6
Ed Fries
ENGINEERING YOUR SUCCESS
Creator of xBox
Founding member of Excel
Former head of Microsoft Game Studio
Former Vice President of Microsoft – in
charge of MS Office
Ed has been part of the history of Microsoft for many years.
From the first day of Excel and Office to founding xBox and
turning it into one of the largest businesses in Interactive
Entertainment, he has been one of the most influential
and definitely the most loved persons in the industry.
Listen to Ed Fries sharing his experience and insights on
how to build such amazing products and businesses.

7. 7
Jerry Gramaglia
ENGINEERING YOUR SUCCESS
Chairman of Acxiom
Former President of E-trade
Former CMO of Pepsi Co.
US Marketer of the Year 1999
Jerry is one of the most respected executives in
Silicon Valley throughout the years.
Joining E-Trade from the very early day and building
it to be the largest online trading company in the
world with market capital of over $20 billion within
4 years, he has helped turning a startup into a giant.
Listen to the Marketer of The Year 1999 sharing his
vision on the opportunities of the new data era.

8. 8 ENGINEERING YOUR SUCCESS
Nam Do
Founder and CEO of Emotiv Systems Inc.
– world leader in Neuron Engineering
Top 10 Australian Digital Entrepreneur
Fellow of the World Technology Network
Rarely had you seen a Vietnamese succeeded in Silicon Valley.
Nam Do is one of the very few who does. Emotiv, the company
that he founded and lead as CEO was a Silicon Valley sensation
since firstly announced their revolutionary technology in
2008. Since then, it continues to be in the Silicon 60 (most
exciting companies) and the IBM’s list of top 5 companies to
watch.
Listen to Nam sharing his experience and point of view of a
Vietnamese who has been there and done that globally.

9. 9
Jamil Modelina
ENGINEERING YOUR SUCCESS
Founder of Funzio
Former President International
Game Developer Association
Former EVP of Electronics Arts
Over the last 20 years, Jamil has been one of the most famous
people in the Video Games industry.
In 2010, he entered the startups world with Funzio and in
less than 2 years, sold it for over $200 million.
Jamil will share his insights on the current and future trends
of technology and more importantly how to build and engineer
exits for technology startups.

10. 10 ENGINEERING YOUR SUCCESS
Henry Bao Hoang
Founder and Managing Partner
of IDG Ventures Vietnam
One of the most active investors
in technology space
One of the most active investors in technology space
Henry is a name that everyone in the technology
industry in Vietnam knows.
By founding IDG Ventures Vietnam and leading it from
the beginning, Henry is the first person to bring the
concept of Venture Capitalist to the country. He has
helped so many startups to become success stories
and giants of the industry here in Vietnam.
Henry will bring to the conference his views of the
future and sharing his experiences on identifying and
investing in successful startups.

11. 11
Le Hong Minh
ENGINEERING YOUR SUCCESS
Founder and CEO of VNG – Vietnam
most successful tech startup
One of the most influential people in
technology industry in Vietnam
Vinagames is definitely the most successful startup in the
history of Vietnam technology industry by a long distance.
Le Hong Minh, founder and CEO of Vinagames has been
and continues to be a role model for many young tech
entrepreneurs in Vietnam.
Minh will share his success stories on how to overcome
the challenges of being a Vietnamese startup and building
a successful company.

12. 12 ENGINEERING YOUR SUCCESS
Becamex TIC,
Binh Duong City

13. 13 ENGINEERING YOUR SUCCESS
Date
November 20th, 2012
Venue
Eastern International University campus,
Nam Ky Khoi Nghia street,
Binh Duong New City, Binh Duong
Transportation
Free transportation will be provided for conference
attendees from Ho Chi Minh City, detailed will be
sent via email after registration.

14. 14 ENGINEERING YOUR SUCCESS
Program, November 20 th
Time Sessions Speakers
08:00-09:00 Morning Tea
09:00-09:15 Opening Nam Do
09:15-10:00 Beauty, Constraint, and the Atari 2600 Ed Fries
10:00-10:45 Re-thinking the Media Space Dale Herigstad
10:45-11:00 Tea Break
11:00-11:45 The Data Opportunity Jerry Gramaglia
11:45-13:30 Lunch
13:30-14:00 Networking
14:00-14:45 VNG - the Stories Le Hong Minh
14:45-15:30 Brave New World: Trends and Strategies Jamil Modelina
for Today’s Opportunities
15:30-15:45 Tea Break, Startups Showcase
15:45-16:30 Panel All Speakers, moderated by Nam Do
16:30 Closing

15. 15
About TIC
ENGINEERING YOUR SUCCESS
TIC (Technology & Innovation Center) is a center that
provides finance, facilities and expert advices for tech
start-ups.
Our mission is to provide start-ups with the best sources
of funding, the best facilities and the best international
experts, bringing Silicon Valley spirits of innovations
and creativity, and experiences to the elite start-ups in
Vietnam.
For us, start-ups not only need to have the best working
environment but also the best living conditions too.
We have assembled a Board of Advisors with many of the
most influential individuals from Silicon Valley.
Our advisors will also sit directly on our portfolio start-ups
to help you to reach your full potential not only in Vietnam,
but also globally.
TIC is truly an Extension of Silicon Valley.

16. 16 ENGINEERING YOUR SUCCESS
Organizers Sponsors
Key
Sponsors
Television
Contact Sponsors
For more information on BTIC 2012 Conference
www.btic2012.com Media
Sponsors
Email: conference@becamextic.com
Telephone: +84 8 39 110 888
Transporation
Sponsors
Graphic Design
Sponsors
Motion Graphics
Sponsors

17. Thank You.