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Eastern European Conference on
Web Entrepreneurship and
Technology
2nd Edition
Web Events in Europe
How to web 2010   event presentation (short)
Winners @ Web Events in
Europe 2007 – 2010
How to web 2010   event presentation (short)
Eastern European insights

   Highly talented people
   Continuous industry development
   Interest in global projects
   Stronger local communities
   Low rate of investment and support organizations
Eastern European needs

   Access to first-hand experience and information
   Networking for co-founders and partners
   Access to seed, angel and venture capital
   International exposure for global projects
Presenting How To Web
How to web 2010   event presentation (short)
How To Web Conference 2010

3 – 4 November 2010, Bucharest

 500 participants
 20 international speakers
 24 presentations and panels
 8 workshops
Conference overview

Biggest Web Entrepreneurial Event
in Eastern Europe

   Information based presentations. No sales pitches allowed.
   Regional networking event
   Global exposure
   Added value through experienced entrepreneurs, top
    professionals and hands-on experience workshops
Event structure


 Single-thread     8 Workshops
 presentations                      Networking
                                      mixers
 30 min. each      Startup corner
                                    Afterhours
                                      parties
20 presentations
    4 panels        Tech corner
Themes

Web services               Startup essentials

Mobile web apps            Geo-location services

Markets & opportunities    European web entrepreneurship

Third-party applications   Social games

Cloud computing            Web security
Speakers
The Silicon Valley connection

      Loic Le Meur                                    One of the most popular European bloggers and web
Seesmic founder & CEO                             entrepreneurs, Loic runs on a daily basis Seesmic, a social
                                                     communication platform. Furthermore, Loic is the co-
     Le'Web organizer                                          organiser of the Le'Web conference in Paris.




   Ramu is the founder and CEO of Hi5, one of the biggest                         Ramu
    social networks in the world. Started as a social dating
   website, Hi5 is now the number one social network for
                                                                                  Yalamanchi
                            tens of countries in the world.                       Hi5 Founder
The London connection

Christopher Grew                                Christopher is THE lawyer many start-ups meet when
                                                searching for VC deals in London. He is a great professional
                  Orrick
                                                for those who are looking for excellent advice on venture
                 Partner                        capital financing and a supporter of the start-up scene.




         A long time journalist, Mike is in charge of editing                      Mike Butcher
 TechCrunch Europe, one of the most famous tech blogs in                           Chief editor
  the world. In April 2010 he was named as one of Britain’s                        TechCrunch Europe
   Top 100 “digital power-brokers” by Wired UK magazine.



Alex Van Someren                                A long time serial entrepreneur with two IPO's in his
                                                resume, Alex now works as a consultant for different UK
     Serial entrepreneur
                                                companies and also for UKTI (United Kindom's Trade and
        UKTI Dealmaker                          Investment organisation).
The investors connection

Reshma Sohoni                                   Reshma is the CEO of Seedcamp, organizer of the most
       CEO Seedcamp                             popular European start-up contest. She joined Seedcamp
                                                from the Venture team at 3i. Reshma started her career in
                                                investment banking (Broadview) and venture capital
                                                (Softbank).



Katy helps Eden Ventures, one of Europe's top VC company,                         Katy Turner
identify great web businesses with global potential. Prior to                     Eden Ventures
       working at Eden Ventures, Katy has held a number of
                                                                                  Associate
                                   positions for Orange UK.



              Alex Hoye                         Alex is CEO of Latitude - UK's largest digital marketing firms
                                                in 2009 with an anual turnover of £58.5M. Beeing a serial
   Investor, entrepreneur
                                                entrepreneur and angel investor, his background offers a
             CEO Latitude                       range of entrepreneurial, media and internet expertise
                                                matched with global experience.
Top 6 Seedcamp winners (1)

 Boštjan Špetič                             Bostjan is the CEO of Zemanta, Seedcamp 2007 winner.
                                            Zemanta has created a 'content intelligence' platform to
         CEO Zemanta
                                            automatically enhance content, which can be edited to
                                            make the material 'web ready'.



       Juan is the CEO of BaseKit, Seedcamp 2009 winner.                    Juan Lobato
BaseKit is a next generation web builder tool, enabling the
 development of dynamic, rich and functional web sites &                    CEO BaseKit
web apps quickly & easily – without the necessity to code.


                                             Emi Gal is an entrepreneur, blogger and internet
           Emi Gal                           consultant. Currently he’s the CEO of Brainient, 2009
       CEO Brainient                         Seedcamp winner, an interactive video ad server and he’s
                                             actively involved with various other technology & internet
                                             start-ups.
Top 6 Seedcamp winners (2)

       Kris Hiiemaa                              Kris runs ERPLY, an ERP on the web, that includes
                                                 comprehensive CRM, accounting, billing and inventory
              CEO ERPLY
                                                 management for SMEs. Beeing a Seedcamp winner in
                                                 2009, ERPLY already attracted $2 milion dollars in funding.



Felix is the CEO of Stupeflix, 2008 Seedcamp winner, while also                  Felix Fidelsberger
   winning Seedcamp as a founder of Toksta. Stupeflix is a web                   CEO Stupeflix
      service that automatically turns user-selected photos and
          videos into custom professional-looking music videos.



     Vladimir Oane                               Vladimir is the CEO of UberVU, 2008 Seedcamp winner.
              CEO UberVu                         UberVU organises the social media communication mess
                                                 by getting comments, reactions and mentions around a
                                                 story from all over the Web, and highlighting the
                                                 relationships between them.
Top-class strategic partners




Digital PR services     Access to the      Media partners
provided by Snapshot,   biggest european   with the most
a McCann PR division    startup network    important tech
for technology                             blog in the world
Official supporters

    Marcin          Vladimir Oane    Calin Fusu
    Grodzicki       UberVU           Neogen
    AdTally, BDM    Co-founder       Founder


    Vlad Stan       Scott Rafer      Emi Gal
    Seedmoney,      Lookery          Brainient
    Investor        Co-founder       Co-founder



    Dragos Ilinca   Reshma Sohoni    Alex Van
    UberVU          Seedcamp
    Co-founder      CEO
                                     Someren
                                     UKTI


    Bobby Voicu     Dragos Roua      Carmen
    Blogger,        dragosroua.com   Ciulacu
    entrepreneur    Advisor          IDG Romania
A great venue




Situated in the center of Bucharest, Intercontinental is a 5* Hotel
with impressive conference spaces and high quality rooms and
restaurants.
Target participants

Main target
 Occupation: web entrepreneurs, web developers &
  professionals, venture capital investors
 20 – 45 years, higher education, living in major cities across
  Eastern Europe

Secondary target
 Occupation: online media professionals, IT&C students,
  general entrepreneurs
 20 – 45 years, higher education, living in major cities across
  Eastern Europe
How to web 2010   event presentation (short)
Promotional campaign

 International         Regional                National

   Online PR      Print and online PR   TV, print and online PR

 Social media      Print and online     Print, online and radio
 engagement           advertising             advertising

Viral campaigns    Official bloggers       Posters & flyers

                  Local presentations    Local presentations
Team


Adelina Badea                                Ioana Ceausu
marketing & PR manager                       event project manager
adelina.badea@wembrio.com                    ioana.ceausu@wembrio.com



Raluca Georgescu                             Bogdan Iordache
how-to-web.net manager                       evangelist
raluca.georgescu@wembrio.com                 bogdan.iordache@wembrio.com




                            Wembrio is a support organization for online entrepreneurship,
                            entrepreneurs and all those interested in becoming familiar with
                            the online business and technology scene. 
Thank you
for your interest!

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How to web 2010 event presentation (short)

  • 1. Eastern European Conference on Web Entrepreneurship and Technology 2nd Edition
  • 2. Web Events in Europe
  • 4. Winners @ Web Events in Europe 2007 – 2010
  • 6. Eastern European insights  Highly talented people  Continuous industry development  Interest in global projects  Stronger local communities  Low rate of investment and support organizations
  • 7. Eastern European needs  Access to first-hand experience and information  Networking for co-founders and partners  Access to seed, angel and venture capital  International exposure for global projects
  • 10. How To Web Conference 2010 3 – 4 November 2010, Bucharest  500 participants  20 international speakers  24 presentations and panels  8 workshops
  • 11. Conference overview Biggest Web Entrepreneurial Event in Eastern Europe  Information based presentations. No sales pitches allowed.  Regional networking event  Global exposure  Added value through experienced entrepreneurs, top professionals and hands-on experience workshops
  • 12. Event structure Single-thread 8 Workshops presentations Networking mixers 30 min. each Startup corner Afterhours parties 20 presentations 4 panels Tech corner
  • 13. Themes Web services Startup essentials Mobile web apps Geo-location services Markets & opportunities European web entrepreneurship Third-party applications Social games Cloud computing Web security
  • 15. The Silicon Valley connection Loic Le Meur One of the most popular European bloggers and web Seesmic founder & CEO entrepreneurs, Loic runs on a daily basis Seesmic, a social communication platform. Furthermore, Loic is the co- Le'Web organizer organiser of the Le'Web conference in Paris. Ramu is the founder and CEO of Hi5, one of the biggest Ramu social networks in the world. Started as a social dating website, Hi5 is now the number one social network for Yalamanchi tens of countries in the world. Hi5 Founder
  • 16. The London connection Christopher Grew Christopher is THE lawyer many start-ups meet when searching for VC deals in London. He is a great professional Orrick for those who are looking for excellent advice on venture Partner capital financing and a supporter of the start-up scene. A long time journalist, Mike is in charge of editing Mike Butcher TechCrunch Europe, one of the most famous tech blogs in Chief editor the world. In April 2010 he was named as one of Britain’s TechCrunch Europe Top 100 “digital power-brokers” by Wired UK magazine. Alex Van Someren A long time serial entrepreneur with two IPO's in his resume, Alex now works as a consultant for different UK Serial entrepreneur companies and also for UKTI (United Kindom's Trade and UKTI Dealmaker Investment organisation).
  • 17. The investors connection Reshma Sohoni Reshma is the CEO of Seedcamp, organizer of the most CEO Seedcamp popular European start-up contest. She joined Seedcamp from the Venture team at 3i. Reshma started her career in investment banking (Broadview) and venture capital (Softbank). Katy helps Eden Ventures, one of Europe's top VC company, Katy Turner identify great web businesses with global potential. Prior to Eden Ventures working at Eden Ventures, Katy has held a number of Associate positions for Orange UK. Alex Hoye Alex is CEO of Latitude - UK's largest digital marketing firms in 2009 with an anual turnover of £58.5M. Beeing a serial Investor, entrepreneur entrepreneur and angel investor, his background offers a CEO Latitude range of entrepreneurial, media and internet expertise matched with global experience.
  • 18. Top 6 Seedcamp winners (1) Boštjan Špetič Bostjan is the CEO of Zemanta, Seedcamp 2007 winner. Zemanta has created a 'content intelligence' platform to CEO Zemanta automatically enhance content, which can be edited to make the material 'web ready'. Juan is the CEO of BaseKit, Seedcamp 2009 winner. Juan Lobato BaseKit is a next generation web builder tool, enabling the development of dynamic, rich and functional web sites & CEO BaseKit web apps quickly & easily – without the necessity to code. Emi Gal is an entrepreneur, blogger and internet Emi Gal consultant. Currently he’s the CEO of Brainient, 2009 CEO Brainient Seedcamp winner, an interactive video ad server and he’s actively involved with various other technology & internet start-ups.
  • 19. Top 6 Seedcamp winners (2) Kris Hiiemaa Kris runs ERPLY, an ERP on the web, that includes comprehensive CRM, accounting, billing and inventory CEO ERPLY management for SMEs. Beeing a Seedcamp winner in 2009, ERPLY already attracted $2 milion dollars in funding. Felix is the CEO of Stupeflix, 2008 Seedcamp winner, while also Felix Fidelsberger winning Seedcamp as a founder of Toksta. Stupeflix is a web CEO Stupeflix service that automatically turns user-selected photos and videos into custom professional-looking music videos. Vladimir Oane Vladimir is the CEO of UberVU, 2008 Seedcamp winner. CEO UberVu UberVU organises the social media communication mess by getting comments, reactions and mentions around a story from all over the Web, and highlighting the relationships between them.
  • 20. Top-class strategic partners Digital PR services Access to the Media partners provided by Snapshot, biggest european with the most a McCann PR division startup network important tech for technology blog in the world
  • 21. Official supporters Marcin Vladimir Oane Calin Fusu Grodzicki UberVU Neogen AdTally, BDM Co-founder Founder Vlad Stan Scott Rafer Emi Gal Seedmoney, Lookery Brainient Investor Co-founder Co-founder Dragos Ilinca Reshma Sohoni Alex Van UberVU Seedcamp Co-founder CEO Someren UKTI Bobby Voicu Dragos Roua Carmen Blogger, dragosroua.com Ciulacu entrepreneur Advisor IDG Romania
  • 22. A great venue Situated in the center of Bucharest, Intercontinental is a 5* Hotel with impressive conference spaces and high quality rooms and restaurants.
  • 23. Target participants Main target  Occupation: web entrepreneurs, web developers & professionals, venture capital investors  20 – 45 years, higher education, living in major cities across Eastern Europe Secondary target  Occupation: online media professionals, IT&C students, general entrepreneurs  20 – 45 years, higher education, living in major cities across Eastern Europe
  • 25. Promotional campaign International Regional National Online PR Print and online PR TV, print and online PR Social media Print and online Print, online and radio engagement advertising advertising Viral campaigns Official bloggers Posters & flyers Local presentations Local presentations
  • 26. Team Adelina Badea Ioana Ceausu marketing & PR manager event project manager adelina.badea@wembrio.com ioana.ceausu@wembrio.com Raluca Georgescu Bogdan Iordache how-to-web.net manager evangelist raluca.georgescu@wembrio.com bogdan.iordache@wembrio.com Wembrio is a support organization for online entrepreneurship, entrepreneurs and all those interested in becoming familiar with the online business and technology scene. 
  • 27. Thank you for your interest!