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Digital brands for local living and business
ABOUT US
Ranked #1 in local digital marketing, Solocal Group offers online
contents, advertising solutions and transactional services that connect
consumers and brands or independent stores locally.
1 Group
€1 billion in revenues (£822 million)
63% digital
17 powerful digital brands
5,000 team members in Europe
700,000 customer businesses
We are
local, online and mobile

2
OUR ESTABLISHMENT IN THE UK
Our milestones

Our goals

Serving UK clients for years

Develop business relationships with UK brands

Opened London office in July 2013

Establish partnerships with companies
addressing SMEs marketing needs

Created a UK Ltd company in January
2014

Connect with innovative digital companies and
start-ups

3
CONNECTING COMPANIES AND CONSUMERS
The key focus of our brands is on providing local digital media and
marketing solutions for retailers and service providers, both large and
small.

4
A CONSISTENT PORTFOLIO OF BEST-IN-CLASS SOLUTIONS
Our vision is to help retailers take advantage of the influence digital
media has on in-store sales.

Display advertising

Our offerings
also include …

Cross channel solution

Website creation
for SMEs

Online appointment booking

E-reputation management
tool for hotels

Food delivery
platform

5
SUPPORTING DIGITAL CHANGE
Helping companies meet their customers through all digital platforms.

2

of searches

3
made by
mobile users are

LOCAL & PRACTICAL

solutions are available on

ALL PLATFORMS

Roland Berger study 2010

6
BEING PRESENT AT ANY STAGE OF THE CONSUMER’S
PATH TO PURCHASE
Solocal Group’s solutions presence in each stage of the path to purchase

The consumer has a need

He looks for information

Books an appointment or
orders

And gives his opinion

7
OUR CLIENTS

8
OUR FIELDS OF INTEREST
Solocal Group aspires to develop new strategic partnerships within the
local digital world.

9
H1 2014 EVENTS

Solocal Group Events
JANUARY
L

M

6
13
20
27

7
14
21
28

FEBRUARY
M
1
8
15
22
29

J
2
9
16
23
30

V
3
10
17
24
31

S
4
11
18
25

D
5
12
19
26

How to Drive Online Traffic To You Local Stores ?

L

M

M

J

V

3
10
17
24

4
11
18
25

5
12
19
26

6
13
20
27

7
14
21
28

S
1
8
15
22

D
2
9
16
23

Digital Events
Technology For Marketing & Advertising
CCFGB - Member to member cocktail & exhibition
Advertising Week Europe
Internet Marketing Summit
LeWeb

MARCH

APRIL

L

M

M

J

V

3
10
17
24
31

4
11
18
25

5
12
19
26

6
13
20
27

7
14
21
28

S
1
8
15
22
29

D
2
9
16
23
30

L
7
14
21
28

London Technology Week
M
1
8
15
22
29

M
2
9
16
23
30

J
3
10
17
24

V
4
11
18
25

S
5
12
19
26

D
6
13
20
27

Internet World 2014
Marketing Week Live

Verticals Events
IMRG Connect EVENT
Retail Business Technology Expo
Retail Week Live

MAY

JUNE

L

M

M

5
12
19
26

6
13
20
27

7
14
21
28

J
1
8
15
22
29

V
2
9
16
23
30

S
3
10
17
24

D
4
11
18
25

Masterclass

L

M

M

J

V

S

2
9
16
23

3
10
17
24

4
11
18
25

5
12
19
26

6
13
20
27

7
14
21
28

D
1
8
15
22
29

Masterclass
IMRG Connect EVENT
Mobile marketing Retail Summit
British Hospitality & Tourism Summit 2014
Masterclass
Masterclass

10
THANK YOU!

Bruno BERTHEZENE

Coralie FERRARA

Victor CUQUEMELLE

Solocal Group UK Managing Director

Business Development Manager

Business Development Manager

bberthezene@solocal.com

cferrara@solocal.com

vcuquemelle@solocal.com

T: +44 (0)20 7749 4184

T: +44 (0)207 749 4188

T: +44 (0)207 749 4192

M: +33 (0)6 08 49 54 91

M: +44 (0)7 857 489 500

M: +33 (0)6 73 11 84 93

Wahid OMER

Pierre-André POCHON

Jamie A. COWAN

Director – UK Sales

CEO

Senior Development Manager

womer@horyzon-media.com

papochon@leadformance.com

jamiea.cowan@timendo.com

M: +44 (0)7415 866 589

T: +33 (0)1 58 05 18 30

T: +33 (0)1 58 05 18 30

M: +33 (0)6 70 48 53 01

M: +33 (0)6 70 48 53 01

www.solocalgroup.com/en | www.solocalgroupuk.tel | T: +44 (0)207 749 4184 | 64 Great Eastern Street EC2A 3QR London – United Kingdom

11

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Bruno Berthezene - Solocal Group UK - Solocal Group UK Event "How To Drive Online Traffic to Your Local Stores", February 27, 2014

  • 1. Digital brands for local living and business
  • 2. ABOUT US Ranked #1 in local digital marketing, Solocal Group offers online contents, advertising solutions and transactional services that connect consumers and brands or independent stores locally. 1 Group €1 billion in revenues (£822 million) 63% digital 17 powerful digital brands 5,000 team members in Europe 700,000 customer businesses We are local, online and mobile 2
  • 3. OUR ESTABLISHMENT IN THE UK Our milestones Our goals Serving UK clients for years Develop business relationships with UK brands Opened London office in July 2013 Establish partnerships with companies addressing SMEs marketing needs Created a UK Ltd company in January 2014 Connect with innovative digital companies and start-ups 3
  • 4. CONNECTING COMPANIES AND CONSUMERS The key focus of our brands is on providing local digital media and marketing solutions for retailers and service providers, both large and small. 4
  • 5. A CONSISTENT PORTFOLIO OF BEST-IN-CLASS SOLUTIONS Our vision is to help retailers take advantage of the influence digital media has on in-store sales. Display advertising Our offerings also include … Cross channel solution Website creation for SMEs Online appointment booking E-reputation management tool for hotels Food delivery platform 5
  • 6. SUPPORTING DIGITAL CHANGE Helping companies meet their customers through all digital platforms. 2 of searches 3 made by mobile users are LOCAL & PRACTICAL solutions are available on ALL PLATFORMS Roland Berger study 2010 6
  • 7. BEING PRESENT AT ANY STAGE OF THE CONSUMER’S PATH TO PURCHASE Solocal Group’s solutions presence in each stage of the path to purchase The consumer has a need He looks for information Books an appointment or orders And gives his opinion 7
  • 9. OUR FIELDS OF INTEREST Solocal Group aspires to develop new strategic partnerships within the local digital world. 9
  • 10. H1 2014 EVENTS Solocal Group Events JANUARY L M 6 13 20 27 7 14 21 28 FEBRUARY M 1 8 15 22 29 J 2 9 16 23 30 V 3 10 17 24 31 S 4 11 18 25 D 5 12 19 26 How to Drive Online Traffic To You Local Stores ? L M M J V 3 10 17 24 4 11 18 25 5 12 19 26 6 13 20 27 7 14 21 28 S 1 8 15 22 D 2 9 16 23 Digital Events Technology For Marketing & Advertising CCFGB - Member to member cocktail & exhibition Advertising Week Europe Internet Marketing Summit LeWeb MARCH APRIL L M M J V 3 10 17 24 31 4 11 18 25 5 12 19 26 6 13 20 27 7 14 21 28 S 1 8 15 22 29 D 2 9 16 23 30 L 7 14 21 28 London Technology Week M 1 8 15 22 29 M 2 9 16 23 30 J 3 10 17 24 V 4 11 18 25 S 5 12 19 26 D 6 13 20 27 Internet World 2014 Marketing Week Live Verticals Events IMRG Connect EVENT Retail Business Technology Expo Retail Week Live MAY JUNE L M M 5 12 19 26 6 13 20 27 7 14 21 28 J 1 8 15 22 29 V 2 9 16 23 30 S 3 10 17 24 D 4 11 18 25 Masterclass L M M J V S 2 9 16 23 3 10 17 24 4 11 18 25 5 12 19 26 6 13 20 27 7 14 21 28 D 1 8 15 22 29 Masterclass IMRG Connect EVENT Mobile marketing Retail Summit British Hospitality & Tourism Summit 2014 Masterclass Masterclass 10
  • 11. THANK YOU! Bruno BERTHEZENE Coralie FERRARA Victor CUQUEMELLE Solocal Group UK Managing Director Business Development Manager Business Development Manager bberthezene@solocal.com cferrara@solocal.com vcuquemelle@solocal.com T: +44 (0)20 7749 4184 T: +44 (0)207 749 4188 T: +44 (0)207 749 4192 M: +33 (0)6 08 49 54 91 M: +44 (0)7 857 489 500 M: +33 (0)6 73 11 84 93 Wahid OMER Pierre-André POCHON Jamie A. COWAN Director – UK Sales CEO Senior Development Manager womer@horyzon-media.com papochon@leadformance.com jamiea.cowan@timendo.com M: +44 (0)7415 866 589 T: +33 (0)1 58 05 18 30 T: +33 (0)1 58 05 18 30 M: +33 (0)6 70 48 53 01 M: +33 (0)6 70 48 53 01 www.solocalgroup.com/en | www.solocalgroupuk.tel | T: +44 (0)207 749 4184 | 64 Great Eastern Street EC2A 3QR London – United Kingdom 11