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Don’t work for your data
Make your data work for you!
December 5th, 2013
Gabriella Janni & Renco Smeding

1
2
Data Overload
By 2020, data will grow by 50 times

Source: IDC's Digital Universe Study, sponsored by EMC, December 2012

3
Too much data, too little insights
Common problems faced by organizations
•
•
•
•
•
•

Data in silos, cannot be merged or correlated
Manual work, time consuming and error prone
Inefficient mechanism to share reports
Data vs analysis & insights
Cannot access information ”on demand”
Analysts are too few and too expensive

4
How Tableau solves many of these problems
 Visualize all data in one place 10 to 100X faster
Connect to any data source, from Google Analytics,
to internal data to Salesforce

 Share beautiful reports & dashboards
Integrated portal with up-to-date information

 ”Always on” analysis mode
Interactive visuals in a single click allows
quick insights
Look at unlimited factors simultaneously

 Anyone can use it
Intuitive drag and drop interface with no
complicated set-up

5
Live Demo
Using Tableau to optimize your SEO keywords

6
Not Provided Keywords as % of Total

2013-12-13

Lorem ipsum dolor

7
Ranking Potential Top CPC keywords

2013-12-13

Lorem ipsum dolor

8
Top Keywords (Revenue/Ranking)

2013-12-13

Lorem ipsum dolor

9
Best Web Pages for SEO Optimization

2013-12-13

Lorem ipsum dolor

10
Tableau Wins
 Always on analysis mode
Actionable insights from your data
Automated reporting
 Up-to-date, interactive reports
on demand

 Save time and money
 No more headaches!

11
What’s next?

 Let us create similar reports for you
 Arrange for free demo for other uses of Tableau
 Come by after this presentation to see you data live

12
Questions?
www.webguidepartner.com/tableau/

13

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Tableau - Make your SEO data work for you!

  • 1. Don’t work for your data Make your data work for you! December 5th, 2013 Gabriella Janni & Renco Smeding 1
  • 2. 2
  • 3. Data Overload By 2020, data will grow by 50 times Source: IDC's Digital Universe Study, sponsored by EMC, December 2012 3
  • 4. Too much data, too little insights Common problems faced by organizations • • • • • • Data in silos, cannot be merged or correlated Manual work, time consuming and error prone Inefficient mechanism to share reports Data vs analysis & insights Cannot access information ”on demand” Analysts are too few and too expensive 4
  • 5. How Tableau solves many of these problems  Visualize all data in one place 10 to 100X faster Connect to any data source, from Google Analytics, to internal data to Salesforce  Share beautiful reports & dashboards Integrated portal with up-to-date information  ”Always on” analysis mode Interactive visuals in a single click allows quick insights Look at unlimited factors simultaneously  Anyone can use it Intuitive drag and drop interface with no complicated set-up 5
  • 6. Live Demo Using Tableau to optimize your SEO keywords 6
  • 7. Not Provided Keywords as % of Total 2013-12-13 Lorem ipsum dolor 7
  • 8. Ranking Potential Top CPC keywords 2013-12-13 Lorem ipsum dolor 8
  • 10. Best Web Pages for SEO Optimization 2013-12-13 Lorem ipsum dolor 10
  • 11. Tableau Wins  Always on analysis mode Actionable insights from your data Automated reporting  Up-to-date, interactive reports on demand  Save time and money  No more headaches! 11
  • 12. What’s next?  Let us create similar reports for you  Arrange for free demo for other uses of Tableau  Come by after this presentation to see you data live 12