1. Name: Javeria Ghaus
Roll No: 21
Topic of presentation: Brainstorming
Submitted to: Dr. Shaista Khalid
2. Topic Name: Brain Storming
Definition
• Brainstorming is a creative and collaborative
technique used to generate a large number of ideas
on a particular topic or problem.
3. Types of Brainstorming
Traditional Brainstorming
• Participants verbally share ideas in a group setting
without immediate evaluation
Electronic or Online Brainstorming
• Participants contribute ideas through digital
platforms, fostering collaboration in virtual
environments.
4. Continue....
Mind Mapping
• Ideas are visually represented in a diagram,
branching out from a central concept
Reverse Brainstorming
• Participants explore ways to create a problem
rather than solving it leading to creative problem-
solving.
6. Process of Brainstorming:
• 1. Define the Problem.Clearly articulate the issue
or goal to focus the brainstorming session.
• 2. Set a Time Limit: Allocate a specific timeframe to
encourage quick thinking and prevent overthinking.
• 3. Encourage Quantity:Prioritize generating a large
quantity of ideas without immediate evaluation.
7. Continue...
• 4. Build on Others' Ideas:Foster a collaborative
environment where participants can expand upon
each other's suggestions.
• 5. Defer Judgment: Postpone criticism or
evaluation during the initial brainstorming phase to
foster creativity.
• 6. Categorize and Organize:Group similar ideas
together to identify patterns and themes.
8. Continue..
• 7. Evaluate and Select:After the brainstorming
session, assess the collected ideas based on
predetermined criteria.
• 8. Refine and Develop: Polish selected ideas,
combining or modifying them as needed for
implementation.
• Remember, the success of brainstorming lies in
creating an open and non-judgmental space for
participants to freely express their thoughts.
