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CREATIVE WRITING
Topic: Blog Writing
www.cuchd.in Campus: Gharuan, Mohali
• To understand Creative Writing.
• To be aware about Writing for different forms.
• To know concept of creativity in writing for mass media.
www.cuchd.in Campus: Gharuan, Mohali
Course Objective
• Basic understanding Blog Writing.
• To know how to write blog.
• Various aspects of Blogging.
www.cuchd.in Campus: Gharuan, Mohali
Topic Objective
• A blog or a weblog, is ajournal that is frequently updated
and intended for general public consumption.
www.cuchd.in Campus: Gharuan, Mohali
What is Blog?
Blog consists of a Title, Body, Permalink and the Post date.
• Title, the main title, or headline, of the post.
• Body, main content of the post.
• Permalink, the URL of the full, individual article.
• Post Date, date and time the post was published.
blog entry optionally includes thefollowing:
• Comments
• Categories (or tags) - subjects that the entry discusses
• Trackback and or pingback - links to other sites thatrefer to
the entry
www.cuchd.in Campus: Gharuan, Mohali
Blog..
Before you begin blog writing, consider the following points :
Blogs should contain-
• IDEAS /ORGANIZATION VOICE
• WORD CHOICE
• SENTENCE FLUENCY
• PRESENTATIONS
www.cuchd.in Campus: Gharuan, Mohali
Blog Writing
• Ideas – Ideas are the stuff of which messages are made.
• Organization – Ordering ideas logically so that they make
sense.
• Voice –Voice is tone and style that you consciously choose
to suit the target audience.
www.cuchd.in Campus: Gharuan, Mohali
Blog Writing
• Word Choice – Word choice is finding the perfect word
to convey the message in an effective manner.
• Sentence Fluency – Sentence fluency is to make the
reading move with pace, flow, and rhythm.
• Presentation– Presentation is the preparation of the
written message in a way that attracts readers attention.
www.cuchd.in Campus: Gharuan, Mohali
Blog Writing
Before you begin blog writing, consider the following points :
Blogs should contain-
• IDEAS /ORGANIZATION VOICE
• WORD CHOICE
• SENTENCE FLUENCY
• PRESENTATIONS
www.cuchd.in Campus: Gharuan, Mohali
Blog Writing
• Write with the reader in mind. Remember WIIFM- What’s
In It For Me? Your reader will read your post looking for
what’s in it for them.
www.cuchd.in Campus: Gharuan, Mohali
While Writing Blog
• Make it valuable and worthwhile. Don’t waste people’s
time.
• Proof-read for typos and glaring grammatical errors.
• Keep it short and simple. As most online readers are
scanners, ‘lengthy’means ‘uninteresting’, generally
• Keep it lively & interesting
www.cuchd.in Campus: Gharuan, Mohali
Content Of Blog
• Write like you’re speaking to your friend…or to yourself!
Just, get to the point quickly.
• Keep in mind the 5 W’s in the first paragraph: who,
what, why, when and where.
• Publishing short posts more frequently, is better, than
publishing lengthy articles every few weeks.
www.cuchd.in Campus: Gharuan, Mohali
Style should be direct & crispy
• Short sentences, only one concept per sentence.
• No double speak or jargon; not more than one idea in
one sentence as you don’t want to confuse the reader.
• Spoon feed them.
• Use commas and dashes liberally.
www.cuchd.in Campus: Gharuan, Mohali
Write Clearly
• Keep your copy lively, factual, tight, clear, short and search
engine optimized
www.cuchd.in Campus: Gharuan, Mohali
Basic Guidelines
• Students understand various aspects of Writing for mass
media.
• Students became aware about goal of media writier.
• Students came to know the process of writing for media.
www.cuchd.in Campus: Gharuan, Mohali
Course Outcome
• Students gained basic understanding of “Blog Writing”.
• Students understood conceptual knowledge of Blogging.
• Students gained understanding of Blog writing’s tools and
techniques.
www.cuchd.in Campus: Gharuan, Mohali
Topic Outcome
• Concept of Blog Writing
• Guidelines for Blogging.
• Blog writing’s tools and techniques.
www.cuchd.in Campus: Gharuan, Mohali
FAQ’S
• http://www.frugalmarketing.com/dtb/killer-blog
• https://www.copyblogger.com/creative-writing-blogs-
2011/
www.cuchd.in Campus: Gharuan, Mohali
REFERENCES

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Blog writing

  • 1. CREATIVE WRITING Topic: Blog Writing www.cuchd.in Campus: Gharuan, Mohali
  • 2. • To understand Creative Writing. • To be aware about Writing for different forms. • To know concept of creativity in writing for mass media. www.cuchd.in Campus: Gharuan, Mohali Course Objective
  • 3. • Basic understanding Blog Writing. • To know how to write blog. • Various aspects of Blogging. www.cuchd.in Campus: Gharuan, Mohali Topic Objective
  • 4. • A blog or a weblog, is ajournal that is frequently updated and intended for general public consumption. www.cuchd.in Campus: Gharuan, Mohali What is Blog?
  • 5. Blog consists of a Title, Body, Permalink and the Post date. • Title, the main title, or headline, of the post. • Body, main content of the post. • Permalink, the URL of the full, individual article. • Post Date, date and time the post was published. blog entry optionally includes thefollowing: • Comments • Categories (or tags) - subjects that the entry discusses • Trackback and or pingback - links to other sites thatrefer to the entry www.cuchd.in Campus: Gharuan, Mohali Blog..
  • 6. Before you begin blog writing, consider the following points : Blogs should contain- • IDEAS /ORGANIZATION VOICE • WORD CHOICE • SENTENCE FLUENCY • PRESENTATIONS www.cuchd.in Campus: Gharuan, Mohali Blog Writing
  • 7. • Ideas – Ideas are the stuff of which messages are made. • Organization – Ordering ideas logically so that they make sense. • Voice –Voice is tone and style that you consciously choose to suit the target audience. www.cuchd.in Campus: Gharuan, Mohali Blog Writing
  • 8. • Word Choice – Word choice is finding the perfect word to convey the message in an effective manner. • Sentence Fluency – Sentence fluency is to make the reading move with pace, flow, and rhythm. • Presentation– Presentation is the preparation of the written message in a way that attracts readers attention. www.cuchd.in Campus: Gharuan, Mohali Blog Writing
  • 9. Before you begin blog writing, consider the following points : Blogs should contain- • IDEAS /ORGANIZATION VOICE • WORD CHOICE • SENTENCE FLUENCY • PRESENTATIONS www.cuchd.in Campus: Gharuan, Mohali Blog Writing
  • 10. • Write with the reader in mind. Remember WIIFM- What’s In It For Me? Your reader will read your post looking for what’s in it for them. www.cuchd.in Campus: Gharuan, Mohali While Writing Blog
  • 11. • Make it valuable and worthwhile. Don’t waste people’s time. • Proof-read for typos and glaring grammatical errors. • Keep it short and simple. As most online readers are scanners, ‘lengthy’means ‘uninteresting’, generally • Keep it lively & interesting www.cuchd.in Campus: Gharuan, Mohali Content Of Blog
  • 12. • Write like you’re speaking to your friend…or to yourself! Just, get to the point quickly. • Keep in mind the 5 W’s in the first paragraph: who, what, why, when and where. • Publishing short posts more frequently, is better, than publishing lengthy articles every few weeks. www.cuchd.in Campus: Gharuan, Mohali Style should be direct & crispy
  • 13. • Short sentences, only one concept per sentence. • No double speak or jargon; not more than one idea in one sentence as you don’t want to confuse the reader. • Spoon feed them. • Use commas and dashes liberally. www.cuchd.in Campus: Gharuan, Mohali Write Clearly
  • 14. • Keep your copy lively, factual, tight, clear, short and search engine optimized www.cuchd.in Campus: Gharuan, Mohali Basic Guidelines
  • 15. • Students understand various aspects of Writing for mass media. • Students became aware about goal of media writier. • Students came to know the process of writing for media. www.cuchd.in Campus: Gharuan, Mohali Course Outcome
  • 16. • Students gained basic understanding of “Blog Writing”. • Students understood conceptual knowledge of Blogging. • Students gained understanding of Blog writing’s tools and techniques. www.cuchd.in Campus: Gharuan, Mohali Topic Outcome
  • 17. • Concept of Blog Writing • Guidelines for Blogging. • Blog writing’s tools and techniques. www.cuchd.in Campus: Gharuan, Mohali FAQ’S