3. $1.1 TRILLION OF ALL RETAIL SALES “WEB-INFLUENCED.”
48% THEY
TAKE IT AS AN INDICATION OF THE BUSINESS SIMPLY NOT CARING.
62% INCREASED SALES
86.6% MOST IMPORTANT DIGITAL MARKETING TACTIC
4. WEB USERS ARE GETTING USED TO BETTER ACCOMMODATIONS
• 40% OF PEOPLE WILL ABANDON A WEB PAGE
• BOUNCE RATE SPIKES TO 100% WHEN A PAGE TAKES 4 SECONDS OR MORE
• ONLY 55% CURRENTLY CONDUCTING USER EXPERIENCE TESTING
12. WHY IS SOCIAL MEDIA IMPORTANT TO YOUR BUSINESS?
BY THE NUMBERS
• 27% OF TOTAL U.S. INTERNET TIME
• FOUND A CUSTOMER VIA LINKEDIN
• FOUND A CUSTOMER VIA TWITTER
• COUNT ON SOCIAL MEDIA WHEN MAKING A
PURCHASE DECISION
13. GET THEM TALKING
• GENERATE
WORD OF MOUTH ADVERTISING
• CONNECT WITH VENDORS AND
OTHER PARTNERS.
• INDUSTRY SPECIFIC NEWS AND ARTICLES
14. LISTEN TO YOUR SOCIAL SPHERES
• USE SOCIAL MEDIA FOR LEARNING
LEARN FROM INDUSTRY EXPERTS.
• CONSUMERS WHO COMPLAIN ABOUT PRODUCTS
15.
16.
17.
18. • CONSUMERS HAVE MADE A PURCHASE
• 91% OF CONSUMERS CHECK THEIR EMAIL DAILY
• PREFER TO RECEIVE COMMERCIAL COMMUNICATIONS VIA EMAIL
• ROI OF 4,300%.
Social Clothing Company Facebook Page – Introduced professional photography for cover photo and professional artwork for the profile pic. Likes spiked by 59% in the two months we have been managing the page.
