Wondering how to handle less-than-happy customers or fans on social media? This "Best of #PRprochat" shares the smartest tips from our recent Twitter chat. It's fantastic!
Best of #PRProchat: Special Edition with Stockton UniversityCarrie Morgan
How has media relations changed? Is the press release dead? What traditional PR skills are still relevant? Carrie Morgan addresses these questions with Stockton University's college students and Professer Ai Zhang.
Live Streaming on Social Media with @morgancarrie and @dannysullivanCarrie Morgan
Periscope, Blab, is live-streaming video on Twitter and other social media platforms right for your brand? Here's what Carrie Morgan and Danny Sullivan have to say, with "best of" tweets from the recent #PRprochat.
Are you guilty of letting your keywords accumulate dust, as you flicked the auto-pilot switch on? Perhaps, you’re new to the world of pay per click or getting back in the game after a long hiatus? Either way, it’s the perfect time for a PPC confessional.
Two of our PPC experts reveal the sinful ways that you’re harming your PPC account. From greed to envy, you may be shocked to learn that your PPC strategy is far from angelic.
Best of #PRProchat: Special Edition with Stockton UniversityCarrie Morgan
How has media relations changed? Is the press release dead? What traditional PR skills are still relevant? Carrie Morgan addresses these questions with Stockton University's college students and Professer Ai Zhang.
Live Streaming on Social Media with @morgancarrie and @dannysullivanCarrie Morgan
Periscope, Blab, is live-streaming video on Twitter and other social media platforms right for your brand? Here's what Carrie Morgan and Danny Sullivan have to say, with "best of" tweets from the recent #PRprochat.
Are you guilty of letting your keywords accumulate dust, as you flicked the auto-pilot switch on? Perhaps, you’re new to the world of pay per click or getting back in the game after a long hiatus? Either way, it’s the perfect time for a PPC confessional.
Two of our PPC experts reveal the sinful ways that you’re harming your PPC account. From greed to envy, you may be shocked to learn that your PPC strategy is far from angelic.
Things are always changing in the world of search, but last week Google REALLY shook things up with a huge change to the way AdWords ads are displayed on the search results page. In the biggest SERP layout change we’ve seen in years, Google has completely eliminated standard text ads on the right side of the page, increasing top-of-page ads to four for many queries.
Join the webinar to learn:
-Exactly how this change will impact you
-What you can do to prepare
-Data on expected impacts to CTR, cost per click, and impression volume
8 Wrong Questions Agencies Are Asking About Social MediaJay Baer
Social media services is a $1.5 billion a year business for agencies in the US.How to get a share of that budget? By asking better questions. Social media strategy consultant jay Baer shows the 8 wrong questions agencies are asking about social media.
Two of our PPC experts are determined to help you dispel common myths & objections about paid search and show you if AdWords REALLY does Work!
Join the webinar to learn:
-If I have strong organic traffic, do I even need to pay for clicks?
-How much is too much to be paying?
-Does AdWords traffic even convert?
-Is AdWords effective enough for me to spend my time on it?
Users’ minds take shortcuts to get through the day. We call these cognitive biases. Usually they’re harmless. Even helpful. But what happens when they’re not?
This talk will use real-world examples to identify some particularly nasty biases and ways to combat them. You’ll leave this session with a better understanding of:
- Common cognitive biases that influence users’ decision-making in ways that can harm them
- Content strategy tips and tricks to help users avoid bad decisions based on those biases
- Ways to avoid having our own biases result in negative outcomes for users
Two of our veteran PPC consultants will reveal the strategies you need to adopt in order to win new business to grow your agency and keep clients HAPPY.
Join the webinar to learn:
-How to frame initial conversations to position your agency as a necessity, not a luxury
-How to demonstrate the value of PPC in ways that align with clients’ objectives
-How to prove you’re the best agency for prospective clients
-How to define deliverables and report on them clearly in a way clients understand
Weird, Useful, Significant: Internet marketing NOWIan Lurie
If you want to succeed on the internet, talk to the slightly weird/obsessed audience who will hang on and pass on your every word. Don't demand significance. EARN IT.
Users' minds take shortcuts to get through the day. We call these cognitive biases. Usually they’re harmless. Even helpful. But what happens when they’re not? In this talk I’ll use real-world examples to identify some particularly nasty biases that frequently lead users to make bad decisions. I'll then talk about some content strategy and design choices we can use in our apps, designs, and platforms to redirect or eliminate the impact of those biases. Finally, I'll explore our own biases as designers and some methods to prevent our own blind spots from hurting users.
UX Poland 2016 - Lea Simpson - Design as a Superpower: exploring forces of go...UX Poland
Design as a Superpower: exploring forces of good and evil As designers our toolkit is being continuously enriched with smarter ways of working. Today’s designer weaves social psychology, behavioural economics and even neuroscience into their work turning design into a superpower. But with great power comes great responsibility. Often these powers are used to create Dark Patterns that mislead and manipulate users. In this talk we’ll cover the rise and enrichment of design method, it’s dark applications and a future in which designers may be required to take a hippocratic oath.
We surveyed over 500 publishers to discover how businesses and individuals can increase their noise:value ratio when trying to secure press. Through over 20 survey questions and open-ended responses, we were able to establish a full picture on what publishers want from content ideation, development, and pitching. Over 100 high-caliber sites responded, including but not limited to: CNN, Time, NY Times, Guardian, Forbes, CNet, MSN, Reuters, Daily Mail, USA Today, ZDNet, Tech Crunch, Mashable, MTV, Huffington Post, Slate, Real Simple, Business Insider, Babble, Examiner, PC Mag, BuzzFeed and LifeHacker.
Users’ minds take shortcuts to get through the day. We call these cognitive biases. Usually they’re harmless. Even helpful. But what happens when they’re not?
This talk will use real-world examples to identify some particularly nasty biases and ways to combat them. You’ll leave this session with a better understanding of:
- Common cognitive biases that influence users’ decision-making in ways that can harm them
- Content strategy tips and tricks to help users avoid bad decisions based on those biases
- Ways to avoid having our own biases result in negative outcomes for users
Presentation for the October 2014 Arizona Author's Association - how fiction and non-fiction can use content marketing and blogging to build their platform.
Things are always changing in the world of search, but last week Google REALLY shook things up with a huge change to the way AdWords ads are displayed on the search results page. In the biggest SERP layout change we’ve seen in years, Google has completely eliminated standard text ads on the right side of the page, increasing top-of-page ads to four for many queries.
Join the webinar to learn:
-Exactly how this change will impact you
-What you can do to prepare
-Data on expected impacts to CTR, cost per click, and impression volume
8 Wrong Questions Agencies Are Asking About Social MediaJay Baer
Social media services is a $1.5 billion a year business for agencies in the US.How to get a share of that budget? By asking better questions. Social media strategy consultant jay Baer shows the 8 wrong questions agencies are asking about social media.
Two of our PPC experts are determined to help you dispel common myths & objections about paid search and show you if AdWords REALLY does Work!
Join the webinar to learn:
-If I have strong organic traffic, do I even need to pay for clicks?
-How much is too much to be paying?
-Does AdWords traffic even convert?
-Is AdWords effective enough for me to spend my time on it?
Users’ minds take shortcuts to get through the day. We call these cognitive biases. Usually they’re harmless. Even helpful. But what happens when they’re not?
This talk will use real-world examples to identify some particularly nasty biases and ways to combat them. You’ll leave this session with a better understanding of:
- Common cognitive biases that influence users’ decision-making in ways that can harm them
- Content strategy tips and tricks to help users avoid bad decisions based on those biases
- Ways to avoid having our own biases result in negative outcomes for users
Two of our veteran PPC consultants will reveal the strategies you need to adopt in order to win new business to grow your agency and keep clients HAPPY.
Join the webinar to learn:
-How to frame initial conversations to position your agency as a necessity, not a luxury
-How to demonstrate the value of PPC in ways that align with clients’ objectives
-How to prove you’re the best agency for prospective clients
-How to define deliverables and report on them clearly in a way clients understand
Weird, Useful, Significant: Internet marketing NOWIan Lurie
If you want to succeed on the internet, talk to the slightly weird/obsessed audience who will hang on and pass on your every word. Don't demand significance. EARN IT.
Users' minds take shortcuts to get through the day. We call these cognitive biases. Usually they’re harmless. Even helpful. But what happens when they’re not? In this talk I’ll use real-world examples to identify some particularly nasty biases that frequently lead users to make bad decisions. I'll then talk about some content strategy and design choices we can use in our apps, designs, and platforms to redirect or eliminate the impact of those biases. Finally, I'll explore our own biases as designers and some methods to prevent our own blind spots from hurting users.
UX Poland 2016 - Lea Simpson - Design as a Superpower: exploring forces of go...UX Poland
Design as a Superpower: exploring forces of good and evil As designers our toolkit is being continuously enriched with smarter ways of working. Today’s designer weaves social psychology, behavioural economics and even neuroscience into their work turning design into a superpower. But with great power comes great responsibility. Often these powers are used to create Dark Patterns that mislead and manipulate users. In this talk we’ll cover the rise and enrichment of design method, it’s dark applications and a future in which designers may be required to take a hippocratic oath.
We surveyed over 500 publishers to discover how businesses and individuals can increase their noise:value ratio when trying to secure press. Through over 20 survey questions and open-ended responses, we were able to establish a full picture on what publishers want from content ideation, development, and pitching. Over 100 high-caliber sites responded, including but not limited to: CNN, Time, NY Times, Guardian, Forbes, CNet, MSN, Reuters, Daily Mail, USA Today, ZDNet, Tech Crunch, Mashable, MTV, Huffington Post, Slate, Real Simple, Business Insider, Babble, Examiner, PC Mag, BuzzFeed and LifeHacker.
Users’ minds take shortcuts to get through the day. We call these cognitive biases. Usually they’re harmless. Even helpful. But what happens when they’re not?
This talk will use real-world examples to identify some particularly nasty biases and ways to combat them. You’ll leave this session with a better understanding of:
- Common cognitive biases that influence users’ decision-making in ways that can harm them
- Content strategy tips and tricks to help users avoid bad decisions based on those biases
- Ways to avoid having our own biases result in negative outcomes for users
Presentation for the October 2014 Arizona Author's Association - how fiction and non-fiction can use content marketing and blogging to build their platform.
I download 'tweetsfromwommaupdatedanew-091122172838-phpapp01.pptx' presentation and then chose my favorite slides.
Nothing was added to this original presentation.
Figaro: Powering campaigns with social mediaLaura Crimmons
Laura presents a range of case studies that use social media to power other campaigns. Featuring best practice when it comes to harnessing the power of social media to produce benefits for other areas of your business.
Figaro Social Media - Powering Campaigns with Social Media Branded3
Laura showcases a range of case studies that use social media to power other campaigns. Highlighting best practice when it comes to harnessing the power of social media to produce benefits for other areas of your business.
Using Twitter in Higher Ed. @nikkimk and @robin2go explain how to use twitter for your higher ed institution, your career and your productivity in 140 characters or less.
How to Build Campaigns That Win Hearts & AwardsPaper.li
Tweets from our chat with Courtney Smith and the #BizHeroes community on digital campaigns.
We believe that behind every great business stands an even greater community. Join us Tuesdays at 2pm EST for #BizHeroes -- we'd love for you to meet ours.
#BizHeroes is an action-packed hour of power tips and knowledge share, featuring topics suggested by you with guest hosts from the community.
Vortrag von Larry Kim auf der AllFacebook Marketing Conference 2018 in München.
Vortrag:
https://conference.allfacebook.de/session/larry-targeting/
Über Larry:
https://conference.allfacebook.de/speaker/larry-kim/
Konferenz:
https://conference.allfacebook.de/
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations