The Best Intranets in Europe
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The document discusses best practices for intranets in Europe based on Stephan Schillerwein's experience advising over 50 organizations. It begins by outlining the talk and provides examples of some of the best European intranets in terms of project support, expertise finding, and gamification. Benchmarking data is presented showing that European intranets score higher than those in Asia and North America. Typical issues for European intranets are then discussed, such as the need to support multiple languages and worker councils. Lessons learned focus on taking a strategic design approach, prioritizing end-user problems, and adapting specifications to new realities like social and changing stakeholder needs. The importance of executive support for internal communication transformation is also
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The Best Intranets in Europe
- 1. New York 25.10.2013 Stephan Schillerwein stephan@schillerwein.net www.schillerwein.net www.intranet-matters.de @IntranetMatters The Best Intranets in Europe Intranet Global Forum 2013 – Session «J» 1
- 2. Intranet Digital Workplace Work Business Modell Market Digital Business Transformation – Enterprise Design – Future of Work - … Photo credits: «kellerabteil», http://www.flickr.com/photos/kellerabteil/4229297126/ 2
- 3. Talk outline Best (?) Benchmarking the Continents Typical European Issues Lessons Learned 3
- 4. Photo credits: «Small», http://www.flickr.com/photos/small/73084669/ 4
- 5. About Stephan Schillerwein 15+ years of experience in Digital Media and Information Management, specializing in Intranets, Social Collaboration and the Digital Workplace 100+ projects at 50+ organizations of all sectors & sizes Formerly Online and Intranet Manager at several large enterprises and Director of the Intranet Benchmarking Forum Business computer scientist – speaks language of “both sides” Author, conference speaker, jury member, blogger, … Partner of the Worldwide Intranet Challenge Intranet & Digital Workplace Advisor Project Focus: Vision & Strategy Coaching & Enabling System evaluation Intranet Methodology 360° Intranet Assessment Findability Lean specification Organisational Concepts … 5
- 6. I’m also a collector of … Intranet Names Intranet Cases Studies Digital Workplace Maturity models … All on http://www.intranet-matters.de/ 6
- 7. BEST (?) 7
- 8. Source: MAN Diesel 2012, http://www.youtube.com/watch?v=PN1IyDvyA2o 8
- 9. Photo credits: Upendra Kanda, http://www.flickr.com/photos/ukanda/4455286483/in/photostream/ 9
- 11. Barclays Source: Digital Workplace 24, 2013 11
- 12. StoraEnso Source: Intranet Reloaded, 2013 12
- 14. Cowi: Project support Source: i2 Summit, 2012 14
- 15. Bosch: Who can help me with … ? 15
- 16. Heineken: Social Learning Credits: SmallWorlders 16
- 17. SAP: Finding expertise Source: SAP, 2010 17
- 18. Enter: Gamification Source: Digital Workplace 24, 2013 18
- 19. 19
- 22. And the winner is … 102.46 98.01 96.12 92.33 ASIA EUROPE UK NTH AMERICA Based on 176 organisations who benchmarked their Intranets from an end-user perspective, 10-2013 22
- 23. But it needs being put into perspective 146.216 96.12 102.46 98.01 92.33 64.898 ASIA EUROPE UK NTH AMERICA WORST BEST Based on 176 organisations who benchmarked their Intranets from an end-user perspective, 10-2013 23
- 24. Home of the Top 10 WIC-Intranets 1. USA (East Coast) Weston Solutions 2. Continental Europe Milan Chamber of Commerce 3. Asia/Pacific Queensland Investment Corp 4. Middle East/Africa 5. Asia/Pacific 6. Middle East/Africa 7. USA (East Coast) 8. Asia/Pacific 9. USA (Central) 10. Central/South America 24
- 27. Photo credits:Catholic Church England and Wales, http://www.flickr.com/photos/27340278@N03/8571172529 27
- 28. Sounds familiar? Do you have a company language? Yes Does everbody speak, read and write it fluently? No 28
- 29. No simple solutions Budget • Provide budgets for translation • Offer free language education • Both on global and local levels New Role • Content Curators • Both on global and local levels Metadata • Multi-language thesaurus as backbone • Enity extraction and tag suggestions Perspective • Bottom-up logic (instead of a «homepage»-centred view) • Language on object (instead of «on page») • Make people and competencies findable • Let people decide whether they want to use «google translate» (they do anyway) 29
- 31. Photo credits: Jason Liu, http://www.flickr.com/photos/kirualiu/6955840377/ 31
- 32. Zeitgeist ? 32
- 35. Photo credits: Noema Pérez , http://www.flickr.com/photos/intercultura/2341487484/ 35
- 37. New Drivers of Excellence 1 Take a strategic design approach 2 Stop your Intranet projects 3 Get to the right level of technology-orientation 4 Stop ignoring the #1 problem for end-users 5 Adapt your “specification” to the new realities 6 Get real about social 7 Re-think your stakeholders 37
- 38. … but don’t forget the #1 key Stakeholder 38
- 39. «We need nothing short of a revolution in the way we communicate!» - CEO of a global manufacturing company 39
- 40. «Our future is increasingly shaped by public opinion. If we want to be part of this, we first must learn how this works internally.» - CEO of a not-for-profit organisation 40
- 41. Continental: Real Core Values … that support an culture of Social Collaboration 41
- 42. TO SUM UP 42
- 44. Thank you ! Taking the next step in Digital Transformation - together 44